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11 Content Curation Tools Every Marketer Needs


For the uninitiated, content curation is finding information relevant to your audience from a variety of sources and sharing it strategically through your communication channels. The need for great content curators has never been more urgent. Content Creation

The 30 Best Content Curation Resources for Marketers and Business Pros

B2B Marketing Insider

Today, there are so many options available and we each have to find a way to find, filter, consume and share the information that is relevant for us. Content Marketing Institute (@ junta42 ) – everything you need to know about content marketing.

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The 23 Best Content Ideation Tools


Great content—the kind that resonates with your audience—starts with great topic ideas. What are the best tools for finding great content ideas? Here are almost two dozen of the best content ideation tools finding and capturing bursts of inspiration. 16) Content Idea Generator.

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A guide to content curation. Where can I find shareable social content?

Earnest about B2B

How can we keep the content monster fed and happy? We haven’t got resource to generate content all day long.”. That’s where content curation can be the answer. Having in your pocket a load of sources or good, reshareable content. HubSpot calendar – we use HubSpot.

How to Create a Curated Blog Post [+5 Free Blog Post Templates]


I''m going to let you in on a little secret: Not all of the content you create has to be 100% original. And for those of you inbound marketers plagued by the incessant demands of content creation, maybe also a little comforting? Plan Your Curated Collection Blog Post.

Rethinking Subscriptions: Lessons Learned During the HubSpot Marketing Blog's Email Overhaul


A few months ago, I took on the task of evaluating and reinventing the HubSpot Marketing Blog's email subscription. Step 2: HubSpot generates an RSS email of our latest content. 3) Subscribers didn't always feel that the content was relevant to them.

The ‘Less Is More’ Content Strategy


What is the ideal frequency for publishing content? However, you can adopt different content strategies from high frequency publishing through to Jay Baer ‘s advice that you should only publish when you have something worthwhile to say. Referenceable content.

Why Your Company Might Need a Content Audit


Content is used as a valuable marketing tool across all industries. From social media content to long-form evergreen content, marketers constantly write to build awareness and nurture relationships. And all of that happened by conducting a content audit. Content

The 15 Best Content Distribution and Amplification Tools


Creating awesome content won’t do your business any good if no one sees it. So how much time should you spend on content promotion versus content production? Content Publishing Tools. ” Standing out from the mass of other content there is a different matter.

How To Get Influencers To Share Your Content


Create a force of influence for your content. To convey a message, mobilize buyers, and reach the right people at the right time, content marketers are turning to influencers. Influencers can help strengthen your content marketing – from creation to clicks.

10 Great Ideas for Valuable Curated Content


Curated content, or content aggregated from various sources into one comprehensive resource (be it a blog post, an ebook, a presentation, etc.) can be a valuable part of any marketer's content mix. That said, the process of actually curating it isn't easy.

Content Marketing Strategy: A Comprehensive Guide for Modern Marketers


I've written my share of blog posts about content marketing. That is to say you're about to dive into a pretty in-depth post (that's a nice way of saying "long") about content marketing, one which you may want to bookmark to read later. What Is Content Marketing? Visual Content.

10 Ways to Boost Your B2B Content Shares


How shareable is your B2B content? Our friends at Uberflip set us the challenge of analyzing 100 of the most popular B2B Marketing and Technology sites and blogs (listed at the end of this post) to identify the content that works. Short form content is inherently shareable.

Data Storytelling 101: Helpful Tools for Gathering Ideas, Designing Content & More


It's an exciting time to be a content marketer. As more companies continue to jump on the inbound marketing bandwagon, the influx of content seems to be turning into a bit of a traffic jam. Portent’s Content Idea Generator : If you need an eye-catching headline, try this.

SEO & Blogging = a Match Made in Heaven?


SEO and blogging form the backbone of content marketing, something that every serious business and marketer should be doing today to grow their online presence. All you need is a content strategy. Content creation. Content freshness is a key Google ranking factor.


26 Content Marketing Tools to Use in 2013 | OMI Blog

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26 Content Marketing Tools to Use in 2013. On 01.09.13, In Content Marketing , by Kari Rippetoe. Content marketing is so hot right now. Marketers certainly need to focus less on producing more content and turn their attentions towards producing quality content.

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10 Ways to Create Great Inbound Content for Your Association


Content can be a great way for your association to engage with constituents. What’s the best approach to creating nonprofit content? A Guide to Growing and Engaging Your Membership Base >> Content Creation Tips for Associations. 4) Get Everyone to Create Content.

A Marketer’s Guide to Content Curation


There is an elephant in the online marketing “room,” and the elephant’s name is Curation. Curation is the most important part of online marketing that no one is talking about. First, content creation is difficult. Applying Curation to Our Problems.

The True Stories Behind the Web's Coolest Content


Taking a cue from VH1''s Behind the Music , we''ve teamed up with our pals at LinkedIn to bring you Behind the Content. In this new guide, we expose the true stories behind how (and why) some of the web''s most captivating content came into existence. Section 6: Culture Code (HubSpot).

10 B2B Companies That Create Exceptional Content


One of the biggest concerns we hear from B2B companies when we explain the importance of content creation in inbound marketing is that their focus is somehow not interesting enough to sustain a blog or other creative content. Blogs and Written Content. Visual Content.

Inbound Marketing vs. Content Marketing – What’s the Difference?


Are there any major differentiators when it comes to inbound vs content marketing, and what are they? While both inbound and content marketing are relatively new practices, they’ve both won some serious proponents (and probably a few detractors) during their years in use.

