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The Viral Coefficient: Your 2020 Guide to Viral Marketing

Martech Advisor

Going viral can give your brand and product immense publicity, generate brand awareness, and acquire new customers. But how does viral marketing work? What is the Viral Coefficient and the Viral Cycle Time? Before we begin, let's first understand what viral marketing is. The Viral Coefficient.

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Viral Marketing Techniques to Get People Talking About Your Brand

Spiralytics

Viral marketing is a strategy that aims to reach thousands of people with your product or brand through social media. Viral marketing is valuable because it gives companies an inexpensive way to reach a wide audience. Popular Social Media Platforms for Viral Marketing Social media is a must-have for any business.

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14 Social Media Metrics That Drive Results in 2023

Marketing Insider Group

Conversion Rate Think of your Conversion Rate as the finish line in a race. For B2B companies, the Conversion Rate is key. Image Source: Hootsuite Improving your Conversion Rate is all about making it easy and attractive for your audience to take action.

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11 Effective Emotional Advertising Examples Brands Are Using

Bannersnack

Marketers tend to focus on conversion rate, impressions, bounce rates, and bids, and we forget about the emotional appeal in the advertising. On the other hand, ads that convey strong emotions often go viral and produce awesome results.

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Best Giveaway Tools to Boost Your Conversion Rate [FREE+Paid]

Outgrow

Best Giveaway Tools to Boost Your Conversion Rate [FREE+Paid]. With Contest Domination’s viral giveaway platform you can take control of your lead acquisition and improve your opt-in rates. The post Best Giveaway Tools to Boost Your Conversion Rate [FREE+Paid] appeared first on Outgrow.

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Unlock Growth in 2024: Essential B2B Marketing Trends and How to Make Them Work for You

The Lead Agency

Email marketing metrics: Open rates, click rates, and conversion rates from email campaigns, providing feedback on the efficacy of your email marketing efforts and can indicate areas for improvement. Trend 8: Virality Kicks Up Through Automation We all want to go viral. This, of course, is no easy feat.

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How to measure brand awareness

Sprout Social

In particular, measuring brand awareness helps you: Evaluate your marketing efforts Are you seeing a higher conversion rate from targeted social media ads compared to last quarter? For example, your brand awareness may have improved if brand mentions increase following a viral Instagram post from an influencer.