The Ultimate Guide to Academic Marketing Essay Writing

Webbiquity

When students write essays, they may be familiar with all common requirements (grammar, punctuation, citations, etc.) But writing about a specific discipline may add challenges. A partial list includes: Email Marketing Content. Relationship Marketing Content.

Creative Work, Blogging, Writing and Resistance

Writing on the Web

Everyone encounters resistance when it comes to blogging, writing, and creative work. When it comes to doing work – putting words on the page… or electrons on a screen – you can’t escape getting stuck. Work requires you to actually do something.

10 Great Writing Books & Tools For B2B Content Marketers

KoMarketing Associates

Content marketing is more than just a knack for putting words on paper or coming up with the right budget and platform. Below are some great classes, books, and other resources for B2B content marketers who want to hone their writing skills. Content Marketing Books.

Writing Tips for the Modern Marketer

Heinz Marketing

Writing is a skill you can always use and one you can continue to improve on. You might remember a previous post I wrote on email writing tips but I have set out to learn even more. There’s much more to think about when writing for marketing purposes compared to writing for yourself.

How B2B Marketing is Changing in 2018

But following closely behind is the desire to improve content marketing efforts. Because content. The biggest challenges that B2B marketers are facing this year are related to content: creating. Content-related challenges. content marketing efforts.

What Separates Good Writing From Bad Writing?

Contently

” Grant’s words reminded me of the time I discovered, to my horror, that I write at an 8th grade reading level. Turns out the most popular authors tend to write at a lower reading level than the typical person in her or his field. appeared first on The Content Strategist.

Why Do We Write So Much About Employee Engagement?

Marketing Insider Group

Most employees feel desperately disengaged from their work. In her January 2019 Forbes piece, Beheshti points out that 66 percent of the workforce doesn’t show up to work with “passion, purpose, presence, and energy.” The post Why Do We Write So Much About Employee Engagement?

How to Write More Engaging Content

ClearVoice

Writing engaging content is crucial to building long-term content marketing success — yet, it is no easy task. In fact, the strength of your content is often what makes website visitors want to learn more or flee. Learn how you can solve complex content problems.

Business Blog Writing: Must You Write It Yourself?

Writing on the Web

Do you do all your own blog writing? If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? They expect to read what you write to get familiar with you before they call or consider hiring you.

Why Writing Like You Talk Works Better for Your Brain

Writing on the Web

Works Better for Your Brain" alt=" Why Writing Like You Talk Works Better for Your Brain" />. Your neuroplasticity , as the brain geeks call it, means you can move from an objective style that builds walls to content that sticks to emotions and subconscious longings.

The 24 Best Online Writing Tools and Apps

Webbiquity

The top challenge identified by marketers in the recent B2B Marketing Trends study was “producing better content.” And though video and other video content forms are growing in importance, text remains the dominant for of content for marketing and sales.

Is Your Content Writing Appealing to Thinkers AND Feelers?

Writing on the Web

Is your blog content writing appealing to both thinkers AND feelers ? When I’m blogging, I like to cite studies whenever I write about a concept, to prove my point. In The Collected Works of C. So when I write, I picture my reader.

Four Expert Tips on Writing Engaging Content

Outbound Engine

Technically, anyone can write something. The question is, do you know how to write something great ? At OutboundEngine, we pride ourselves on writing engaging content for our customers every day. Moving can be a lot of work, but this checklist will keep you on track.”.

5 Writing Hacks to Resuscitate Your Content Marketing Efforts

KoMarketing Associates

It was, in fact, while watching doctors charge the defibrillation paddles and bring patients spluttering and coughing back to life that I came up with the idea for this blog post: breathing new life into an existing content marketing strategy. Leverage Free Eyeballs on Your Content.

A 5-Point Checklist for Writing SEO Content

KoMarketing Associates

Effective content marketing in today’s digital space should appease your audience as well as search engines. However, creating content that’s well-optimized for SEO will keep it in front of more eyes for a longer period of time. In this post, we will cover the following the following five points for writing SEO content that sticks : Identify a Keyphrase Target or Theme. Outline the Content. Write, Optimize, and Promote. Outline the Content.

5 Simple Ways to Write Better Emails

Act-On

It might be a tough thing to consider, but, by some estimates, six percent of our total working time is wasted , simply because we have to wade through murky writing. We’ve written about how headlines can make or break a piece of content. It just takes work – and skill.

Writing Web Content that Gets Results: Questions

Writing on the Web

The rules haven’t changed, but it’s surprising how many people start writing web content without regard for the basics. Content marketing is a buzz word not just because marketing people like new buzzes. I’ve been writing on the web for twelve years.

4 tips to successful digital writing

Biznology

Along the way, I have learned a few secrets of successful writing. A lot of people get into writing because they need a creative outlet. If you do that, you will write stuff that people will want to read, and you will have a much better chance of success.

