How to Use Influencer Marketing at a Fast-Growth Startup

Onalytica B2B

As a growth hacking digital marketer in the funded startup world, I regularly see the hustle-filled journey from startup inception to market-conquering results. This article will look at how influencer marketing may have a role within a startup’s marketing mix.

Podcast Production 101: The Complete Guide to Starting Your Own Show

Single Grain

Podcasting is one of the most unique mediums to reach your audience in the most human way. This is the reason that so many marketers, businesses and freelancers are using podcasts as a content delivery channel to reach their target audience. Podcasts are growing in popularity.

How Much Work Does It Really Take to Build a Popular Podcast?

Single Grain

So, you want your podcast to be the “Next Big Thing.” There are currently more than 750,000 podcasts out there, and that’s a lot of competition. In fact, my Growth Everywhere podcast has brought in some of our best clients at Single Grain. Podcasts are convenient, for one.

Rethink Podcast #9 – 6 Entrepreneurship Lessons from a Portland Realtor

Act-On

So, for this episode of the Rethink Podcast, we interviewed Tracey Hicks, a Portland, Ore., While her example is not as sexy as an SaaS tech startup featured in Forbes or Inc. You get to reach a whole new community that you just didn’t have access to prior to social media.”. Podcast entrepreneur podcast rethink marketing podcast

Content Community Pioneers: OpenView Labs

nDash

With a community-based approach to content creation. In our latest installment of Content Community Pioneers , I’d like to give them a long overdue shout-out, and take a closer into what’s made them so successful, so that your brand might do the same.

Why a Former Federal Prosecutor Built a Startup Accelerator for Female Founders [Podcast]

Hubspot

Despite the tech industry's reputation for being a community of early adopters, one very important thing has remained stuck in the past: gender equality. That was true when I was a federal prosecutor, and it's been true as an investor and startup executive. Podcast Daily

8 Data-Driven Podcasts You Need To Hear Right Now

HG Data

Time is limited today, and the thousands of podcasts make it hard to identify those truly worth listening to. Featuring innovative topics and developments in data visualization, security, artificial intelligence, machine learning, social computing and more, the following 8 podcasts will keep you current, spark your imagination, and further your curiosity about the future of technology and data’s far-reaching and critical role.

Lead Generation for Startups: An Actionable Guide

Albacross

With this guide, we’ll help you decide on a lead generation process that’s ideal for your particular situation and consistently produces leads that result in sales for your startup. The unique challenge of generating leads for startups. A brand new startup is a blank slate.

The Top 35 Sales Podcasts for Sales Professionals

Zoominfo

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. Catalyst Sale Podcast.

The 15 best sales podcasts in 2017 for startups and salespeople

Leadfeeder

Once again, the professional community is faced with wrapping our heads around a new series of best practices for social selling Because of the frequent shifts in sales methodology – where to find prospects and how to engage with leads – there must be millions of pieces of advice published all over the internet every week, often in the form of blog posts, white papers and ebooks. Discussing sales is perfect for the podcast format. The Salesman Podcast. The Sales Podcast.

Finding Ideas for a Video Series or Podcast - Whiteboard Friday

Moz

Posted by PhilNottingham Video and podcasts are only growing in popularity, proving to be an engaging way to reach your audience and find ways to talk about your industry or product. Today we're going to talk about how to come up with a great idea for your video series or podcast.

13 Digital Marketing Podcasts You Must Subscribe To

Outbrain

Since first launching in the mid-noughties, podcasts have become an integral part of the online landscape. Today, a reported 44% of the US population have listened to a podcast – with 80% tuning in to all or most of each podcast episode. ProBlogger Podcast.

How Did Codecademy Get 25 Million People Coding? Inside the Growth of a Movement [Podcast]

Hubspot

This online interactive platform offers free coding classes, and is quickly becoming a pillar in the New York City startup community. Podcast Daily"Everyone should learn how to code.".

The 15 best sales podcasts in 2017 for startups and salespeople

Leadfeeder

Once again, the professional community is faced with wrapping our heads around a new series of best practices for social selling Because of the frequent shifts in sales methodology – where to find prospects and how to engage with leads – there must be millions of pieces of advice published all over the internet every week, often in the form of blog posts, white papers and ebooks. Discussing sales is perfect for the podcast format. The Salesman Podcast. The Sales Podcast.

The 15 best sales podcasts in 2017 for startups and salespeople

Leadfeeder

Once again, the professional community is faced with wrapping our heads around a new series of best practices for social selling Because of the frequent shifts in sales methodology – where to find prospects and how to engage with leads – there must be millions of pieces of advice published all over the internet every week, often in the form of blog posts, white papers and ebooks. Discussing sales is perfect for the podcast format. The Salesman Podcast. The Sales Podcast.

The Perils & Pleasures of Rebranding: The Puppet Story

Act-On

In this episode of the Rethink Podcast, Paige Musto, Act-On’s senior director of corporate marketing, interviews Suzame Tong, the director of marketing communications at Puppet. To get the full measure, listen to the podcast. . You have that hustling startup.

How ChefSteps Plans to Make You Fall in Love With Cooking Again [Podcast]

Hubspot

With an engaged community, a huge backlog of creative recipes, and most recently, a shiny new piece of hardware called Joule, the company wants to help regular people have more fun in the kitchen again. Podcast Hiring Leadership Daily Promo

How to Disrupt the Fashion Industry: Inside Everlane’s Branding & Growth Strategy [Podcast]

Hubspot

The fashion startup even devotes a whole section of the website to showcase detailed information and photos of their factories. For example, they're experimenting with Facebook Messenger to communicate order details for customers and Snapchat Stories to engage it's already vibrant community.

