Remove Content Remove Curation Remove Hubspot Remove Relevance

11 Content Curation Tools Every Marketer Needs


For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. Content Creation

The 30 Best Content Curation Resources for Marketers and Business Pros

Marketing Insider Group

Today, there are so many options available and we each have to find a way to find, filter, consume and share the information that is relevant for us. Content Marketing Institute (@ junta42 ) – everything you need to know about content marketing.

Trending Sources

Use Content Curation to Create Leads on LinkedIn. Really!


That’s why content marketing has taken off; it’s a way to communicate a problem/solution to a prospect. Let’s take social media advertising out of the discussion and talk about generating leads via content sharing and curation. Content curation is one of these conundrums.

The 23 Best Content Ideation Tools


Great content—the kind that resonates with your audience—starts with great topic ideas. What are the best tools for finding great content ideas? Here are almost two dozen of the best content ideation tools finding and capturing bursts of inspiration. 16) Content Idea Generator.

Tools 107

How to Create a Curated Blog Post [+5 Free Blog Post Templates]


I''m going to let you in on a little secret: Not all of the content you create has to be 100% original. And for those of you inbound marketers plagued by the incessant demands of content creation, maybe also a little comforting? Plan Your Curated Collection Blog Post.

Why Your Company Might Need a Content Audit


Content is used as a valuable marketing tool across all industries. From social media content to long-form evergreen content, marketers constantly write to build awareness and nurture relationships. And all of that happened by conducting a content audit. Content

10 Great Ideas for Valuable Curated Content


Curated content, or content aggregated from various sources into one comprehensive resource (be it a blog post, an ebook, a presentation, etc.) can be a valuable part of any marketer's content mix. That said, the process of actually curating it isn't easy.

How To Get Influencers To Share Your Content


Create a force of influence for your content. To convey a message, mobilize buyers, and reach the right people at the right time, content marketers are turning to influencers. Influencers can help strengthen your content marketing – from creation to clicks.

The 15 Best Content Distribution and Amplification Tools


Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? Content Publishing Tools. ” Standing out from the mass of other content there is a different matter.

Content Marketing Strategy: A Comprehensive Guide for Modern Marketers


I've written my share of blog posts about content marketing. That is to say you're about to dive into a pretty in-depth post (that's a nice way of saying "long") about content marketing, one which you may want to bookmark to read later. What Is Content Marketing? Visual Content.

Data Storytelling 101: Helpful Tools for Gathering Ideas, Designing Content & More


It's an exciting time to be a content marketer. As more companies continue to jump on the inbound marketing bandwagon, the influx of content seems to be turning into a bit of a traffic jam. Portent’s Content Idea Generator : If you need an eye-catching headline, try this.

10 Ways to Boost Your B2B Content Shares


How shareable is your B2B content? Our friends at Uberflip set us the challenge of analyzing 100 of the most popular B2B Marketing and Technology sites and blogs (listed at the end of this post) to identify the content that works. Short form content is inherently shareable.

A Marketer’s Guide to Content Curation


There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. First, content creation is difficult. Applying Curation to Our Problems.

26 Content Marketing Tools to Use in 2013 | OMI Blog

delicious b2bmarketing

26 Content Marketing Tools to Use in 2013. On 01.09.13, In Content Marketing , by Kari Rippetoe. Content marketing is so hot right now. Marketers certainly need to focus less on producing more content and turn their attentions towards producing quality content.

Tools 62

10 Ways to Create Great Inbound Content for Your Association


Content can be a great way for your association to engage with constituents. What’s the best approach to creating nonprofit content? A Guide to Growing and Engaging Your Membership Base >> Content Creation Tips for Associations. 4) Get Everyone to Create Content.

The True Stories Behind the Web's Coolest Content


Taking a cue from VH1''s Behind the Music , we''ve teamed up with our pals at LinkedIn to bring you Behind the Content. In this new guide, we expose the true stories behind how (and why) some of the web''s most captivating content came into existence. Section 6: Culture Code (HubSpot).

10 B2B Companies That Create Exceptional Content


One of the biggest concerns we hear from B2B companies when we explain the importance of content creation in inbound marketing is that their focus is somehow not interesting enough to sustain a blog or other creative content. Blogs and Written Content. Visual Content.

15 Insider Tips for Creating a Content Creation Machine [SlideShare]


I can't tell you how many times people have asked me, "How the heck does HubSpot crank out such a high volume of content?!" Well, content lovers, today I'd like to share some of our content tips and secrets with you, so you too can create a well-oiled content machine.

FAQ 52

Scale Your B2B Content with Artificial Intelligence: Ideas and Tools Marketers Can Try

Content Marketing Institute

Only after I heard Paul Roetzer’s Content Marketing World talk did I realize that my experience represented exactly that: artificial intelligence at work. HANDPICKED RELATED CONTENT: Cognitive Content Marketing: The Path to a More (Artificially) Intelligent Future.

How Authoritative Is Your Content? 7 Tools to Help You Find Out


But not in the content marketing world. Standing out in the elbow-to-elbow class of content marketing practitioners requires more of a competitive spirit than most of are willing to admit. Content Analysis Tools.

5 Steps for Curating B2B Content


Much of the focus of B2B content marketing has been on creating original content. Creating content is vital to B2B content marketing. However, many marketers overlook another important aspect of B2B content marketing: Content Curation.

