Adobe Experience Cloud Blog

AUGUST 11, 2017

Content curation provides a direct path to thought leadership for brands and individuals. As you curate and share high-quality content , you’ll generate awareness and gain credibility. You’ll be respected for your knowledge since you’re finding just the right content your target audience needs.

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Scoop.it

MARCH 26, 2020

We talk a lot about content curation and how it can help companies thrive in their industries. We often focus on helping marketers discover and curate the best content possible, as well as on enabling team leaders and executives to drive employee advocacy. Why content curation works for corporate communications.

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Scoop.it

JUNE 6, 2019

It is no longer news that content curation will boost your content marketing efforts. It is an excellent way of sharing useful content to your audience if you have one already. But while you’re probably finding success with content curation , others are struggling to justify the time they spend curating content.

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Content Marketing Institute

DECEMBER 7, 2018

Rapid advances in AI technologies mean marketing automation is no longer optional. It’s a mainstay of modern marketing. Not all content marketing tasks can or should be automated. But as you go through your daily content tasks, it’s worth asking, “Can this be automated?” Email marketing. Cost: Free.

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The Effective Marketer

JUNE 19, 2012

On the surface, content curation sounds like a great way to generate content with little to no time or effort. After all, you don’t actually have to write much new content, just find interesting items on the Web and point others to them, becoming a hub for all that’s relevant to your field. A guest post by Lior Levin.

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Convince & Convert

JANUARY 10, 2014

to discuss the undeniable power of excellent curation, delivering content to users that is perfect for the moment, and what makes people hit the “share” button. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. Elias Roman, Songza @eliasroman.

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Convince & Convert

NOVEMBER 8, 2013

Paul Haskell , Social Media and Content Marketer at Omaha Steaks , joins the Social Pros Podcast this week to discuss curation versus creation on different platforms, success in visually focused social media platforms, and the culture at a family-owned company. The RSS feed is: [link]. The Art of Curation.

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KoMarketing Associates

JANUARY 22, 2015

You are executing a content marketing initiative as part of your broader B2B marketing program in 2015. If you are a regular reader of this blog, SEO performance is likely part of the reason content marketing has become a priority as well. It also helps mitigate overlap and unnecessary duplication of content.

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Ambal's Amusings

MAY 30, 2012

Content Marketing Tools Series #7 Curata. Curata is a content curation. tool and content curation is all about how to market content. Curata is a comprehensive, business-grade, content curation. Curata is a comprehensive, business-grade, content curation. capability.

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Industrial Marketing Today

JULY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Content Curation an Easy Way for Content Marketers to Do More With Less? Heck, even MS Word kept flagging curation as a misspelled word. So curated content is not something new. What is content curation?

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Marketing Insider Group

SEPTEMBER 4, 2012

It’s a big week here in the world of content marketing. It’s time for Content Marketing World. I am about to jump on a plane to Columbus, OH to share my latest ideas on the topic of content marketing. Last week I covered the 8 Marketing Strategy articles you missed when you were too busy.

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Scoop.it

MARCH 18, 2021

These are the center of your content curation strategy. In Scoop.it, they’re simply called topics, and each topic page represents one content hub. This is your way to refine and label each piece of content, such as by format or subtopics. Let’s take the example of a marketing software company. Tag your content.

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Online Marketing Institute

NOVEMBER 7, 2010

In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. Â Pure content creation is demanding. Pure automation of content aggregation doesn’t foster interaction. Content curation is editing on steroids.

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Content Marketing Institute

JUNE 25, 2018

There’s one fundamental tactic behind brand monitoring online: Promote your promoters – use your marketing channels to drive traffic to content that promotes your business. Use your #marketing channels to drive traffic to #content that promotes your business, says @SEOSmarty. Web mentions into monthly roundups.

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Optinmonster

FEBRUARY 8, 2024

Are you looking for the best content curation tools? These days, content creation is the engine that drives your business reputation and helps you make sales. But it can be challenging to keep that content machine fully tuned up. That’s why a content curation tool is so important.

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KoMarketing Associates

NOVEMBER 8, 2018

Many companies and their executives recognize the power of B2B marketing to drive sales and conversions, but marketing actually has a lot of benefits beyond just bringing in revenue. Digital marketing should be a part of your organization’s regular and ongoing strategy. Build Brand Awareness. Gather Insight.

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DrumUp

AUGUST 5, 2018

More likely than not, you’ve suffered this abomination first-hand yourself; struggling to come up with fresh, interesting content ideas for your next blog, social media post, article, email and the like. Note: You could curate fresh content ideas on DrumUp using keywords and RSS feeds.

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Marketing Insider Group

MARCH 7, 2021

Are you looking for content marketing tools to drive your content marketing plans? One of the content marketing questions I get asked most often is how a small business can get started with content marketing on a limited budget. 22 Content Marketing Tools. Content Ideas.

