Contently

MARCH 16, 2023

Content workflows inform who needs to complete what task at any given moment, all while ensuring the content is accurate, in alignment with your strategy, and optimized for distribution. You can even add this contingent review to a workflow template if it’s a repeatable task to save time on future deliverables.

Efficiency 136

Efficiency Design SME Budget Programs 136

Marketing Insider Group

SEPTEMBER 14, 2020

These competitive bids force little to zero contingencies, limited stakeholder ownership, high risk of delay or misfire (if the account is won), and reduced close rates. Join our “Stop the Sales Drop” Community to get access to articles, podcasts, videos, and 40+ sessions with sales, marketing, and revenue enablement leaders.

Differentiation 181

Differentiation Enterprise Management Work Management Marketing Management 181

Directive Agency

MAY 24, 2017

A great way to generate demand for your core products or services is to create and distribute a free product. For example, here at Directive Consulting, we even created our own free podcast! After enough conversations with enough CEOs stuck in daily traffic, we realized a Podcast was the perfect medium.

Lead Gen 53

Lead Gen Demand Ideal Customer Profiles Lead Ranking 53

Customer Experience Matrix

AUGUST 4, 2022

Retail media, connected TV, podcasts, in-game ads, in-app ads, social commerce, even out-of-home media and humble direct mail – are all gaining attention as marketers scramble for alternatives to the walled gardens that they weren’t really all that eager to escape. What’s a marketer to do?

Marketing AI 292

Marketing AI Work Management Marketing Management Paid Search Agency 292

Content Marketing Institute

NOVEMBER 9, 2017

When I chat with marketers about their teams, the biggest cry I hear is for someone to create the content: often writers, but also videographers, podcasters, etc. While I was originally rolling design under content creation, I decided to break out this skill because often the designer is a different person than your writer, podcaster, etc. (I,

Planning 96

Planning Content Marketing Ad Building Work Management 96

Directive Agency

JULY 22, 2019

Blake Emal: Welcome to the Yours in Marketing podcast. Really interesting stuff there, and also talk about podcasting; he’s a fellow podcaster, so we talk about hosting a podcast, starting a podcast, if you even should, and if so, why you should try starting a podcast. What are the benefits?

Paid Content 40

Paid Content Paid Search Agency POS Work Management 40

ClearVoice

MARCH 3, 2020

There’s never enough when it comes to content production and distribution. Facilitate distribution. Let’s say your strategy calls for blog posts and podcast episodes. Contingency plans can save your entire effort from failing. Have you set contingency plans if content can’t be delivered on time?

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114