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Book Review: Smart Brevity

Webbiquity

I rarely write book reviews anymore. Plus, this gives me an opportunity to try writing in Smart Brevity style. Plus, this gives me an opportunity to try writing in Smart Brevity style. Smart Brevity Count: 639 Words | 2½ Minutes The Big Picture Most of us write the wrong way. And I’ll bet you rarely read them.

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How Storytelling + Data = The Most Compelling Content

Webbiquity

It sets great content apart from the average and helps you stand out from competitors. This post explores how combining the art of storytelling with hard data can create the most compelling content. To hold your audience’s attention: Storytelling is a great way to add interest and keep readers engaged with your content.

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How to Write an Effective Email Newsletter

Webbiquity

A few years ago, I was tasked with reviving a declining company newsletter. First, the newsletter was split into two separate publications. The other version – the prospect newsletter – was designed primarily to appeal to prospects, although existing customers were welcome to sign up. How did that happen?

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Seven Skills Every Social Media Manager Needs

Webbiquity

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. For example, keeping your audience’s attention with short- and long-form video content has become a much larger priority in recent years. A social media manager must be able to write well.

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Five Strategies You Can Use Right Now for Better Email Marketing Personalization

Webbiquity

Benefits of personalizing your email marketing messages include: Higher open and click-through rates; Greater engagement with your email content; Increased conversion rate of prospects to buyers; and. Pop-ups for newsletter subscription. These tools help email marketers craft more effective personalized email content.

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Seven Event Marketing Ideas to Attract and Engage Attendees

Webbiquity

From social media posting to writing about your event in your email newsletter to promotional teasers and trailers, there are many ways you can raise awareness and inspire people to sign up early. Successful event marketing requires an omnichannel approach to content promotion, dissemination, messaging, and engagement.

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A Quick Guide to Bootstrapping Your Digital Marketing Efforts With SEO

Webbiquity

Write In-Depth Content. Google loves content, so if you want to succeed with SEO you’ve got to get used to writing, and writing a lot. All other factors being equal, longer content tends to rank higher in search. Get Links Pointing to That Content. But research will. Shameless Plug.

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