Zoominfo

SEPTEMBER 29, 2019

To add insult to injury, executive-level assistants are trained to be gatekeepers. Work with a B2B data provider like ZoomInfo to access the contact information you need to bypass gatekeepers, increase connect rates, and close more deals. ZoomInfo’s B2B contact database can make your job easier. Leverage trigger events.

B2B Sales 190

B2B Sales InsideView Zoominfo B2B 190

Marketing Insider Group

AUGUST 21, 2023

We’re at the point where customer-contact teams that don’t leverage AI face reputational risk. The logical next step for CX teams is to deploy chatbots as frontline problem-solvers for customers with relatively simple queries instead of just the standard website “greeters” or phone menu gatekeepers. Don’t discount them.

Marketing AI 192

Marketing AI Marketing & Strategy Top of Funnel Resource Management 192

Hubspot

OCTOBER 5, 2021

Sales development representatives and gatekeepers. only to get stopped by a gatekeeper. Gatekeepers — who are typically executive assistants, receptionists, or office managers — are the people who stand between you and the decision-maker with whom you're hoping to make a sale. How to Get Past the Gatekeeper When Cold Calling.

Enterprise Management 90

Enterprise Management Work Management Marketing Management Cold Calling 90

SalesIntel

JANUARY 4, 2022

Gatekeepers are excellent information sources if you know how to ask for it the right way. Call a switchboard and say, “Hi, I’m calling to confirm the spelling of a name for [person’s name].” You might also contact someone who is aiding the decision-maker. ” You are making a concrete request.

Work Management 98

Work Management Top of Funnel Mobile Marketing Marketing Management 98

Zoominfo

JULY 29, 2020

To avoid monotony and disconnect, making your cold outreach data-driven puts more focus on customization and personalization. And when their phone training wheels are taken off, reps can tailor their scripts to personalize their message using their unique voice. Executing your sales goals starts with getting precise contact data.

Cold Calling 240

Cold Calling Zoominfo Work Management B2B Sales 240

Zoominfo

FEBRUARY 17, 2021

Cold calling is different for home (and personal mobile) phones — sales reps must call from 8 am to 9 pm. And be prepared to answer the tough question: “How did you get my contact information?”. And if the person you’re calling asks to be on it, you have to comply. Anticipate gatekeepers (the jaded call operators).

Cold Calling 264

Cold Calling Guidelines Practices B2B Sales 264

Zoominfo

APRIL 19, 2018

To add insult to injury, executive-level assistants are trained to be gatekeepers. Keep reading if you’re ready to bypass gatekeepers and set more meetings with the C-Level. Work with a B2B data provider like ZoomInfo to access the contact information you need to bypass gatekeepers, increase connect rates, and close more deals.

B2B Sales 165

B2B Sales InsideView B2B Zoominfo 165

SalesIntel

SEPTEMBER 21, 2023

However, not all contact information is created equal, and one critical element that often makes all the difference is having direct dial numbers. The Significance of Connect Rates in Your B2B Contact Database To understand the influence of a direct dial phone number, it’s first essential to comprehend the concept of connect rates.

Contacts 40

Contacts Allocation B2B Outreach 40

SalesGrape

DECEMBER 3, 2023

Conducting thorough research on each audience segment allows telemarketers to craft personalized messages that resonate with their specific challenges or goals. Utilize customer relationship management (CRM) software to track interactions with leads throughout their journey from initial contact through conversion.

Telemarketing 80

Telemarketing Marketing Management Lead Scoring Lead Ranking 80

Zoominfo

AUGUST 5, 2020

Have you ever tried to set up a meeting with a senior-level contact? If so, you know how tough it can be to connect with busy executives, To add insult to injury, executive-level assistants are trained to be gatekeepers. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.

B2B Sales 100

B2B Sales InsideView B2B Work Management 100

Hubspot

OCTOBER 26, 2022

Personalize your outreach. Learn how to communicate with gatekeepers. It lets you give a more personal appeal to group members and establish yourself as an authority in your space. Personalize your outreach. Beyond that, try to make some kind of personal appeal to your prospect in the body of your email.

Ideal Customer Profiles 61

Ideal Customer Profiles Cold Calling Work Management B2B 61

Webbiquity

JUNE 20, 2017

Without consistent, complete, and correct contact data , your marketing team won’t reap the full benefits of your ABM initiatives. On top of key account data, accurate contact details will allow you to bypass gatekeepers and reach decision makers faster. Easy Personalization. Not convinced? Not convinced?

Account Based Marketing 229

Account Based Marketing Ideal Customer Profiles ABM Zoominfo 229

Salesforce Marketing Cloud

SEPTEMBER 26, 2023

What to do next: Follow them back and reach out with a personal thank you within 24 hours. Your primary deal contact connects you with decision-makers Most B2B sales conversations happen with a “gatekeeper” — that initial contact who’s in charge of weeding out product or service options for a higher-up.

