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7 Reasons to Use Content Marketing for the B2B Lead Generation

Valasys

The very purpose of content marketing has been associated with the feedback mechanisms to trigger lead generation processes for B2B businesses. According to the Content Marketing Institute, Content marketing lies at the very core of all the lead generation efforts.

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10 Best B2B Marketing blogs for Entrepreneurs

Valasys

B2B marketing is a monolithic & ever-transcending field & thriving in a knowledge-based economy takes a lot of effort – particularly in terms of delivering the value with the help of content. Content Marketing Institute : Next-up on the list of the best digital marketing blogs is the Content Marketing Institute.

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4 Education Marketing Trends to Keep an Eye on in 2017

Hubspot

Content, SEO and email marketing are not going away but it's important to stay ahead of the curve so you don't fall behind. Here are some of 2017 education marketing trends that will help you to stay ahead of the curve. The powerhouse engagement stats for video content keep growing. People watch more content online.

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5 Imperatives of B2B Content Marketing

Valasys

Seth Godin, the famous American author & entrepreneur stated the importance of content marketeering as follows: “Content Marketing is all the Marketing that’s left.”. Having the brains for awe is something that lays the foundation for the marketers to introspect & think beyond the established patterns.

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10 tips to Architect Prevalent B2B Marketing Strategies for Optimized Sales Conversions in 2019

Valasys

Prelude: B2B marketing is an ever-evolving field. Marketers need to constantly upgrade their marketing strategies & can’t really settle for stagnant ones. Isn’t B2B marketing tough? Doing it right, doing it effectively & timely should be the mantra for modern B2B marketing. Well, it is.

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Inbound Marketers & Growth Hackers: A B2B Enterprise Needs Both

Valasys

The landscape of B2B marketing has transcended beyond the conventional realm of inbound marketing. With the outgrowth of sub-branches of digitization, the marketers have stepped into an era studded with cutting-edge technologies.

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Why Visual Storytelling is Imperative for B2B Content Marketing

Valasys

Beyond technology, rationality & facts & figures, B2B marketing is also about establishing genuine connections with the prospects & the existing customers alike. Humans are visual beings and if they can see themselves as a part of a story, it helps the marketers’ purpose of optimizing the sales.