15 Insider Tips for Creating a Content Creation Machine [SlideShare]


I can't tell you how many times people have asked me, "How the heck does HubSpot crank out such a high volume of content?!" Well, content lovers, today I'd like to share some of our content tips and secrets with you, so you too can create a well-oiled content machine.

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The line between Media and Brands is blurring fast

grow - Practical Marketing Solutions

On the contrary, I’m a content marketer so I subscribe to the prudent creation and promotion of valuable thought-provoking, problem-solving and entertaining content. Despite the world’s voracious appetite for content, many traditional media outlets are cutting back.

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17 Ways to Succeed in Viral Content Marketing


Every marketer’s dream is to create a piece of viral content. Inspired by the awesome infographic designed by Voltier Digital (see image below), we’ve curated 17 fresh ideas to help you generate more exposure than ever before. People share content that makes them feel a certain way.

Content Promotion Strategy: 23 Proven Ways to Explode Website Traffic


“If you write great content, people will find it.” While that’s certainly an idyllic thought of a world in which marketers can just focus on creating outstanding content, it’s just not accurate anymore. Don’t solely rely on sharing titles to promote your content on social media.

How Authoritative Is Your Content? 7 Tools to Help You Find Out


But not in the content marketing world. Standing out in the elbow-to-elbow class of content marketing practitioners requires more of a competitive spirit than most of are willing to admit. Content Analysis Tools.

Visual Content Marketing Insights from 13 Genius Thought Leaders


Visual content marketing has never mattered more, particularly in an era where consumers are increasingly savvy, connected and crunched for time. To inspire your efforts, we’ve curated recommendations from 13 of the brightest minds in the industry: 1. Image credit: HubSpot.

14 Tools for Writing a Content Marketing Style Guide for Your Blog


You can’t escape having a content style guide for very long. While it’s easy to share standards between one or two content marketers, it’s very hard to scale without a system in place. What is a Content Style Guide? Content Formats. Content Mashups.

How to Use Twitter Polls to Engage Your Audience: 13 Examples From Real Brands


Include relevant hashtags, @mentions, and links. Luckily, we’ve curated examples from 13 brands to give you ideas for how to use Twitter polls to engage, delight, and entertain your followers. Pay attention to timely events that are relevant to your brand. 11) HubSpot Academy.

20 B2B Marketing Blogs You Need To Read

B2B Marketing Insider

Savvy B2B Marketing by the “Savvy Sisters” (@ savvy_b2b ) where you will find some amazing curated and created posts on B2B Marketing. Velocity Partners is a UK-based firm who opinions on B2B Marketing are always provocative and very relevant for the world of B2B Marketing.

5 Steps for Curating B2B Content


Much of the focus of B2B content marketing has been on creating original content. Creating content is vital to B2B content marketing. However, many marketers overlook another important aspect of B2B content marketing: Content Curation.

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How to Write a Bare-Bones Content Strategy for Small Business


It’s so easy to get caught up in content envy. Big companies worldwide are gaining attention, fans and customers for quality content efforts. Being able to engage your customers with content that’s perfectly attuned to the times is how marketing should be done. Content Marketin

6 Simple Ways to Tap Into the Power of Influencer Marketing


To help you get familiar with the concept of influencer marketing, HubSpot teamed up with with influencer marketing platform, Traackr , to create The Content Marketer's Guide to Influencer Marketing. 6 Ways to Get Influencers Sharing Your Content. Content Marketing Daily

How to Turn 1,200 Words Into 4 Months' Worth of Lead Generation Content


To read more content like this, subscribe to Inbound Insiders. Consistently creating great content with a small team is a common challenge for many marketers today. It can be pretty daunting to sit back and think about creating 12 months of content.

The 15 Most Life-Changing Editorial Calendar Tools


Online content marketing may be a relatively new practice, but editorial calendars are virtually as old as the publishing industry. Michele Linn of Content Marketing Institute believes editorial tools are critical to “keep your content consistent and relevant.” Content DJ.

Instagram Launches Live Video & Ephemeral Messages: Here's What You Need to Know


Instagram's new features directly reflect a larger shift in the user's desire to share content "freely and in the moment," as explained in the official announcement. How to Get Started with Live Content and D isappearing Messages on Instagram.

30 Low-Cost Ideas for Content Marketing on a Shoestring Budget


If you ever want to really annoy a marketer, tell them that content is low cost marketing. While the thought isn’t entirely false, content certainly isn’t cheap. A 30 minute interview with a customer could be repurposed into loads of low cost marketing content. Repurpose Content.

6 Creative Ways to Bring Experiential Marketing to Your Customer’s Home

Content Standard

Here’s a closer look at six experience-based marketing strategies, and the role experience could play as part of your brand’s content strategy. Many brands are already taking advantage of livestreaming in their content strategies. Content-Based Apps.

Why Every Business Blog Needs Evergreen Content


When it comes to the different types of content you can publish on a business blog , there is a world of possibilities. But among all those variations of blog content is a very important one that often gets overlooked. What Is Evergreen Blog Content? Step 2: Update Content.

25 of the Best PowerPoint Presentation Examples Every Marketer Should See


To help you kick your own presentations up a notch, we''ve curated 25 awesome SlideShare decks below. 1) "How to Produce Better Content Ideas," Mark Johnstone. How to Produce Better Content Ideas from. 5) "Why Content Marketing Fails," Rand Fishkin. HubSpot.