The Perils & Pleasures of Rebranding: The Puppet Story

Act-On

In this episode of the Rethink Podcast, Paige Musto, Act-On’s senior director of corporate marketing, interviews Suzame Tong, the director of marketing communications at Puppet. To get the full measure, listen to the podcast. . You have that hustling startup.

Marketing Metrics 101 for B2B Startups

delicious b2bmarketing

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13.

Accelerate your PR with BuzzGain – a podcast with Mukund Mohan

Buzz Marketing for Technology

As a PR and Marketing specialist it is becoming mandatory for businesses today to identify the communities that are actively defining and shaping the future of your business in places like blogs, Flickr, YouTube, Twitter, as well as traditional media. Link to Original Audio Source Signup for this Podcast Series About Mukund Mukund Mohan founded BuzzGain, the leader in Do It Yourself PR. He has founded and successfully sold 3 startups before BuzzGain.

PR 100

I’m an influencer, pay me more!

Biznology

Back in January I had the honor of being a guest on Shel Holtz ‘s premier PR podcast, For Immediate Release. Today’s discussion topics: Is the PR community going about influencer marketing all wrong?

Delivering Episode 9: An Interview with Dan Oshinsky on BuzzFeed, The New Yorker, and Email in Journalism

Litmus

Welcome to Delivering, a podcast about the email industry. So welcome to the podcast, Dan. [00:00:34.320] It was just such a nice way to start to build a small community. We have a great podcast network. Oh this could be its own separate podcast.

Interview with ?Nikhil Jain

Onalytica B2B

Key Topics: Career, Personal Branding, Growth Hacking for Startups and Individual, Networking. I have also been career mentor for 1000s of students and have had mentored few startups too, being a community developer and manager at PushTalent and PushStart respectively.

Yours in Marketing Episode 5 – SEO Tools with Tim Soulo

Directive Agency

Blake Emal: Welcome to the Yours in Marketing podcast. This episode of the Yours in Marketing podcast was really special because I was able to speak with Tim Soulo who is the Chief Marketing Officer of Ahrefs. I listened to your most recent podcast when you met with Pat Flynn on the Smart Passive Income. There was a website community for marketers. As well as on your recent podcast episodes. In our case, Ahrefs has a community.

SEO 40

In 1 Year, This Marketer Turned a Company With No Marketing Into a Pipeline Machine

Terminus

In this episode of the #FlipMyFunnel podcast, Phononic’s Daniel Englebretson shares how his team built an award-winning marketing program from scratch. One of their biggest challenges as a startup was building awareness and trust with their target accounts.

6 Examples of Incredible Content Marketing From Technology Companies

Contently

Among the legions scrambling toward profitability are tech startups (unicorn or otherwise), legacy companies adding new branches of innovation, B2B tech , and consumer tech, just to name a few. There’s a paradox to branded podcasts. What exactly is a technology company in 2019?

Brand vs. Demand: Kyle Lacy & Justin Keller on Allocating Marketing Resources

Terminus

Kyle Lacy and Justin Keller , both VPs of marketing, joined me on the #FlipMyFunnel Podcast to give some insights on managing the complexities of the leadership marketing role. A CMO at an early-stage startup will have very different priorities from a marketing leader in an established enterprise company. This post is based on the #FlipMyFunnel podcast, episode 165 with Kyle Lacy and Justin Keller. CommunityDemand gen. Brand. Product marketing. Growth.

How a fearless content marketing strategy paid off Under Armour, IBM, and GE

Tomorrow People

Under Armour: Expert Community-Building. Young and rapidly growing sportswear brand Under Armour has built a fitness community of 165 million users, by cleverly pursuing a strategy of acquiring different fitness apps and technology platforms. Not exactly a nimble startup.

20 Experts Provide Their Content Marketing Predictions For 2016

Marketing Insider Group

In 2016 an age of democratized content creation will emerge with more brands investing in content co-creation with industry influencers, subject matter experts, customers and their communities. As I like to say, ‘If you want your content to be great, ask your community to participate!’

What Is Customer Marketing?

Act-On

Your best salespeople aren’t on your payroll,” said Jill Rowley, speaker, startup advisor and social selling evangelist on the Rethink Podcast. There is a lot of untapped potential most organizations are not realizing by being able to engage with their customer base way beyond those kind of very lead gen and pre-sales types of activities, including online communities, customer advisory boards, advocacy programs, product adoption, upsell campaigns, and events.”.

Build your brand (for free)

Biznology

Well, you’re welcome to pitch Mike Moran at Biznology and Bob Fine over at The Social Media Monthly/The Startup Monthly. Do a Podcast (for free). With the success of Serial , podcasts are back, baby! Other than that, Amazon has a lot of books on how to podcast.

Build 221

3 Things NYC Publishing Leaders are Talking About at Breakfast

Keywee

We started the series about two years ago in an effort to bring together the NYC digital media and marketing community for educational, informative, and entertaining discussions.

5 Bold Tactics to Earn More Clients: What Winning Freelancers Are Doing

ClearVoice

Many creatives love to work with startups, or at least in theory they do. Creatives who work with startups become jaded about this, and a lot burn out. But there may be a way to actually connect to a startup community wherein members have structure, funding, and a solid business plan.

The Top Research Organizations for Your B2B Tech Product Strategy

Golden Spiral

an interactive facility for events, open-source community tools, and education. podcasts, webinars, publications, and industry research materials. The Independent Community Bank Association (ICBA) creates an environment where community banks flourish. Community events.

30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

This is a day to highlight and reflect on the valuable contributions, and significant impact women have made and continue to make in their communities and around the world.

All AI Is Personal

Modern Marketing

She updated me about her husband’s startup business and how it’s been growing rapidly through hard work and also because he’s incorporated AI into the product. How can the CSM encourage the client to join a community to share and to learn from industry peers?