Adobe Experience Cloud Blog
APRIL 21, 2010
Salesforce today announced a definitive agreement to buy Jigsaw, a provider of business information and data services that uniquely leverages crowd-sourcing to build and maintain its database. Note: Jigsaw is also a Marketo customer and partner.). How will this acquisition affect your B2B marketing and sales efforts?
NuSpark Consulting
DECEMBER 18, 2011
Long available within marketing automation, these programs complement sales and lead scoring efforts, by allowing you to capture intelligence and follow-up with firms visiting your digital destinations. You can capture contact info from Jigsaw and LinkedIn, and then easily contact those visitors or potential prospects.
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Hubspot
NOVEMBER 14, 2018
Communicate quickly and proactively to facilitate a high trial conversion rate. In-product behavior is only one piece of the jigsaw and must balance with other factors to make sure your sales team spends time with the right PQLs. How to Make PQLs Work for You. Find your PQLs. Prioritize your PQLs. The Bottom Line?
Kapost
OCTOBER 31, 2016
4) Marketing Automation. Email is one of the most powerful marketing tools. After all, how many other marketing channels can get your company, directly and near-instantaneously, in front of as many people as you have contact information for? 8) Conversion Rate Optimization (CRO). Example: HootSuite.
B2B Marketing Zone Posts
MAY 3, 2010
Increasing Pressure on Marketing But how do you ensure that all this happens at peak efficiency, you are meeting your goals, and providing solid quantifiable return on your marketing investment? How will the Salesforce/Jigsaw acquisition change the B2B industry? With that understanding, you are ahead of the game.
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