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CRM Vs Email Marketing: Which Is More Suitable For My Business?

SendX

CRM and email marketing tools are popular choices. While some compare to settle for the best, others dig deep to identify a CRM email marketing tool that'll offer both solutions. For companies that use CRM tools, the Return on Investment is $8.71 Difference between a CRM tool and an email marketing software?

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Contact Center Automation: Your Guide to Efficiency and Customer Happiness

Salesforce Marketing Cloud

When it comes to great customer service, your contact center plays an important role. Contact center automation can help you deliver personalized, efficient, and complete service — all while reducing costs for your business. What is contact center automation? What are the benefits of contact center automation?

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Improve Your B2B Sales Process with Company and Contact Data

Zoominfo

Although many of these tips are valid, the key to improving your B2B sales process is far simpler than you might think– and it comes in the form of company and contact data. Today we review four critical reasons data is essential to a successful sales organization. What do we mean by company and contact data?

B2B Sales 193
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4 Ways Your Contact Center Can Get Started With Generative AI

Salesforce Marketing Cloud

The hottest topic in service today is generative AI, especially in the contact center. 84% of IT leaders we surveyed in a recent study say generative AI will help their organization better serve customers, and every day I speak with service leaders who are excited about the potential for generative contact center AI.

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5 Creative Solutions for Event Organizers

Lead Liaison

5 Creative Solutions for Event Organizers. As trade shows and marketing events start to fill up the calendar, event organizers need creative solutions to bring in more attendees and drive value to sponsors and other stakeholders. In this article we outline five solutions for event organizers to bring life to their events. .

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What is CRM?

Spiralytics

One of the most significant tools most companies now deploy in their marketing efforts is Customer Relationship Management (CRM). But what is CRM, and how does it help organizations market themselves? What is Customer Relationship Management (CRM)? What is a CRM Software or System? But what is CRM software?

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The Best Company Contacts Database for the Cybersecurity Market

SalesIntel

In this blog post, we’ll delve into precise contact data’s pivotal role in the cybersecurity industry and how it empowers professionals to best handle the difficulties they face. Cybersecurity professionals often grapple with identifying the right contacts within target organizations to engage in meaningful discussions.