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11 Customer Journey Mapping Tools for B2B Marketers

Marketing Insider Group

Odds are you already know how important it is to attract and retain customers. But do you know how direct the relationship is between understanding your customers’ needs and maximizing the results of your marketing efforts? Why Use Customer Journey Mapping Tools? So, how do you map the customer journey?

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(Guide) How to Choose & Customize a Landing Page Template

Unbounce

You spend your lunch hours building an email list of existing and potential customers. With all the work you’ve already put in, you’re delighted to know you can save some time by starting with a landing page template. There’s a template that seems like it’s meant for realtors, maybe. Another that’d be good for bakeries.

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Do You Really Need SEO Consulting Services?

seo.co

If you’re already working with a search engine optimization (SEO) consulting firm and you’re thrilled with the results, it would never occur to you to read an article like this. You’re just not sure if it’s really time to hire or fire an SEO consultant. You’re looking for a sanity check.

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The Marketing Book Podcast: “Social Media Strategy” by Julie Atherton

The Forward Observer

Social Media Strategy: A Practical Guide to Social Media Marketing and Customer Engagement by Julie Atherton About the Book Social media marketing is no longer optional. About the Author Julie is the founder of the social media transformation advisory and marketing consultancy Small Wonder.

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Top 10 Conversion Rate Optimization Tools to Maximize Your Consultation Requests

SmartBug Media

As the digital marketing landscape evolves, you need new strategies to acquire new leads and get consultation requests from potential clients. Selecting the right conversion rate optimization tools for your business is crucial in ensuring a seamless customer experience and an increase in consultation requests.

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Get Your “Foot in the Door” with this Sales Cold Email Template

Zoominfo

But, we also chose Tokyo because we wanted to prove this cold email template works. How to Use the Foot in the Door Cold Email Template in Your Business. Cold Email Template Examples. ” Example 2: Selling Sales Consulting. ” Final Thoughts: The ‘Foot in the Door’ Cold Email Template.

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9 Incredibly Easy Ways To Convert Customers With Paid Content

Marketing Insider Group

What you consider valuable content might be seen as worthless by your customers when they’re trying to make a purchase. Ask yourself: Do your customers really value your content marketing enough to give up their contact info, email address, or even sign in with their social accounts? It’s kind of like a toll road.