There is no community on social media

grow - Practical Marketing Solutions

This notion of “build a community on Facebook,” I’ve never seen any brand successfully build a long-term community on Facebook. There’s never been a meaningful community there. Even pages that get lots of likes on posts, and comments and shares, there’s not a community there.

11 Top Tips For Developing YouTube Influencers

Act-On

YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. YouTube is just one platform where you can execute your influencer marketing strategy. On YouTube, nobody believes the hype unless they see it for themselves.

Trending Sources

3 Things You Need to Know to Dominate Video On YouTube, Facebook, and Instagram

Vidyard

The same goes for video (or any content, for that matter) across different social platforms. Since content consumers go to different social platforms for different reasons, it’s important to understand so that you can tailor your video content accordingly.

How to Get Results from YouTube Ads (Hint: It’s Not Advertising)

Act-On

Most YouTube ads do not deliver a measurable ROI for advertisers. Most of these videos are essentially made-for-TV commercials that have been uploaded to YouTube. For the most part they disregard the fact that TV and YouTube are very different platforms.

How to Gain More Subscribers on YouTube

Vertical Response

Have you created and posted videos on YouTube only to realize they’re not garnering the engagement you’d hoped for? To be successful on YouTube, you need to build an engaged subscriber base.

YouTube - Informal Learning in 10 minutes

Buzz Marketing for Technology

Community. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Im trying to post this video on my blog, but it looks like YouTube doesnt support TypePad yet, so Im just going to have to link to it. Loved the myface metaphor, driving home your themes of human community. Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Virtual Social Worlds and the Future of Learning.

Five social media courses make one social media strategy meal

Biznology

Most social media marketing strategies are like my mum and me in Genova : we were supremely blissed-out happy with our experience of the authentic, delicious, “to the tooth” spaghetti al pesto.

The 29 Best Social Media Monitoring Tools

Webbiquity

Social media monitoring is vital for virtually every B2B or B2C brand. 58% of consumers follow brands on social media. Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. ” — Social Media Today.

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YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0

Buzz Marketing for Technology

Community. Social Bookmarking 2.0. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Diigo: By far the best social bookmarking tool out there! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Diigo ~ more than a research tool - a knowledge sharing community. social. community. Social Bookmarking in Plain English. & Social Bookmarking.

Are Community Forums Good for Manufacturers and Industrial Companies?

Industrial Marketing Today

Blogging and mainstream social media sites like LinkedIn, Facebook, Twitter and YouTube get all the attention these days. What about good ol’ community forums? Community forums have been around a lot longer than the newer social media channels.

Understanding Generational Social Media Preferences

grow - Practical Marketing Solutions

I’m starting to wonder if marketers are too caught up with millennials to really think about generational nuances on social media. Social works on us too, ya know! According to the Q1 2017 Sprout Social Index. YouTube is their second favorite social platform.

What is Social Media Marketing?

Biznology

Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” ” This is a broad practice, encompassing social media strategy (what are your goals?),

Social Selling Experiments and Building a Content Community

Fathom

How do most inside sales people (SDRs) engage a socially (media) active prospect? I am an open book on social media and share so many thoughts and opinions across LinkedIn , Twitter and even Facebook. Topics: How to warm up your prospects with social selling (01:42).

Am I connecting with my customers enough? 10 tips for customer outreach

Biznology

Correspondence as well as website and social media content should all match the personality and “voice” of your company. Jump into social media. It’s nearly impossible to talk about customer outreach without talking about social media. Give back to your community.

Three ideas to end the social media poison

grow - Practical Marketing Solutions

Smart consumption: Only consume content that teaches new skills or entertains in an uplifting way, like an explanatory YouTube videos or stress-relieving Hollywood movies. By Mars Dorian, {grow} Contributing Columnist.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity

How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law? How can you measure (or can you measure) social media ROI ? ” Social Media Tools.

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Top Takeaways for B2B Marketers from The Complete Social Media Community Manager’s Guide

KoMarketing Associates

Marty Weintraub and Lauren Litwinka, our friends over at AimClear , recently published The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success. For many businesses, the idea of establishing a social media presence can be overwhelming.

Social media strategy leaders: Kerry Gallagher

Biznology

Welcome to the next post in a series celebrating leaders in social media strategy. These professionals are pioneers, laying the groundwork for future social media marketers. I am happy to introduce Kerry Gallagher , AVP, Social Media Manager at Citizens Bank.

Internet video killed the TV star. The rise of YouTube for B2B advertising

Earnest about B2B

“By the time you finish reading this sentence, users around the world will have uploaded another eight hours of video to YouTube.”. No longer the preserve of cats playing musical instruments , YouTube has become one of the most exciting and sensational media sharing websites in the world.