Buy 119

Buy Work Management Buyer Personas Ideal Customer Profiles 119

Hubspot

DECEMBER 22, 2017

Will they help you make the sale or unknowingly stop you from talking to the right person? 1) The Gatekeeper. The gatekeeper is usually an executive assistant or associate to the decision maker. If the gatekeeper is an executive assistant, you should know immediately by their title. How to Identify Sales Prospects.

Allocation 99

Allocation Work Management Marketing Management Marketing Prospects 99

SalesIntel

APRIL 20, 2022

The primary purpose of marketing is to communicate your brand message to the right people, and to do so, you must understand how to effectively contact your target audience. You might have to face the gatekeepers that could make it difficult for you to talk to the decision-maker. Accurate Contact Data .

Ideal Customer Profiles 52

Ideal Customer Profiles Contact Marketing Contacts Top of Funnel 52

SalesIntel

APRIL 20, 2022

The primary purpose of marketing is to communicate your brand message to the right people, and to do so, you must understand how to effectively contact your target audience. You might have to face the gatekeepers that could make it difficult for you to talk to the decision-maker. Accurate Contact Data .

Ideal Customer Profiles 52

Ideal Customer Profiles Contact Marketing Contacts Top of Funnel 52

LeanData

OCTOBER 6, 2022

Don’t make the sales team gatekeepers of information your buyers want. . #2 New companies like TestBox allow buyers to play with test SaaS accounts without ever contacting the seller. . #3 Marketing should be catered to a person and company based on where they are in the buyer journey.

Peer-to-peer 98

Peer-to-peer Buyer's Journey Blast Campaigns Gartner 98

Zoominfo

JULY 29, 2020

To avoid monotony and disconnect, making your cold outreach data-driven puts more focus on customization and personalization. And when their phone training wheels are taken off, reps can tailor their scripts to personalize their message using their unique voice. Executing your sales goals starts with getting precise contact data.

Cold Calling 100

Cold Calling Work Management Zoominfo Intent Data 100

Optinmonster

APRIL 3, 2024

An outreach email is a message sent to a person or organization to achieve a specific goal, such as promoting content, building backlinks, or forming partnerships. Personalization: Tailoring Your Message for the Recipient Personalization goes beyond just using the recipient’s name.

Outreach 70

Outreach Tips Marketing & Strategy Email Marketing 70

Zoominfo

FEBRUARY 17, 2021

Cold calling is different for home (and personal mobile) phones — sales reps must call from 8 am to 9 pm. And be prepared to answer the tough question: “How did you get my contact information?” And if the person you’re calling asks to be on it, you have to comply. Anticipate gatekeepers (the jaded call operators).

Cold Calling 100

Cold Calling Guidelines Practices Work Management 100

DiscoverOrg

APRIL 25, 2017

Most of these myths lump all data providers together, failing to distinguish between bargain contact lists and verified data intelligence services: Think Netscape vs. Google Chrome. Myth 1: Contact lists = sales intelligence. Their information is only ever the bare minimum: contact names, phone numbers, maybe some email addresses.

Account Based Marketing 245

Account Based Marketing CAN-SPAM Trigger Marketing Deliverability 245

Only B2B

MARCH 23, 2022

Performing in-depth research, constructing ideal customer profiles (ICPs) and buyer personas (BPs), hand-picking leads, creating personalized content for a multichannel outreach, calling, emailing, tracking various KPIs, performing analysis, and finally starting all over again are all part of the B2B outbound lead generation process.

Sales Management 118

Sales Management B2B Sales Ideal Customer Profiles Top of Funnel 118

NuSpark Consulting

JULY 23, 2017

One of the challenges constantly facing sales people is finding the right person to approach with a sales pitch. Even after identifying the most likely prospective buyer, modern gatekeeping methods make contacting them prohibitive. The user can review and save these for contact at the right time.

Sales Qualified Leads 145

Sales Qualified Leads High Quality Lead Linkedin Account Based Marketing 145

BOP Design

APRIL 30, 2018

If you work in sales, then you know getting past the gatekeeper of an organization can be an insurmountable challenge. You have a product or service worthy of the attention of the business owner, but the gatekeeper won’t put the call through. You know who you need to talk to, so kindly ask the gatekeeper to put your call through.

Marketing Agencies 2 51

Marketing Agencies 2 Rules Cold Calling B2B Sales 51

Zoominfo

APRIL 20, 2020

People are using their cell phones for business, and if your sales team has access to those numbers, they don’t have to deal with voicemails that are never checked or gatekeepers that won’t pass along their messages. Take a look at your contacts and upgrade your data to include mobile numbers if you don’t have them already.

