AI and Content Writing: How to Adapt to the Future

B2B PR Sense

Content has ruled digital strategies for the past couple decades now -- and with that reign, we've seen some great content writing, as well as some misfires. We have AI programs designed to mimic human writing styles and improve the content that brands create.

Creative Work, Blogging, Writing and Resistance

Writing on the Web

Everyone encounters resistance when it comes to blogging, writing, and creative work. When it comes to doing work – putting words on the page… or electrons on a screen – you can’t escape getting stuck. Work requires you to actually do something.

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10 Great Writing Books & Tools For B2B Content Marketers

KoMarketing Associates

Content marketing is more than just a knack for putting words on paper or coming up with the right budget and platform. Below are some great classes, books, and other resources for B2B content marketers who want to hone their writing skills. Content Marketing Books.

The Ultimate Guide to Academic Marketing Essay Writing

Webbiquity

When students write essays, they may be familiar with all common requirements (grammar, punctuation, citations, etc.) But writing about a specific discipline may add challenges. A partial list includes: Email Marketing Content. Relationship Marketing Content.

The 24 Best Online Writing Tools and Apps

Webbiquity

The top challenge identified by marketers in the recent B2B Marketing Trends study was “producing better content.” And though video and other video content forms are growing in importance, text remains the dominant for of content for marketing and sales.

Why Every Startup Needs a Professional Blog Writing Service

Marketing Insider Group

What exactly does a professional blog writing service do for you, and why do you need one? Have you thought about hiring a professional blog writing service for your new business? There’s nothing to stop you from writing your blog yourself, but this can be a full-time job in itself.

How the Right Blog Writing Service Can Boost Tech Company Traffic

Marketing Insider Group

Content marketing and the technology industry are a natural fit for each other. Tech companies can take advantage of a blog writing service to educate their customers, who will naturally be searching online for information about complex topics. Why Use a Blog Writing Service?

Why You Should Write Quality Blog Content

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) Not everyone agrees on what quality content is. Quality content scores high with readers, your target clients, and with search engines. What is quality content?

Content Fluency: Why You Should Write For 4th Graders

Contently

After a few more anthropology and psych classes, I realized all of academia was in a giant contest to see who could write the most confusing sentence possible. Now, it’s time to explore the element of storytelling that separates the content you hate from the content you love: fluency. Why you should write at an elementary school level. They write with as much fluency as possible. The best content marketers do something different.

8 Conversational Writing Tips That Will Boost Engagement

B2B PR Sense

What is conversational writing? It is a way of writing that imitates everyday speech. Writing conversationally is not just about relaying facts. Let's look at some conversational writing tips that will help you to succeed. Work on Your Own Voice.

Why Every Startup Needs a Professional Blog Writing Service

Marketing Insider Group

What exactly does a professional blog writing service do for you, and why do you need one? Have you thought about hiring a professional blog writing service for your new business? There’s nothing to stop you from writing your blog yourself, but this can be a full-time job in itself.

Why Writing Like You Talk Works Better for Your Brain

Writing on the Web

Works Better for Your Brain" alt=" Why Writing Like You Talk Works Better for Your Brain" />. Your neuroplasticity , as the brain geeks call it, means you can move from an objective style that builds walls to content that sticks to emotions and subconscious longings.

Business Blog Writing: Must You Write It Yourself?

Writing on the Web

Do you do all your own blog writing? If you’re a lawyer, financial adviser, doctor or consultant, should you write your own blog ? They expect to read what you write to get familiar with you before they call or consider hiring you.

Writing Tips for the Modern Marketer

Heinz Marketing

Writing is a skill you can always use and one you can continue to improve on. You might remember a previous post I wrote on email writing tips but I have set out to learn even more. There’s much more to think about when writing for marketing purposes compared to writing for yourself.

Take Your Content Writing From a Cappuccino to an Espresso

ClearVoice

Because coffee and writing go together like, well cream and java. Exploring coffee got me thinking about content writing because that’s what I do. In writing not so much. And while that fluff is delicious, in writing it can make our content hard to read.

What Marketers Can Learn From Freelancers About Working Remotely

Contently

You, too, have now been working from home for a prolonged period of time. Getting work done is suddenly extra work. To gather tips on being productive while working remotely, I talked to freelancers and consultants who, like myself, have already lived this life for years.

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Is Your Content Writing Appealing to Thinkers AND Feelers?

Writing on the Web

Is your blog content writing appealing to both thinkers AND feelers ? When I’m blogging, I like to cite studies whenever I write about a concept, to prove my point. In The Collected Works of C. So when I write, I picture my reader.

Why Do We Write So Much About Employee Engagement?

Marketing Insider Group

Most employees feel desperately disengaged from their work. In her January 2019 Forbes piece, Beheshti points out that 66 percent of the workforce doesn’t show up to work with “passion, purpose, presence, and energy.” The post Why Do We Write So Much About Employee Engagement?

