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How A Content Contingency Plan Can Help You Stay Calm in a Crisis

Scoop.it

Or a contingency plan, as it’s officially known. This is where a content contingency plan comes in handy. Having a content contingency plan means that when things go wrong, your online reputation doesn’t suffer. What is a content contingency plan? How to create a content contingency plan. Answer: not many.

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11 Tips for Manufacturing Marketers Dealing with the Coronavirus Crisis

Brandpoint

Key to resilience is the development of ongoing contingencies to mitigate against this loss.”. Establish a newsletter. To keep your company top of mind with customers, now may be an excellent time to start a digital newsletter. In many cases it will be the deciding factor in whether they make it through the tough times ahead.

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Long- and Short-Term Plays CMOs to Showcase Marketing Attribution

SmartBug Media

Explore various possible scenarios or performance results, and create contingency plans to course correct if necessary. EXAMPLE—SHORT-TERM PLAY : A clothing brand needs to optimize its upcoming product giveaway that aims to boost newsletter signups. What if everything goes wrong?

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What You Can Learn from a Tweeting Chicken

Convince & Convert

Whenever faced with uncertainty, having a contingency plan and cohesive way to end the story on a high note is key. Get our Definitive email newsletter. Imagine being in the planning meeting discussing the likelihood of a chicken being able to type a five-letter word and the time it would take to do so. Can you even imagine?

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5 Email Copywriting Tips for Creating Engaging Content

SendX

Everyone does email marketing nowadays, but does it still have the capability to engage subscribers with so many newsletters arriving in everyone’s inboxes? Are you crafting up an informative newsletter to add value to their lives? When to Write a Newsletter Aren’t email newsletters a bit outdated? Photo by Miguel Á.

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7 Content Marketing Trends for 2022 & How to Prepare

Brandpoint

How to Prepare Think of contingency plans and safety details first. The information that a customer gives to you freely is going to be the most accurate, i.e., like signing up for your website’s newsletter, scanning their badge at a trade show, or following your social media accounts. What will you do if you need to go FULL virtual?

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The Responsible Approach to Generative AI

Content Standard

Subscribe to our monthly newsletter , Content & Context, to receive more insights on the evolution of content from Skyword CEO, Andrew C. Meanwhile, creating content using external tools requires careful contingency planning.