11 Top Tips For Developing YouTube Influencers

Act-On

YouTube influencer marketing is an often-overlooked, but highly valuable component, of a strong marketing automation strategy. YouTube is just one platform where you can execute your influencer marketing strategy. On YouTube, nobody believes the hype unless they see it for themselves.

How to Get Results from YouTube Ads (Hint: It’s Not Advertising)

Act-On

Most YouTube ads do not deliver a measurable ROI for advertisers. Most of these videos are essentially made-for-TV commercials that have been uploaded to YouTube. For the most part they disregard the fact that TV and YouTube are very different platforms.

Trending Sources

3 Things You Need to Know to Dominate Video On YouTube, Facebook, and Instagram

Vidyard

The same goes for video (or any content, for that matter) across different social platforms. Since content consumers go to different social platforms for different reasons, it’s important to understand so that you can tailor your video content accordingly.

Organic vs paid social media: 12 myths vs realities

Biznology

Paid social social is paying any of these social networks to boost the reach of posts, display ads and videos, or sponsor messaging. Paid social media is charged on a cost-per-click (CPC) or cost-per-thousand (CPM) basis. The social media landscape is constantly evolving.

Online community management is surrogacy

Biznology

Hiring someone to both speak and respond as you on social media is not cheating. There’s still a core group of social media consultants who consider outsourcing your most personal social media properties as being somehow inauthentic.

YouTube - Diigo V3: Highlight & Share the Web! Social Bookmarking 2.0

Buzz Marketing for Technology

Community. Social Bookmarking 2.0. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Diigo: By far the best social bookmarking tool out there! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Diigo ~ more than a research tool - a knowledge sharing community. social. community. Social Bookmarking in Plain English. & Social Bookmarking.

What is Social Media Marketing?

Biznology

Social Media Marketing — according to Wikipedia , “social media marketing is the process of gaining website traffic or attention through social media sites.” ” This is a broad practice, encompassing social media strategy (what are your goals?),

5 smart ways to use social media for knowledge sharing

Biznology

The innovation that has made these challenging processes significantly simpler is the use of social media. Nevertheless, the use of social media itself isn’t a guarantee of success. Stay with us and read more about smart ways of obtaining real value from the use of social media in knowledge sharing. . Following this spirit of online training and increased flexibility, social media has made a great leap forward. Internal community creation.

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23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity

How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law? How can you measure (or can you measure) social media ROI ? ” Social Media Tools.

Top Takeaways for B2B Marketers from The Complete Social Media Community Manager’s Guide

KoMarketing Associates

Marty Weintraub and Lauren Litwinka, our friends over at AimClear , recently published The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success. For many businesses, the idea of establishing a social media presence can be overwhelming.

Social Selling Experiments and Building a Content Community

Fathom

How do most inside sales people (SDRs) engage a socially (media) active prospect? I am an open book on social media and share so many thoughts and opinions across LinkedIn , Twitter and even Facebook. Topics: How to warm up your prospects with social selling (01:42).

Am I connecting with my customers enough? 10 tips for customer outreach

Biznology

Correspondence as well as website and social media content should all match the personality and “voice” of your company. Jump into social media. It’s nearly impossible to talk about customer outreach without talking about social media. Give back to your community.

Lurkers are the 99.989% of Social Media

Biznology

Sam Fiorella , Partner at Sensei Marketing , recently wrote “ Community Management: The 90-9-1 Rule is Dead ,” about how the old concept that 90% of all your followers are just lurking, 9% are engaged, and that only 1% of the community actively produces content.

Are Community Forums Good for Manufacturers and Industrial Companies?

Industrial Marketing Today

Blogging and mainstream social media sites like LinkedIn, Facebook, Twitter and YouTube get all the attention these days. What about good ol’ community forums? Community forums have been around a lot longer than the newer social media channels.

Social media strategy leaders: Kerry Gallagher

Biznology

Welcome to the next post in a series celebrating leaders in social media strategy. These professionals are pioneers, laying the groundwork for future social media marketers. I am happy to introduce Kerry Gallagher , AVP, Social Media Manager at Citizens Bank.

23 Outstanding Social Media Marketing Guides

Webbiquity

Though the use of social media and social networks for marketing is now nearly ubiquitous, and 78% of companies have dedicated social media teams, many marketers sill struggle with certain aspects of social marketing, such as formalizing strategies and measuring results.

Google+ is an antisocial network

Biznology

The second article was in response to the tackle of passionate G+ users who professed love for their online community home, Plus. The Virtual Online Community. Community Building on the Web: Secret Strategies for Successful Online Communities by Amy Jo Kim.

You can only win search by winning social

Biznology

At least for now, Google can tell the difference between a one-man-band and a community orchestra. Social Media Engagement is Not Just Dropping Links. It’s About the Community, Stupid. It’s About the Online Community, Stupid.

10 Fundamental Tips for Social Media Community Managers

Hubspot

Community managers are becoming an increasingly important role for all types of businesses, and we're seeing the role appear everywhere from tech startups to major corporate brands. Community managers must strike a balance.