Top of Funnel 239

Top of Funnel Ad Building Planning Work Management 239

Marketing Craftmanship

MAY 13, 2020

If these predictions are correct, and people continue to reduce their interpersonal contact, here are some tactical suggestions involving three major categories of marketing activity. Include the person’s or company’s name in the subject line to distinguish it from spam, for instance. Direct Communication.

Blast Campaigns 130

Blast Campaigns Webinar Metrics Lead Scoring Lead Ranking 130

DiscoverOrg

APRIL 14, 2017

Using your gated marketing content to collect names and email addresses is always a great way to collect information; however, marketing’s budget and reach is limited, contact data collected decays over time , and it’s not always safe to assume user-generated data is accurate in the first place. How do you know who to engage first?

Cost 208

Cost Lead Ranking Buy Ad Building 208

Zoominfo

OCTOBER 21, 2021

Think about how much contact and account data your sales team needs just to prospect. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close. For most organizations, the problems behind launching a sales funnel are central to data management. Free Trial A Sales Funnel Has Four Stages: 1.

Sales Management 130

Sales Management Top of Funnel Sales Qualified Leads Work Management 130

Apollo

OCTOBER 2, 2018

Let’s Get Down to Business, To Tackle Your Ideal Contact Profiles (ICPs). Once you have your IAPs nailed down, it’s time to tackle your Ideal Contact Profiles (ICPs). Defining specific personas is vital because, when it comes to engagement, different types of contacts require different types of messaging. Gatekeepers.

Profiling 66

Profiling Contacts Paid Search Agency Companies 66

Zoominfo

APRIL 17, 2020

Breaking through the “noise” successfully requires a more personalized, relationship-based selling approach, and the staffing sector is no exception. Find Better Candidates With Better Data Our recruitment database is fueled by best-in-class business contact data Get a Demo 2. Does HR act as a gatekeeper? Create Buyer Personas.

Ideal Customer Profiles 100

Ideal Customer Profiles Paid Search Agency Advertising Agencies Ad Agencies 100

Webbiquity

SEPTEMBER 29, 2020

Developed prior to the coronavirus outbreak, the original purpose Stas Zaslavsky intended for the platform was to enhance the hybrid event experience: to enable organizers staging in-person events to extend that 3D, 360-degree experience to online attendees as well, rather than just a video stream.

Marketing Automation Services 136

Marketing Automation Services Budget Programs Eloqua Sales Qualified Leads 136

Zoominfo

MAY 21, 2020

They’re a critical part of personalized prospecting and account-based strategy. We looked to one of our internal experts, our Sales Development Rep with the 60% response rate, to show you how (and when) to write a perfectly personalized BASHO email. It’s time to get personal. BASHO emails are alive and well—and thriving.

Outreach 264

Outreach Examples Zoominfo Account Based Marketing 264

Navigate the Channel

NOVEMBER 30, 2017

At the very least, your representative should have the full name of the contact, the job title of the contact, and a basic understanding of the relationship between your two companies. Make sure that your representatives know how to think on their feet and present a personable voice over the phone.

B2B Sales 56

B2B Sales B2B Marketing Cold Calling Blast Campaigns 56

Biznology

AUGUST 8, 2019

The problem in those days was getting past the gatekeepers. Many business buyers consider Whatsapp an exclusively personal medium, and they resent receiving business communications through it. At my agency, we use LinkedIn Sales Navigator, whereby we can contact 5 million Argentinean professionals, mostly those in middle management.

Demand Generation Agencies 106

Demand Generation Agencies Enterprise Management Marketing Automation Services B2B Marketing 106

SmartBug Media

JUNE 6, 2019

In the B2B world where you’re writing, you’re trying to reach decision makers, gatekeepers, managers, and C-suite executives. For B2B companies, you’ll want to develop at least 2 personas to start, because the goals and motivations for a CEO are vastly different from those of a gatekeeper. Who is your content for? What is its goal?

Buyer Personas 58

Buyer Personas B2B Marketo Blast Campaigns 58

SalesIntel

JULY 8, 2021

Why it’s important: Call-to-connect ratio is an indication of database quality and the sales rep’s ability to get past the gatekeepers. Finally, if the SDRs are using HQ numbers or being routed through switchboards, they might not be able to get past the gatekeepers. Get mobile numbers of prospects to bypass gatekeepers.

B2B Sales 52

B2B Sales Work Management Marketing Management Lead Ranking 52

Vision6

NOVEMBER 29, 2020

This perfect contact-less medium is finally getting a moment to relish its time in the sunlight. If you’re wanting to grow your email marketing list, then using your email marketing software to create forms is an easy way to safe-keep all your contact data on the one platform. QR codes have risen from the dead!

Lock-In 98

Lock-In Privacy Marketing Management Eye-Tracking 98