20 B2B Marketing Blogs You Need To Read

Marketing Insider Group

Savvy B2B Marketing by the “Savvy Sisters” (@ savvy_b2b ) where you will find some amazing curated and created posts on B2B Marketing. Velocity Partners is a UK-based firm who opinions on B2B Marketing are always provocative and very relevant for the world of B2B Marketing.

How to Use Twitter Polls to Engage Your Audience: 13 Examples From Real Brands


Include relevant hashtags, @mentions, and links. Luckily, we’ve curated examples from 13 brands to give you ideas for how to use Twitter polls to engage, delight, and entertain your followers. Pay attention to timely events that are relevant to your brand. 11) HubSpot Academy.

6 Simple Ways to Tap Into the Power of Influencer Marketing


To help you get familiar with the concept of influencer marketing, HubSpot teamed up with with influencer marketing platform, Traackr , to create The Content Marketer's Guide to Influencer Marketing. 6 Ways to Get Influencers Sharing Your Content. Content Marketing Daily

How to Turn 1,200 Words Into 4 Months' Worth of Lead Generation Content


To read more content like this, subscribe to Inbound Insiders. Consistently creating great content with a small team is a common challenge for many marketers today. It can be pretty daunting to sit back and think about creating 12 months of content.

Why Every Business Blog Needs Evergreen Content


When it comes to the different types of content you can publish on a business blog , there is a world of possibilities. But among all those variations of blog content is a very important one that often gets overlooked. What Is Evergreen Blog Content? Step 2: Update Content.

How to Find the Right Level of Personalization in ABM


Programs that win include personalized emails, reports and content that use everything you know about the company to prove you understand their most pressing challenges and needs. The Content Personalization Spectrum.

Instagram Launches Live Video & Ephemeral Messages: Here's What You Need to Know


Instagram's new features directly reflect a larger shift in the user's desire to share content "freely and in the moment," as explained in the official announcement. How to Get Started with Live Content and D isappearing Messages on Instagram.

25 of the Best PowerPoint Presentation Examples Every Marketer Should See


To help you kick your own presentations up a notch, we''ve curated 25 awesome SlideShare decks below. 1) "How to Produce Better Content Ideas," Mark Johnstone. How to Produce Better Content Ideas from. 5) "Why Content Marketing Fails," Rand Fishkin. HubSpot.

6 Creative Ways to Bring Experiential Marketing to Your Customer’s Home

Content Standard

Here’s a closer look at six experience-based marketing strategies, and the role experience could play as part of your brand’s content strategy. Many brands are already taking advantage of livestreaming in their content strategies. Content-Based Apps.

AI in Marketing: 10 Early Use Cases


From content curation, to SEO, to email marketing, different tools are already being used by brands -- not only to make human marketers' lives easier, but to make them better at their jobs. Check out the demonstration below: 2) Content Creation.

Case 42

Digital Does Not Mean "Just Build a Website"


The problem is not that content creators cannot make money in digital. Digital consumers have a new set of needs, which I bucket in three areas: context, curation, and customization. Customers Want to Consume Content in Any Context. What does your content look across devices?

Media 47

The Best Infographics of 2014 (So Far)


To stand out, boost engagement, and increase shareability, many marketers have turned to visual content -- especially infographics. 1) The Blogging Food Groups: A Well-Balanced Diet of Content , by LinkedIn Marketing Solutions. content creation

Best 58

29 (of the) Best Twitter Guides, Tips and Infographics of 2013


Rachel Katz offers “five tips you can use to create engaging conversations on Twitter,” from having a purpose (“It’s good practice to begin with a purpose for each piece of content shared on social media platforms. Custom Timelines – Curation a la Twitter by Relevanza.

Why Content & Curation is Critical to Business with @CC_Chapman [@InboundNow #14]


Chapman, author of Content Rules , joins us for another episode of Inbound Now ! is the founder of, a marketing consultant and frequently speaks at industry events on the topic of content marketing. How to get started in the content marketing game.

19 Lead Nurturing Email Examples You'll Want to Steal


You provided valuable content to your readers and they've converted into leads. And If you haven't already, check out Leadin : A free tool by HubSpot that helps you generate more leads and learn more about them.). million Facebook Likes, they put the social, fun aspect of content first.

10 Horrifying Stats About Display Advertising


We are biased inbound marketers at HubSpot, and normally I ignore many of the stats I see about display ads because I know their engagement rate is incredibly low: The average banner ad has a 0.1% These stats were curated from Digiday and Business Insider.

17 Marketing Terms You Were Too Embarrassed to Google (But Should Definitely Know)


moments at my time here at HubSpot. So, for example, a regular keyword for HubSpot would be “HubSpot.” This concept is all about where content is placed on your webpage. 7) Content Curation.

API 58

17 Marketing Terms You Were Too Embarrassed to Google (But Should Definitely Know)


moments at my time here at HubSpot. So, for example, a regular keyword for HubSpot would be “HubSpot.” This concept is all about where content is placed on your webpage. 7) Content Curation.

API 58

10 Time-Saving Tools for Managing Your Social Media Following


Luckily, Crowdfire has created a tool to help you identify relevant users to follow -- like ones in your industry, or people who are interested in competitors. Find relevant users to follow using “Copy Followers” feature. Set up a vanity URL for your Instagram content.