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Sales Scoop: Humanizing the Prospecting and Selling Process to Stand Out

DemandBase

When you’re battling an inbox filled to the brim with pitches, newsletters, conference invites, sweet online shopping deals, and an influx of internal company emails, it’s imperative that you stand out. Available at your professional disposal are mediums like Wikipedia, Crunchbase, Twitter, Pinterest, and believe it or not, even Google.

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Multicultural Marketing in 2020: Strategy, Best Practices, Campaigns, & Examples

Martech Advisor

Wikipedia calls it “the practice of marketing to one or more audiences of a specific ethnicity – typically an ethnicity outside of a country's majority culture, which is sometimes called the general market.” Tell us on LinkedIn , Facebook , or Twitter. What Is Multicultural Marketing? A Quick Definition.

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The infancy of social technologies

Biznology

Image via Wikipedia. Nobody knows for sure if Google+ will ever dethrone Facebook and Twitter, but the buzz it created showed something already: our allegiance to any Social Platform in particular is as reliable as that of a mercenary just waiting for the highest bidder. by Aaron Kim.

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Don’t They Know Who You Are? Why Reputation Management is Crucial

Webbiquity

These individuals are often the “face&# of their organizations; as they get quoted in press releases and news articles, pen bylined articles, speak at conferences, and talk to industry influencers and prospective customers, their names can become almost as well known as their brands. Start Twittering.

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My Interview with Webdagene in Oslo

Biznology

Image via Wikipedia. I'm looking forward to my trip to Oslo in September to appear at the Wegdagene conference , where I will be doing a keynote speech and a workshop on experimental marketing (aka Do It Wrong Quickly). The introduction is in Norwegian, but my part is in English, so check out my interview with Webdagene in Oslo.

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Why Should You Bother Sharing Content on Twitter?

Hubspot

Are you shy on Twitter? I''ve recently had conversations with a bunch of people expressing confusion on how to dive into Twitter. He''s avoided Twitter for years (I know, I know -- you''d think I would have convinced him by now). Twitter opens doors. Hesitant to tweet something "wrong"? You''re not alone.

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Why Organizational Culture Matters to Your Marketing

Biznology

Photo credit: Wikipedia. On any given day, one can look at Twitter, Mashable, or any number of other sites and receive advice on how to use social media tools to improve customer outreach, loyalty, and employee engagement. Some of these posts are mediocre, while others are quite good and provide sound guidance and case studies.