The Point

Grow Your Wiki

Buzz Marketing for Technology

21 days of wiki adoption. Course Using Wiki. Enterprise Wiki. managing wiki growth. user generated content. using wiki in education. Web Content 2007. wiki adoption strategies. wiki pilot. Wiki tools. Wiki Uses. About.

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Wikipedia and the wiki utopia, revisited


If Wikipedia can be as good as Britannica, we could replace all our outdated corporate knowledge repositories with wikis. The wisdom of crowds would run its magic, and we’d have high quality and up-to-date content we can rely upon. wiki Wikipedia

Trending Sources

TruthForce! | How Wiki Software is Changing Communication

Buzz Marketing for Technology

Home » How Wiki Software is Changing Communication. How Wiki Software is Changing Communication. How wiki software is reforming bloated bureaucracies and changing the face of communication. All these applications, however, have only tapped part of wikis potential.

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1 Awesome Way To Create Great Content

Modern B2B Marketing

Whether you’re fresh on the job— getting the lay of the land, or you’re a veteran at your organization, as a content marketer you probably face the constant challenge of delivering interesting, valuable, and relevant content at the pace that your organization demands.

Content Marketing Tips for Lead Nurturing

B2B Lead Generation Blog

Lead nurturing is something that’s fairly easy to understand, but for many, it’s become a frustrating thing consistently execute for two reasons: Lack of content. I’ve found that many marketers get stuck on not having enough good and effective lead nurturing content. How do you build your library of relevant lead nurturing content ? Third-party resources and content can also be effectively utilized to bring you an aspect of credibility through the halo effect.

How a Knowledge Discovery Program Elevates Your Content Curation


Marketers need to keep their pipeline full of the most relevant and cutting-edge content that will effectively speak to their audience and convert them into qualified leads. A strong marketer is equipped with the content ammo they need to excel. Content Marketing

Should You Hire a Journalist for Your Content Marketing Team?

Marketing Action

In his recent book, Epic Content Marketing , Joe Pulizzi remarks that many of us marketers and our organizations are becoming – or have already become – publishers. As these entities grow their content marketing teams, they need writers who can create compelling copy, often on tight deadlines.

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17 Brilliant Sources of Content Hiding Right Under Your Nose


Creating content is a pain in the puppy. That's coming from someone whose entire job is to create content. Needless to say, we've gotten mighty creative at finding solutions to content creation shortages -- solutions that are usually right under your nose!

Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki

Buzz Marketing for Technology

Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki. Use email, threaded discussions, blogs, and wikis to share what you know and think, ask questions and solicit help, and build credibility and a good reputation. KM Books Wiki created by Matt Moore. This is a wiki page for annotating and discussing your favorite books related to Knowledge Management. Content RSS. -->. HP Communities. » Contact HP. United States-English.

6 Content Challenges Facing Enterprise Marketers (Plus Some Helpful Solutions)


Marcus Sheridan, founder of The Sales Lion and someone who built a million-dollar business (during the economic crisis, no less), once said that "great content is the best sales tool in the world.". If this is true, then content really must be king. Producing enough content (53%).

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How to Identify Content Topics That Hit Home With Your Readers


When you're writing content as frequently as most inbound marketers do, you're bound to stumble over a few duds. He's using HubSpot to show the keywords most commonly searched to find his content -- and if you don't have HubSpot, Google Analytics will also show some keyword information.

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The Content Creator's Master List of Commonly Troublesome Words


Any online content creator knows: Writing for the web is no easy feat. We've published a brand new Internet Marketing Written Style Guide , meant for helping the modern-day marketer and online content creator figure out just how to write for the web. wiki: Lowercase.

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13 Types of Product Content Sales Needs to Close More Deals


As inbound marketers, we create a lo- hot of content. But when you think about all the different types of content a marketer creates, that which helps to attract website traffic and convert visitors into leads tends to get the most attention. Product Marketing Content.

Social Media ROI – You’re looking in the wrong place

grow - Practical Marketing Solutions

Employees already enjoy using fun applications like social networks and wikis and the power of these tools in the external environment to unleash creativity, collaboration, and productivity is proven. Wikis. Co-created content.

Decentralizing Brand Authenticity: How Giant Companies Get Personal

Content Standard

This puts enterprise scale companies in a tight spot: Do they continue to scale their content marketing departments and overhead at the same clip as their audience growth, or dial back on brand marketing, focus on sales, and hope for the best? ROI Content Strategy Social Media

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Social business, the forest and the garden: Your intranet is not the Internet


If page-rank search, blogs, wikis, social networks and microblogging work so well out there, they should just thrive in the workplace too, but we now know for a fact that they often don’t. You may no longer remember this, but back in 2006, wikis were all the rage.

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How to Find the Perfect GIF: 10 Must-Try Websites


Serving as snackable -- and often laughable -- bits of visual content, GIFs help us accurately convey our thoughts and feelings when we're limited to virtual communication. There are a few ways to browse Imgflip content, as detailed on the website : Hot/Latest images on the homepage.

Website Content Must Address What’s Keeping Engineers up at Night

Industrial Marketing Today

Does your website content address those issues? The content on your industrial site may be missing the mark completely if it doesn’t speak directly to engineers’ pain points. If you are in the process of redesigning your industrial website, pause for a moment and think about the site content first. Just like the proverbial chicken or the egg conundrum, the recurring question in redesigning websites is – what comes first, site content or site design?

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Content Curation in B2B Marketing

delicious b2bmarketing

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding. Pure automation of content aggregation doesn’t foster interaction.

Nofollow Tags: What They Are and Why They Matter


Content spam was prevalent. That’s content that exists only to give context for advertising, or a link. This is found in comments on forums, blogs, wikis, and online guest books; usually the comment exists only for some link to be embedded in.