Search isn’t about search anymore, it’s about social

Biznology

Social Media Strategy for Social Signals : A site needs to be organic (never static), as Google tends to spend most of its attention on site that are constantly changing and updating. Actually, Madda Fella is really underutilizing their YouTube site. Social Media Marketing.

22 Expert Guides and Reviews of 200+ Social Media Tools

Webbiquity

In the posts highlighted below, 20 (or so) social media marketing pros review more than 200 tools, ranging from popular, widely used tools like Buffer, Hootsuite and Feedly to intriguing but lesser-known apps. 26 Social Media Monitoring Tools [Reference Guide] by Razor Social. ** 5 STARS.

33 Thought-Provoking B2B Social Media and Marketing Stats

Webbiquity

B2B marketing budgets are shifting to digital and social. But spending on digital marketing programs is projected to rise three times as fast, and over the next five years, the share of budget dollars dedicated to social media marketing will more than double.

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5 Effective Options For B2B Advertising on Social Media

KoMarketing Associates

Social media isn’t most B2B marketers’ first choice for most effective platform, but highly targeted advertising campaigns are starting to change that line of thinking. If you don’t think your audience is on social media, you’re wrong. Advertise on YouTube.

Social media content discovery and curation for the win

Biznology

There aren’t enough nanoseconds in the entire universe to populate all the social media content to cover even a small brand if you’re not passionate about social media or if you’re not a natural communicator.

21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity

The use of social media and social networks for marketing has rapidly advanced in the past few years from the “should I do it?” ” level to the current “how do I measure and optimize social media marketing efforts?” by Social-Hire.

Win lifestyle influencers over with generosity and attentiveness

Biznology

David and I are fellow alumni of The WELL ( cja@well.com here ) and we’ve obviously been involved and engaged by online communities since before the web via the world of text via telnet, an Gopher- and USENET -based Internet. YouTube calls all these people creators.

YouTube - What is LinkedIn? Part 2

Buzz Marketing for Technology

Community. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! Social. YouTube. YouTube Handbook. Community Guidelines. YouTube On Your Site. © 2008 YouTube, LLC Close. Sign Up. QuickList ( 0 ). Sign In. Site: Home. Videos. Channels. Upload. Videos. Channels. advanced. Loading.

Take your bloggers and social media influencers to lunch

Biznology

Share their posts on your personal social media profiles. Like their Pages, follow their Board, subscribe to their YouTube. He’s also a blogger and is very active on Facebook and social media.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity

Okay, that statistic was made up (though probably not far off the mark), but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. Social matters in b2b.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). How do we demonstrate the ROI of social efforts?

103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. What role does social play in a brand’s overall online visibility? Social Media Today ).

55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy.

Being Pretty Isn’t Enough for Social Media Marketing

Biznology

What’s more, the most successful online social media barflies are aggressive in addition to gorgeous. Too many companies that have invested vast resources in social have Pretty Boy/Girl Syndrome. Be the catalyst of your natural social media success. Image via Wikipedia.

Search and Social Lessons from the Zenith Social Media Marketing Conference

Webbiquity

Last month’s Zenith Social Media Marketing Conference opened with a blast of presentational energy from Neal Rodriguez. While there’s no video of his keynote available, his YouTube channel will give you some sense of how Neal can wake up an early-morning crowd in a packed ballroom.

A good reputation online is an essential marketing strategy

Biznology

The content can be created by you as you build out your social media and social network empire: Twitter , Facebook Pages, Google+ Business Pages, Pinterest , Tumblr, About.me, LinkedIn, Blogger, TypePad , WordPress.com, YouTube , Slideshare, or your own blog.

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

Social media marketing has gone well beyond the hype stage and is now mainstream business practice. Still, questions remain: how do I use social media most effectively across the enterprise? Which social media monitoring tools should I use? Social Media Tools.

Social media marketing isn’t a popularity contest

Biznology

Businesses striving to bring in that lucrative ROI with social media often fall into trap of thinking that the more followers you have the more success your social campaigns will have. How to Make the Most of Your Social Media Marketing with Less.

BuzzFeed, CNN, and YouTube Plan Online Video Channel, and Other Marketing Stories of the Week

Hubspot

Recently, we’ve been hearing a lot of chatter about the slow and steady decline of advertising, especially on TV, and the rise of social networks. BuzzFeed, CNN, and YouTube Plan Online Video Channel, From The Wall Street Journal.

PSA: your virtual online friends are part of your family

Biznology

So, no social media check ins, no Facebook Live , no Twitter , and no YouTube vlogging. See all the folks in your personal, business, brand, and employee social media profiles your community. I recently spent a ten-day stint in Alexandria Hospital.

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38+ Cool Social Media and Web Tools and Reviews

Webbiquity

Manage all of your social media accounts from a single login on your iPhone? Make more productive use of your time on social networking sites? Find tools to do all of the above and much more in this collection of helpful business, online and social media tools, apps and reviews.

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