B2B Marketing Traction

DECEMBER 12, 2014

A good marketing consultant delivers solutions, implementation and results. I once had a technology company owner tell me he wanted to run a $26,000 ad in Time magazine, with regional distribution (to save money), featuring his black box. Marketing Soapbox consultant marketing results' Your baby’s ugly.

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Martech

MARCH 15, 2023

In 1975, when he was only 21, David launched Washington Dossier, a society magazine for the nation’s capital, selling it after a 15-year run. He was editor-in-chief of EventMB (now Skift Meetings) for 14 years and last year was named a Meetings Industry Influencer by Meetings and Conventions magazine. Before that he was V.P.

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Biznology

SEPTEMBER 30, 2021

We’re pleased to present our latest featured profile, designed to introduce you to our Consultants Collective member consultants, advisors, executive coaches, clients, partners and other extraordinary people. The post Consultants Collective Profile: Amy O’Connor appeared first on Biznology. What makes you happy?

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Heinz Marketing

AUGUST 29, 2021

By Brittany Lieu , Marketing Consultant at Heinz Marketing. Flip Content into ‘Magazines’. Under your profile, you’ll also be able to create what Flipboard calls “smart magazines” or what I like to think of as Pinterest but with news articles.

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Heinz Marketing

FEBRUARY 28, 2019

How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series. This week I’m pleased to feature, Stephanie Carrillo , Senior Marketing Consultant at Heinz Marketing, one of the newest members of the team. By Matt Heinz, President of Heinz Marketing.

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Heinz Marketing

MAY 9, 2019

How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series. The post “How I Work”: Christina Brennan, Communication Consultant @_CBrennan #HowIWork appeared first on Heinz Marketing. By Matt Heinz, President of Heinz Marketing. So we started our own!

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Biznology

JULY 12, 2018

Mike Moran interviewed marketing consultant and author Ruth P. Stevens consults on customer acquisition and retention, teaches marketing at business schools in the U.S. and abroad, and is a blogger at Biznology and Target Marketing Magazine. Our latest webinar interview is about B2B marketing with expert Ruth Stevens.

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Paul Gillin

OCTOBER 3, 2013

I was sad to learn this week that BtoB magazine , which has existed under various brands for nearly 100 years, will be swallowed by Advertising Age at the end of the year. It’s the most important publishing brand I’ve been affiliated with during my eight years as an independent consultant, and I’m truly sorry to see it go.

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Marketing Insider Group

JUNE 12, 2023

At the end of the show’s nine-year run, TV Guide magazine gave each episode a letter grade. Schedule a free consultation to come up with a strategy that works for you. You’re going to have hits, but you’re also going to have some misses. A reader later calculated that the average mark was a surprising B-.

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Contently

FEBRUARY 2, 2021

When I’m writing ad copy, I become the product,” said Maureen Tsuchida , a freelance copywriter and social media consultant. “I The best blogs, podcasts, or videos must employ the same skills a magazine or newspaper writer and editor uses. Career Trajectory. Now I’m a strategist who advises on both.

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Heinz Marketing

NOVEMBER 15, 2018

How I Work” is one of my favorite recurring features in Inc Magazine (also Lifehacker’s version). This week I’m excited to feature Jo-Anne Jaspan , founder of Jaspan Consulting and mainstay in Seattle amongst the enterprise sales community. It looks like its fresh off a photo shoot for Dwell Magazine and the Feng is Shui’ing.

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Zoominfo

APRIL 13, 2022

In my previous career as a staffing consultant, I once pitched a staffing product to the HR leaders at a big financial services company, which had recently completed a huge merger. The HR leader I was pitching to stopped me mid-pitch and said, “actually, cost-saving isn’t such a big mandate for us at the moment.”

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Heinz Marketing

FEBRUARY 22, 2022

By Rachel Degginger , Marketing Consultant at Heinz Marketing. According to LiveStream (in partnership with New York Magazine) 80% of respondents said that they’ll watch a live stream from a brand rather than read a blog from the same company. Right now, these are 3 digital marketing trends that I am excited about!

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Biznology

AUGUST 31, 2021

Back when I was putting together the first editorial staff for Network Computing magazine, Gary was one of my early hires. He was a quick learner — so quick that when I left the magazine to start my own consulting business, he was my pick to succeed me, and then went on to found other publications and eventually his own consultancy.

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Marketing Insider Group

JANUARY 5, 2021

Going beyond the temptation that many brand blogs fall prey to of simply drawing attention to their own products, Into The Gloss is a successful online lifestyle magazine in its own right. Set up a quick consultation , and I’ll send you a free PDF version of my books. Source: [link].

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Marketing Insider Group

MAY 27, 2023

According to John, it is “a unicorn of a book,” because David saw the convergence of user generated content, self-publishing crushing the old models of newspapers and magazines ruling all, and the explosion of social networking. Check out our weekly blog content service , or schedule a free consultation now to learn more!

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Martech

DECEMBER 5, 2022

In addition to being founder and fractional evangelist for the Idea Empire consultancy, she is co-host and co-creator of the popular Humans of Email podcast. He went from there to director of newsletters for BuzzFeed and The New Yorker magazine. Catch up with her latest writings, videos, webinars and more here. followers).

Email Marketing 124

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Heinz Marketing

DECEMBER 7, 2017

How I Work” is one of my favorite recurring features in Inc Magazine as well as via Lifehacker’s This Is How I Work Series, and recently several sales experts (including Anthony Iannarino , Dave Brock and Trish Bertuzzi ) participated as well. This week I’m thrilled to feature Juli Bacon , President of JB Consulting Systems.

