• LEADSLOTH  |  TUESDAY, AUGUST 10, 2010
    [Conversion, LeadGenesys] Will Marketing Automation Be Free?
    Industry consolidation is starting (Market2lead acquired, LeadGenesys refocused). Please leave a comment with your prediction… Webinar: The Secret To Creating Lead Nurturing Content That Converts. With the right content strategy, leads will move through the buying process more quickly and you’ll boost your conversion rates. To learn how, attend Tuesday’s 30-minute webinar. Today Genius.com announced a free version of their Marketing Automation system.
  • CUSTOMER EXPERIENCE MATRIX   |  WEDNESDAY, FEBRUARY 4, 2009
    [Conversion, LeadGenesys] Low Cost Systems for Demand Generation
    Active Conversion : I had a chat with president Fred Yee last August although I didn’t publish a detailed review. [I Act-On Software : a slightly different take, with strong Webinar support and an option to use its own low-cost sales automation system as an alternative to Salesforce.com Price starts at $499 per month. My new obsession with Twitter (follow me as @draab) has led to several messages from people who seemed to have trouble choosing between Eloqua and Marketo.