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9 Incredibly Easy Ways To Convert Customers With Paid Content

Marketing Insider Group

Plus, it’s usually copyrighted, which means it’s unique to the creator or platform you’re buying it from. Combine each of these factors and many of your audience members won’t mind adding their name to your email list in exchange for some high quality content. They’ll consume a lot of interesting content.

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Three Tips for Simple but Effective Infographics

B2B Memes

If you can work with one, great; but if not, you can probably find a simple way to produce the graphic on your own. Or, if you’re mindful of copyright rules, you can simply do a Google image search. When you find something that works for you, ask if you can use it. Infographic from Wikimedia.

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B2B Lead Generation Blog: The Difference Between ROI and Marketing Accountability

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Our exchange spawned an article by Bryan Eisenberg over at ClickZ. Our exchange spawned an article by Bryan Eisenberg over at ClickZ.

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The 4 Most Common Mistakes in B2B Content Marketing

Marketing Insider Group

And I will describe the “halo effect” and how to make it work for you. The “halo effect”: The halo effect is essentially the rule that targeted content will produce more contacts outside your target than inside. Do these 2 things and you will find valuable leads. In this post I will explain the 4 most common mistakes marketers make.

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B2B Lead Generation Blog: Time with Best Selling Author Bryan Eisenberg

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. All three of us had a great time exchanging ideas on marketing, life, business and books. Thanks for treating us to dinner Dan!

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Are You Creating Irresistible Offers with Your Email Marketing?

Industrial Marketing Today

What specific benefit will your reader receive in exchange for parting with his or her email address? Of course, you don’t have to copy word for word any of the examples from above, you are the only one who can decide which approach works best for your product, service or list. Copyright © 2010 Tiecas, Inc. of Tiecas, Inc.

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B2B Lead Generation Blog: On B2B Demand Generation tools and Lead Generation Dashboards

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. recent exchange he had with Brian Carroll on his B2B Lead Gene. 3: Positioning: How To Test, Validate, And Bring Your Idea To Market