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NOVEMBER 6, 2023

This doesn’t mean that you should hound potential customers with “Buy It Now” pop-ups, but your site should offer a convenient method for customers to act on the information they find—even if only by taking advantage of strategically placed contact forms or opt-ins for special event information, social updates, and discounts.

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AUGUST 7, 2023

When a user’s smartphone comes within range of a beacon, it triggers the associated app to deliver relevant content or notifications. By sending relevant content at the right time, businesses can capture the attention of their target audience and foster long-lasting relationships.

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JANUARY 3, 2024

Use opt-in forms on your website, social media and other channels to collect email addresses from individuals genuinely interested in your content or products. Segmentation allows for personalized content, increasing engagement and conversion rates. And, of course, make your emails relevant. Trust us on this one.

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AUGUST 1, 2023

By analyzing these rates, marketers can refine their subject lines and content to improve engagement. On the other hand, the unsubscribe rate shows the number of recipients who opted out of further communication. High bounce and unsubscribe rates may indicate issues with your email list quality or the relevance of your content.

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AUGUST 23, 2023

Relevant content is more likely to engage recipients and prompt positive interactions. It should be concise, intriguing, and relevant to the recipient’s needs or pain points. Personalization Address recipients by name and leverage data-driven insights to tailor the content to their preferences and behaviors.

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SEPTEMBER 7, 2023

In this article, we will delve deep into the world of keywords , their relevance, and how they can still impact your SEO efforts in 2023. In this article, we will delve deep into the world of keywords , their relevance, and how they can still impact your SEO efforts in 2023.

Keywords 65

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SEPTEMBER 15, 2023

AI-powered tools and algorithms can analyze vast amounts of data to deliver highly personalized content and recommendations. Here’s why: Personalization at Scale One of the most compelling aspects of AI-driven marketing is its ability to deliver hyper-personalized content and recommendations to consumers.

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