Marketing Insider Group

SEPTEMBER 14, 2020

I learned that the firm: Experiences 12 to 18-month sales cycle on enterprise accounts with most efforts leading to RFP automatically reducing margin growth. These competitive bids force little to zero contingencies, limited stakeholder ownership, high risk of delay or misfire (if the account is won), and reduced close rates.

Differentiation 181

Differentiation Enterprise Management Work Management Marketing Management 181

Content Standard

DECEMBER 6, 2023

Consider a late-funnel document that covers your approach to contingency pricing, flexibility with implementation costs, and free trials. Don’t hesitate to leverage content as a leg up on the RFP and vendor vetting processes, especially if you know your market might not have solid understanding of your key differentiators.

Work Management 76

Work Management Marketing Management Top of Funnel RFP 76

SpotMe Blog

SEPTEMBER 1, 2022

Contingency plan. Contingency plan’ is a professional way of saying ‘backup plan’. You should create a contingency plan before your event so that all those involved know what to do if there’s an emergency or if there are any last-minute changes. Request for Proposal (RFP). Floor plan. Force majeure clause.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

SpotMe Blog

NOVEMBER 3, 2022

As well as unexpected contingencies like additional staff or supplies. Download our event management RFP template and find the vendor that will help you reach your goals. #11 Sending an event budget template to leadership can help justify expenses and show them what they’ll be getting for their money.

Template 52

Template Budget Programs Enterprise Management Resources 52

Martech

JUNE 23, 2022

Heltzel notes that when scoping out vendors — a process that begin in 2017 — Redpoint stood out during the RFP process. For example, they recently had a COVID outbreak among a large contingent of food and beverage staff at Yellowstone. So, how to prepare for your upcoming travel, what to expect when you arrive, etc.”.

Ideal Customer Profiles 98

Ideal Customer Profiles Enterprise Management Work Management Marketing Management 98

Hinge Marketing

JANUARY 31, 2022

Municipal audiences, on the other hand, were targeted with LinkedIn content distribution promotions that allowed Woodard and Curran to stay in front of their audience even during RFP blackout periods. Use benchmarks when available, and don’t forget to allow for contingencies, typically 5-10% of the overall budget. A Final Thought.

Differentiation 154

Differentiation Marketing Budget Work Management Marketing Automation Services 154

Hinge Marketing

JULY 18, 2019

Municipal audiences, on the other hand, were targeted with LinkedIn content distribution promotions that allowed Woodward and Curran to stay in front of their audience even during RFP blackout periods. Use benchmarks when available, and don’t forget to allow for contingencies, typically 5-10% of the overall budget. A Final Thought.

Differentiation 91

Differentiation Marketing Budget Work Management Marketing Automation Services 91