5 Writing Hacks to Resuscitate Your Content Marketing Efforts

KoMarketing Associates

It was, in fact, while watching doctors charge the defibrillation paddles and bring patients spluttering and coughing back to life that I came up with the idea for this blog post: breathing new life into an existing content marketing strategy. Leverage Free Eyeballs on Your Content.

Writing Web Content that Gets Results: Questions

Writing on the Web

The rules haven’t changed, but it’s surprising how many people start writing web content without regard for the basics. Content marketing is a buzz word not just because marketing people like new buzzes. I’ve been writing on the web for twelve years.

A 5-Point Checklist for Writing SEO Content

KoMarketing Associates

Effective content marketing in today’s digital space should appease your audience as well as search engines. However, creating content that’s well-optimized for SEO will keep it in front of more eyes for a longer period of time. In this post, we will cover the following the following five points for writing SEO content that sticks : Identify a Keyphrase Target or Theme. Outline the Content. Write, Optimize, and Promote. Outline the Content.

Crafting content that works

Biznology

There’s a growing chorus against content marketing, and with good reason. For too many marketers, content marketing doesn’t work. That focus frequently means a lowering of standards, resulting in content that damages your content marketing standing, if not your brand.

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5 Simple Ways to Write Better Emails

Act-On

It might be a tough thing to consider, but, by some estimates, six percent of our total working time is wasted , simply because we have to wade through murky writing. We’ve written about how headlines can make or break a piece of content. It just takes work – and skill.

4 tips to successful digital writing

Biznology

Along the way, I have learned a few secrets of successful writing. A lot of people get into writing because they need a creative outlet. If you do that, you will write stuff that people will want to read, and you will have a much better chance of success.

How Authentic is Your Blog Writing?… And,How Do You Write Authentically?

Writing on the Web

But how authentic is your blog writing? And, how do you write authentically, anyway? Let them know what kinds of people you work with, and how long you’ve been helping them. The problem is that when you try to write authentically, it’s difficult to know what exactly to do.

Back to Basics: How to Write Effective Headlines

Act-On

In any article or blog post or other piece of marketing content, headlines are very likely the first thing people see, next to the images. Your heading (headline, title) is the single most important thing you write on the Web,” says Gerry McGovern in his book Killer Web Content.

How to build a killer content team

Biznology

Do you want to crank up your content success to a Spinal Tap 11? A 2016 Curata study found that 75% of companies are increasing their investment in content marketing, and 43% are increasing staff levels. Building a killer content team isn’t a “nice to have” skill set.

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Better Blog Writing: Getting Hooked by Your Own Hook

Writing on the Web

The client needed a post that day, and I needed to write and edit what she’d given me quickly. But a little caffeine and dopamine in the brain can fool you into thinking your writing’s great – and never mind it’s missing the point. It must have been the coffee.

12 Lessons I’ve Learned from Writing 1,000 Blog Posts

Webbiquity

I’m not sure I craft “perfect” blog posts even after writing 1,000 of them—but I’ve certainly learned a few things. Here are a dozen things I’ve learned and observations I’ve drawn from writing 1,000 blog posts. Do whatever works best for you.

Easy to Make Ebook and Blog Writing Mistakes

Writing on the Web

Here’s why it’s so easy to make these common ebook and blog writing mistakes: Many small business professionals with a business blog are keenly interested in getting their message out there, and don’t care so much in writing “properly.”.

You Need to Work on Your Writing

Aberdeen

Having read that John Maeda considered writing, not coding, the true “unicorn skill” that designers needed to cultivate, Ken wrote a response. As he puts it, “Our finest works of literature remain, now as ever, our best writing instructors.”

Writing and Winning in the Attention Economy

Modern Marketing

It still all depends on your content and how it’s written. Any piece of writing needs to be clear and easy to understand and digest. Your content must engage the reader. And remember that you do not have a huge amount of space to work with. Content Marketing

Quality Content: How to Write Great Blog Posts Every Time

Writing on the Web

How do you create quality content that attracts online readers and yet works to promote the growth of your business? Quality content stimulates reader/ customer engagement. Here’s what quality web content looks like: It’s short, sweet, smart, and funny.

Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content

Writing on the Web

6 Steps to Writing Awesome Fresh Content" src="[link] width="256" height="170" title="Content Marketing with Blogs: 6 Steps to Writing Awesome Fresh Content" />What private Hell do you go through to write fresh blog content ?

Please Don’t Mistake Blog Writing for Book Writing

Writing on the Web

Blog writing isn’t the same as book writing. An interesting post from Jane Friedman called “ Please Don’t Blog Your Book ,” gives four reasons why you shouldn’t use your blog to write a book. Here’s why.

Success Secrets of a Writing Career: WOOT & WOOF

Writing on the Web

WOOT & WOOF" src="[link] width="226" height="300" title="Success Secrets of a Writing Career: WOOT & WOOF" /> Some say success for a writing career is a question of attitude. There is no secret ‘law of attraction’ for achieving a writing career.

A Quiz: Test Your Content Marketing and Blog Writing Knowledge

Writing on the Web

While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) Not everyone agrees on what quality content is. Quality content scores high with readers, your target clients, and with search engines. What is quality content?