Is Direct Mail dead? Think again. The recording of the live panel discussion (below) is for any:
– Printer, marketing company, or agency wanting to know how others use “layered” Direct Mail to create explosive revenue-generating campaigns for their Clients
– Organization wanting to learn how market-leaders are beating Google, Facebook, and other digital channels using Direct Mail
On the panel are:
- Andrew Ettinger, CEO, The Best Postcards
- Tom Casey, CEO, Griffin Service
- Louis Hobaica, President, Hobaica Services
Andrew’s company designs innovative campaigns for Tom and Louis, and I dig deep with all 3 to understand how Direct Mail:
— Fuels 25% month-over-month growth for Andrew’s print company (they’re on pace to produce hundreds of millions of pieces this year)
— Enabled Lou’s HVAC, plumbing, and electrical company to generate $500K in sales from Direct Mail and a record-setting $1+ million month
— Gave Tom’s cooling, plumbing, and heating business their busiest month ever