4 Ways to Make Your Website More Personal
NOVEMBER 21, 2011
Plenty, according to the The 2011 National Website Demand Generation Study conducted by Focus.com and Eloqua AppCloud partner DemandBase. And it stands to reason that the more you can make your website experience match a personal referral – customized, mindful of the buyer’s needs, relevant to their buying stage – the more successful you’ll be in turning that inquiry into business. You’re proactively building a better picture of the lead to inform a more relevant engagement.