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BOP Design

FEBRUARY 19, 2021

People interact with copy on a website differently than they do with copy in a magazine or book. When they are reading a magazine or book, they are typically looking for entertainment or for a deeper understanding of a subject. Contact us today for a free consultation.

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Marketing Insider Group

MARCH 16, 2021

Advertising evolved significantly since its inception, and it’s all around us—online, TV, radio, billboards, magazines, and so much more. Set up a quick consultation , and I’ll send you a free PDF version of my books. It’s an interruptive medium and is an outbound approach to brand promotion.

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Martech

MAY 30, 2023

followers) Lindsey McInerney Lindsey is founder and CEO of Black Sun Labs, a web3 and metaverse consultancy. Nonny was named Technology Innovator of the Year by the Wall Street Journal, a #MakeTechHuman Agent of Change by Wired Magazine, and was called “The Godmother of Virtual Reality” by both Engadget and The Guardian.

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Martech

JANUARY 4, 2023

A consultant who helps businesses with brand building and marketing strategy, Dave’s passion project is Exit Five, a private, online community for B2B marketers with more than 3,000 members. These folks give real help based on their real experience. They always know the best practices and latest developments and they’re happy to share them.

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Marketing Insider Group

MARCH 29, 2021

A deep dive into the data can even reveal which offline publications they read since many magazines, newspapers, and other print media have social media fan pages. Set up a quick consultation, and I’ll send you a free PDF version of my books. Social media analytics can provide deep insights into online behavior.

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Zoominfo

AUGUST 1, 2023

That combination explains why Boston Consulting Group’s recent CEO’s Roadmap on Generative AI identified the potential for falsehoods as so significant that “companies must mandate double-checking all generative AI outputs, and limiting its use to noncritical tasks.”

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Contently

JUNE 19, 2019

Her work has been published in Forbes, Business Insider, The Week Magazine, Yahoo News, and more. She owns Jennifer Billock Creative Services, which focuses on magazine writing, culinary travel materials, book editing and writing, and corporate creative copy. Jennifer Billock. Jennifer is a writer, editor, and bestselling author.

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Martech

FEBRUARY 7, 2023

In the first few weeks of 2023 alone, at least 174 tech companies have cut close to 60,000 jobs, according to Fortune magazine. We must take a consultative and data-driven approach to make marketing less of a cost center and more of a value-added partner. What does this mean for marketers? It’s time to be more strategic.

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Golden Spiral

APRIL 18, 2019

flagship magazine and news site. award-winning monthly magazine. Cybercrime Magazine. Consultancy Services. These firms typically provide a range of services, including consulting, advisory, tax preparation/audit, research, and analytics. Boston Consulting Group. ABA Banking Journal. ICBA ThinkTECH.

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Oktopost

DECEMBER 8, 2021

Additionally, over his 12+ year career, he has consulted with marketing and PR agencies as well as brands across an array of industries. Magazine, and the Boston Globe and is the author of the second edition and co-author of the third edition Facebook Marketing. Episode Summary.

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Zoominfo

MAY 8, 2020

A survey by an online magazine Kitchn showed that 97% of grocery shoppers use a list. Popularly, secondary market research from companies such as Forrester , Gartner , or other consulting groups are often used to determine how many end users meet your market criteria, and how big that industry is.

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Webbiquity

APRIL 5, 2022

Hence, the decision-makers in these organizations must consult all their team members before spreading the work and taking the final decision. Magazines have articles. . “For those unaware, the B2B market requires an appropriate marketing strategy for acquiring high-profile leads. ” There are no magic bullets.

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Thinkers360

FEBRUARY 9, 2024

32 Alex Sharpe Sharpe Management Consulting LLC Contact Alex Sharpe Score: 30.26 39 Umang Mehta Iraje Software Consultants Private Limited Contact Umang Mehta Score: 30.16 40 Moira Alexander PMWorld 360 Magazine and Lead-Her-Ship Group Contact Moira Alexander Score: 30.14 PhD GBSH Consult Group Contact H.E. Score: 30.79

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Sales Engine

AUGUST 10, 2016

Most companies don’t consider that the hourly rate that you’re paying to these people is not actually in the heads-down writing portion of the task at hand—it’s in the weeks if not months of consulting time to bring that person up to speed where they can begin writing in the first place. This company gets me. They understand my problems.

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Contently

OCTOBER 16, 2018

When I asked about brand publications, the follow-up question I heard from this group most often was, “Do you mean the magazines in airplanes?” I’m also doing some freelance copywriting and consulting for a startup that’s launching later this year. Plus, the branded print magazines are an enviable thing.

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Lake One

OCTOBER 24, 2023

magazine is available online now at [link] and will be on newsstands beginning October 31, 2023. About Lake One: Founded in 2014, Lake One is a HubSpot consulting and B2B growth girm based in Minneapolis, MN. To view the complete list, go to: [link] The November 2023 Issue of Inc. The associated Inc.

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Zoominfo

MAY 15, 2020

But this office was never going to have a female partner in her lifetime,” wrote Briefings Magazine, a publication of consulting firm Korn Ferry. “So Hinman started looking for a new job the next day, according to Briefings Magazine.

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Contently

APRIL 3, 2022

“Be thorough,” says Anna Schults Held , an experienced freelance writer, editor, and consultant. “Legally, I cannot tell a freelancer when or how to work,” says Melanie Padgett Powers , a freelance writer and managing editor for membership association magazines. “But beyond that, it’s about respect.

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Heinz Marketing

FEBRUARY 15, 2018

Some of my favorite recurring features in Inc Magazine as well as Lifehacker is their This Is How I Work type series. This week I’m excited to feature Ali Selbo , chief experience officer for Tegrita Consulting Group. By Matt Heinz , President of Heinz Marketing. It’s like “20 questions” only better.

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