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How to Grow Your Small Business with Data: 4 Practical Tips

Marketing Insider Group

For example, according to AccuData’s guide to data marketing , businesses with data-driven campaigns see an average of five times return on investment.

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Top 9 Influencer Marketing Case Studies You Can’t Miss

SocialPilot

Collaborating with e-commerce experts to get their inspirational image to speak for Shopify POS Go. Shopify wishes to showcase its POS Go better than any other point of sale system. Result By making the smart move of collaborating with the physical store, this influencer marketing campaign reaches more than just social media channels.

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7 Frightfully Fabulous Halloween Content Marketing Campaigns

Outbrain

Check out these fantastic and frightening Halloween content marketing campaigns that kept audiences worldwide in delicious suspense: 1) Burger King Trolls McDonalds – with Clowns. What better way to kick off our top seven Halloween content marketing campaigns than with Burger King’s ingenious idea.

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How Groupon Integrates Social Media and Customer Experience

Convince & Convert

He credits a “very understanding legal team” who gives them the flexibility they need to succeed at such a high volume of content. Social Pros Podcast brand communities content marketing digital marketing email marketing global social media social media Social Media Marketing Social Media Tools Social Pros'

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A guide to the wedge marketing strategy

MKT1

co Positional - SEO & content marketing toolset Positional is the toolset for GTM teams looking to start, grow, and scale a content marketing & SEO strategy. 🪤 How a wedge marketing strategy works Find a wedge: Find audience segments and/or use cases where your product delivers a 10x better experience.

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Fintech marketing today and beyond: Exploring best practices and strategies

Martech

This category includes mobile POS payments, digital remittances and digital commerce (usually called e-commerce). 7 fintech marketing strategies for B2C. Below, you’ll find a deeper discussion surrounding the various fintech marketing strategies and how they work. Content marketing and media production.

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DMFB Preview: Building Your Online Brand Through Customers

KoMarketing Associates

If you aren’t familiar with the show, it’s a 3-day conference featuring 40 sessions geared toward small businesses, enterprise marketers, and marketing experts. I’m a big believer that existing customers are one of the best (and most overlooked) assets of marketing and can play a major role in a company’s brand, especially online.