Back to Basics: How to Write Effective Headlines

Act-On

In any article or blog post or other piece of marketing content, headlines are very likely the first thing people see, next to the images. Your heading (headline, title) is the single most important thing you write on the Web,” says Gerry McGovern in his book Killer Web Content.

How to build a killer content team

Biznology

Do you want to crank up your content success to a Spinal Tap 11? A 2016 Curata study found that 75% of companies are increasing their investment in content marketing, and 43% are increasing staff levels. Building a killer content team isn’t a “nice to have” skill set.

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Crafting content that works

Biznology

There’s a growing chorus against content marketing, and with good reason. For too many marketers, content marketing doesn’t work. That focus frequently means a lowering of standards, resulting in content that damages your content marketing standing, if not your brand.

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How Authentic is Your Blog Writing?… And,How Do You Write Authentically?

Writing on the Web

But how authentic is your blog writing? And, how do you write authentically, anyway? Let them know what kinds of people you work with, and how long you’ve been helping them. The problem is that when you try to write authentically, it’s difficult to know what exactly to do.

12 Lessons I’ve Learned from Writing 1,000 Blog Posts

Webbiquity

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. Here are a dozen things I’ve learned and observations I’ve drawn from writing 1,000 blog posts. Do whatever works best for you.

Better Blog Writing: Getting Hooked by Your Own Hook

Writing on the Web

The client needed a post that day, and I needed to write and edit what she’d given me quickly. But a little caffeine and dopamine in the brain can fool you into thinking your writing’s great – and never mind it’s missing the point. It must have been the coffee.

Writing and Winning in the Attention Economy

Modern Marketing

It still all depends on your content and how it’s written. Any piece of writing needs to be clear and easy to understand and digest. Your content must engage the reader. And remember that you do not have a huge amount of space to work with. Content Marketing

How to Brainstorm Writing Ideas for Genius Content Planning

DivvyHQ

Content planning, while essential to your content marketing efforts, can feel like an uphill battle. In the early days of a new content marketing effort, there is likely no shortage of content ideas. Tips for Effective Content Planning Brainstorming.

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Easy to Make Ebook and Blog Writing Mistakes

Writing on the Web

Here’s why it’s so easy to make these common ebook and blog writing mistakes: Many small business professionals with a business blog are keenly interested in getting their message out there, and don’t care so much in writing “properly.”.

You Need to Work on Your Writing

Aberdeen

Having read that John Maeda considered writing, not coding, the true “unicorn skill” that designers needed to cultivate, Ken wrote a response. As he puts it, “Our finest works of literature remain, now as ever, our best writing instructors.”

Content Around the Globe: The Travel Writing Niche (It Ain’t All Glam)

ClearVoice

Travel writing is one of the most coveted niches in all of writing — and unlike certain niches that lose their appeal after some real experience, the reality of travel writing can actually be even more alluring than the fantasy. Those are the writers I would rather work with.

Quality Content: How to Write Great Blog Posts Every Time

Writing on the Web

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Quality content stimulates reader/ customer engagement. Here’s what quality web content looks like: It’s short, sweet, smart, and funny.

Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content

Writing on the Web

6 Steps to Writing Awesome Fresh Content" src="[link] width="256" height="170" title="Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content" />What private Hell do you go through to write fresh blog content ?

Please Don’t Mistake Blog Writing for Book Writing

Writing on the Web

Blog writing isn’t the same as book writing. An interesting post from Jane Friedman called “ Please Don’t Blog Your Book ,” gives four reasons why you shouldn’t use your blog to write a book. Here’s why.

How to work with a content marketing agency to create kick-ass content

Tomorrow People

Ah, writing. What is content? Fuel for your content marketing campaigns. What content is not: the latest Forbes cover feature with Mark Zuckerberg that’ll change the world. Who writes the content? We handpick the editors we work with based on their expertise in any given vertical. We work with more than 80 specialist editors. Content production is a process , with an orderly progression from A to Z. Your content will be richer for it.

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Success Secrets of a Writing Career: WOOT & WOOF

Writing on the Web

WOOT & WOOF" src="[link] width="226" height="300" title="Success Secrets of a Writing Career: WOOT & WOOF" /> Some say success for a writing career is a question of attitude. There is no secret ‘law of attraction’ for achieving a writing career.

A Quiz: Test Your Content Marketing and Blog Writing Knowledge

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) Not everyone agrees on what quality content is. Quality content scores high with readers, your target clients, and with search engines. What is quality content?

Expert Ebooks: Relax and Write

Writing on the Web

If you want to write well, you’ve got to strip down and get real: write relaxed. Too many executives who want to write an expert ebook are in love with syllables, syntax and sycophants. When you write words to impress, you don’t write well.

Bloggers Block? How to Get Your Creative Writing Mojo Back

Writing on the Web

Fingers just lay there on the keyboard like wet noodles… How can you get your creative writing going again? Writer’s and blogger’s block is a completely natural event experienced by writers , usually as a side-effect of writing for a deadline. Writing Exercises.