Lurkers are the 99.989% of Social Media

Biznology

Sam Fiorella , Partner at Sensei Marketing , recently wrote “ Community Management: The 90-9-1 Rule is Dead ,” about how the old concept that 90% of all your followers are just lurking, 9% are engaged, and that only 1% of the community actively produces content.

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Google+ is an antisocial network

Biznology

The second article was in response to the tackle of passionate G+ users who professed love for their online community home, Plus. The Virtual Online Community. Community Building on the Web: Secret Strategies for Successful Online Communities by Amy Jo Kim.

23 Outstanding Social Media Marketing Guides

Webbiquity

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

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You can only win search by winning social

Biznology

At least for now, Google can tell the difference between a one-man-band and a community orchestra. Social Media Engagement is Not Just Dropping Links. It’s About the Community, Stupid. It’s About the Online Community, Stupid.

10 Fundamental Tips for Social Media Community Managers

Hubspot

Community managers are becoming an increasingly important role for all types of businesses, and we're seeing the role appear everywhere from tech startups to major corporate brands. Community managers must strike a balance.

15 Amazing ways social media is changing the world

grow - Practical Marketing Solutions

Ignore the hype that we’re all becoming more superficial and narcissistic because of our obsession with social media. Nine anthropologists spent 15 months living in nine communities around the world , researching the role of social media in people’s everyday lives.

Search isn’t about search anymore, it’s about social

Biznology

Social Media Strategy for Social Signals : A site needs to be organic (never static), as Google tends to spend most of its attention on site that are constantly changing and updating. Actually, Madda Fella is really underutilizing their YouTube site. Social Media Marketing.

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22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 26 Social Media Monitoring Tools [Reference Guide] by Razor Social. ** 5 STARS.

Win lifestyle influencers over with generosity and attentiveness

Biznology

David and I are fellow alumni of The WELL ( cja@well.com here ) and we’ve obviously been involved and engaged by online communities since before the web via the world of text via telnet, an Gopher- and USENET -based Internet. YouTube calls all these people creators.

33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

B2B marketing budgets are shifting to digital and social. But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double.

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Case study: Social media engagement as a point of differentiation

grow - Practical Marketing Solutions

by Trevor Young, {grow} Community Member. There was an intersting article in the Sloan Management Review recently about how active social media engagement might be more important than marketing (or maybe it IS marketing). Now swing by their YouTube channel.

Five companies with a human social media presence

grow - Practical Marketing Solutions

By Mandy Edwards, {grow} Community Member. They engage with their online community responding to fans and congratulating survivors in an intimate way. They feature everyday people on social media and in their YouTube videos in their quest to raise money to cure cancer.

Social media content discovery and curation for the win

Biznology

There aren’t enough nanoseconds in the entire universe to populate all the social media content to cover even a small brand if you’re not passionate about social media or if you’re not a natural communicator.

5 Effective Options For B2B Advertising on Social Media

KoMarketing Associates

Social media isn’t most B2B marketers’ first choice for most effective platform, but highly targeted advertising campaigns are starting to change that line of thinking. If you don’t think your audience is on social media, you’re wrong. Advertise on YouTube.

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The hurdles to truly “social” video experiences

grow - Practical Marketing Solutions

By Will Overstreet, {grow} Community Member. But what I realized what they were really asking for is a more SOCIAL video experience. Think of the potential if we could truly make it “social.” by Will Overstreet I''ve always wondered why the trend in “socializing” and.

CEOs are finally embracing social. What does it mean to you?

grow - Practical Marketing Solutions

There was a great Harvard Business Review article recently on CEOs and social media. An analysis found that 80 percent of the CEOs of the world’s largest 50 companies are engaged online and on social media, more than double of what the same study found in 2010. CEOs and social media.

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” by Social-Hire.

3 Big Brand Social Media Ideas Small Businesses Can Use

Vertical Response

But in the age of social media, it’s much easier for a small business to use ideas from large companies for their own social efforts. Walmart’s Associate Stories Video Series on YouTube.

YouTube - What is LinkedIn? Part 2

Buzz Marketing for Technology

Community. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Social. YouTube. YouTube Handbook. Community Guidelines. YouTube On Your Site. © 2008 YouTube, LLC Close. Sign Up. QuickList ( 0 ). Sign In. Site: Home. Videos. Channels. Upload. Videos. Channels. advanced. Loading.

The business case for unbranded content

grow - Practical Marketing Solutions

Power on the web comes from social sharing and that happens by focusing your resources on building trust, not traffic. million times on Buzzfeed alone and has earned more than 110 million views on YouTube. When the community is more important than your product.

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Why video is “liquid” content in a solid social media world

grow - Practical Marketing Solutions

By Michael Keara, {grow} Community Member. Wider bandwidths, faster processors and increased storage capacity have opened the door for video to enter into the social web. So it becomes logical to ask, as Will Overstreet does in a recent post, “h ow do we make video more social? ’

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