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One person can change the world. Thank you, Internet


Once, everyone in radio produced radio, now radio is passive; once, everyone in television produced TV, now TV is passive; once, everyone on the Internet produced content, now it’s turning. Maybe the revolution will not be televised but it will certainly be tweeted.

A Complete Guide To The Buyer Journey


The buyer journey is often described in terms of content needs or customer needs. After this is defined it’s time to begin creating content and making plays. Educate Audiences With Findable Content. Referenceable and wiki style is important here.

IBM Social Computing Guidelines

Buzz Marketing for Technology

Skip to main content. Blogs, wikis, social networks, virtual worlds and social media. In the spring of 2005, IBMers used a wiki to create a set of guidelines for all IBMers who wanted to blog. Whether or not an IBMer chooses to create or participate in a blog, wiki, online social network or any other form of online publishing or discussion is his or her own decision. You should ensure that content associated with you is consistent with your work at IBM.

The Importance of Creating Marketing Resources to Improve Writing Quality

Content Standard

As brands transform their organizations into storytellers , inevitably, marketers and brand leaders will ask employees to write stories who aren’t experienced writers, who don’t usually create content for the company. Content Marketing Strategy Enterprise Marketing

The intranet social garden and quantum mechanics


In essence: the Internet is humongous, with billions of users; its content is measured in exabytes ; participants are free agents and often anonymous or strangers; the platform is an immense forest, a fertile ground for infinite experimentation. Photo credit: Serolynne.

The Innovative Educator: 5 Things You Can Do to Begin Developing Your Personal Learning Network

Buzz Marketing for Technology

technology) and EduBlogger World (for education bloggers) and I launched a social network called iTeach/iLearn (enhancing instruction with tech across the content areas). Find Great Resources on My Wiki Follow me on Twitter. skip to main | skip to sidebar. The Innovative Educator.

New Marketing Automation Options for Small Business in the VEST Report

Customer Experience Matrix

The features within these functions are unusually sophisticated for a micro-business system: email includes dynamic content and a/b tests; Web pages also support a/b testing; Web forms allow progressive profiling; email and Web responses can automatically trigger a follow-up action.

Personal knowledge management - Wikipedia, the free encyclopedia

Buzz Marketing for Technology

Contents. Personal Content Management - taxonomy processes and desktop search tools that enable employees to organize, subscribe to, publish and find information that resides on their own desktops. Personal wiki. Semantic Wiki. Weblogs (with RSS) and wikis are emerging as important elements of some organizational bottom-up PKM systems. Contents. Featured content. Personal knowledge management. From Wikipedia, the free encyclopedia.

5 Critical Roles that Need SEO Skills


White hat SEO is about growing a loyal audience by building useful content for them. Learning your audience and providing the content they’re looking for when they search is job one for Internet marketers. Content Strategists. Photo credit: Wikipedia.

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4 Ways Demand Generation Marketing Is Like Football

Modern B2B Marketing

Many of our campaigns require landing pages either to gate content or create an event sign up page. And of course, no play would start without a solid snapper–luckily we have Jermaine Reyes, our content manager.

A Decade of Homepages: An Inside Look at Our Website Redesign Strategy


Now that I think about it, I’ve probably spent more time redesigning my website than I’ve spent actually creating blog content for it or promoting it. However, to glean even more insight into why we chose certain redesigns, I simply turned to our company''s wiki.

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Hiring the Perfect Person to Run Your Social Media


According to the Content Marketing Institute’s 2016 Benchmark report , 93% of marketers use social media, on an average of six platforms. The specialist will provide relevant content daily while tracking metrics and monitoring relevant conversations.

Why You Need a Style Guide (and How to Make One)


Your copyeditors should keep a copy of the guide nearby and open, and check all content against it. Today, you can create these documents and store them on shared sites like your company’s intranet or wiki page. Style – do you have it? I don’t mean in the fashion sense, though I’m interested in that, too. But specifically, does your organization have a style guide? And do you use it?

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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Lesson #6 Master Wikis. Take for example, their WetPaint wiki for marketing students looking for career guidance. Daviss wiki called Integrating 21st Century Tools into Your Teaching , which shows you how to use , GMail , Ning , Google Docs and more. ReadWriteWeb.

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Buzz Marketing for Technology

The failure to use graphics effectively to emphasize a point or tell a story in a clear and appealing way is prevalent in most PowerPoint presentations, as well as in content delivered via blogs and wikis. Figure 2 shows the difference between a standard, drab wiki page without graphics and a lively, engaging one with graphics. Figure 2: Wiki Pages With and Without Graphics. How to Train Multitaskers? By Tom Brigham.

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You’re doing a terrible job with search and social


He has been building is content empire for maybe over a decade. He built his content empire like London was built: hut by hut until it was a crash of streets and chaos. They may well be sharing content on their social media platforms but it’s generally spotty and lazy.

10 Clever Website Error Messages From Creative Companies


Well, back in 2009 Google created Google Wave to combine email, instant messaging, wikis, web chat, social networking, and project management. As a content-based business, it makes sense they'd have a great 404 page!

The 12 Types of People You’ll Meet at a Conference


Goal = Write high quality content. This is the person who attends a conference specifically for blog (or other content) fodder. This person might even write up a wiki page or create a presentation to show your team when they return.

The History of Spam in Marketing


The most widely recognized type of electronic spam is email spam, but the term can also be used to describe search engine spam, social media spam, mobile app spam, spam on blogs, wiki spam, forum spam, and many more. Spam in Search & Content Marketing.

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Best Web Presence Optimization Guides and Tips of 2010


Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog.

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