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Contently

OCTOBER 24, 2019

A popular email newsletter is the holy grail for content marketers. When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. Curate your content into segments for specific audiences. Don’t just publish a digest.

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Hubspot

JULY 23, 2018

You’ve probably heard of these famous pairs (or, in some cases, noshed on them), but for inbound marketers, there’s one pair in particular that goes hand-in-hand: content and marketing. Ninety percent of marketing companies use content marketing as part of their strategy. Sharing content isn't enough.

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Hubspot

AUGUST 19, 2015

Content marketing takes time, effort and dedication. You can’t seem to get around to everything on your to-do list -- much less invest the time required for effective content marketing. Yes, it would be great if you could spend hours on content marketing everyday. But you’re pressed for time everyday.

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Convince & Convert

MARCH 29, 2013

The RSS feed is: [link]. He also addresses curation and the anxiety that surrounds it: “We do not want to get into the world where we’re like another FICO score, and everybody hates to check it.” “She probably doesn’t get enough credit for her overall marketing prowess.” Listen Now .

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Marketing Insider Group

SEPTEMBER 25, 2023

As a marketer, it can feel like getting your brand noticed in today’s crowded digital landscape requires a herculean effort. Content aggregation is one powerful solution that many are using to earn more traffic and leads. What Is Content Aggregation, Anyway? The result? Users subscribe to these feeds to get automatic updates.

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Convince & Convert

MARCH 19, 2013

Simply specify a source or channel where the content is coming from and a destination to where you want the content to go as soon as it’s published. In the example above, the source is a blog’s RSS feed and the destination is a Twitter account. Read Content Later Using Pocket. is the answer to your problem.

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Convince & Convert

MAY 10, 2013

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. The RSS feed is: [link]. News needs fact-checkers and curators. “Hopefully we can find that happy medium,” Jeff says, “between the human-curated and -created content and that which is automated.”

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Convince & Convert

MARCH 10, 2013

The rise of Twitter was accompanied by the slow demise of RSS and Digg, as the surging popularity of the 140-character kid made many previous pointing and info-gathering technologies unnecessary. Twitter as Curator and Editor. Twitter became (and still is) the headline news of the modern age. Twitter as Conversation Forum.

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Martech Advisor

AUGUST 21, 2019

As work an increasingly complicated array of moving parts, digital marketers should think of themselves more as project managers. As marketers today, we must manage people as well as project details. Slack’s go-to-market approach leverages the potential of citizen integration.

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Biznology

SEPTEMBER 30, 2014

It makes Content Marketing Automation easy. It can embed itself into your browser and all your images to easily share content inline with Reddit, Twitter , Facebook, and just about everyplace else. And, as if that weren’t enough, you can plug in all your RSS feeds and they can then get buffed into your buffer queue.

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Content Marketing Institute

JUNE 27, 2018

We’re sharing Aaron’s updated version today, as more efficient teamwork is a constant need for content marketers. As content marketers, we have our work cut out for us. Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement.

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Convince & Convert

AUGUST 9, 2013

This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. It’s a “curated self”, as Jay puts it, and it can be frustrating to watch people be ingenuous online.

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Convince & Convert

AUGUST 2, 2013

This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. The RSS feed is: [link]. A 12-foot-by-4-foot screen shows realtime social media updates from around the world, curated by Giants staff.

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Industrial Marketing Today

MAY 18, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?)

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Convince & Convert

JUNE 29, 2010

More people sharing the stuff that they make (3 billion photos per month uploaded to Facebook)&# Jay- How does this play into our supposed need for curation? link] Hot In Marketing Cognitive Surplus – Use Social Connectivity to Change the World | Book Reviews | Social Media Consulting – Con. Bravo, Clay. Thanks for that!

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Industrial Marketing Today

JULY 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Can Industrial and B2B Marketers Learn Creative Problem Solving from Fifth Graders? How can industrial and B2B marketers apply the same creative problem solving lessons in engaging with their prospects and customers? The four steps are: 1.

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Convince & Convert

DECEMBER 7, 2010

You’ll need some search-engine ninjas, RSS-reader Jedi masters, and Twitter superheros. Content curation. Demystify Content Marketing with Content Rules. Everyone in a social organization should be comfortable with listening, both with online search tools and through their community relationships.

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Industrial Marketing Today

JULY 9, 2010

Of course, Marketing Automation alone cannot live up to those hyped up expectations and has to take the brunt of the blame. That is unfortunate because Marketing Automation software is a very useful tool and in my opinion, a necessity these days. However, is improving efficiency enough to justify investing in Marketing Automation?

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Webbiquity

JUNE 18, 2018

Despite the vast and growing size of the marketing technology (martech) universe, it is possible to make sense of it. Scott Brinker’s 2018 version of marketing technology landscape supergraphic lists 6,829 martech solutions—double the size of his list from just two years ago. Content Strategy and Planning.

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