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Supercharging your Community with Customer Advocates

Influitive

Earlier this year, I had the pleasure of presenting at CMX Summit 2020, where I explored the convergence of community and customer advocacy. The post Supercharging your Community with Customer Advocates appeared first on Influitive.

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Gamification Alone Can’t Modernize Customer Communities

Influitive

Customers are hungry for meaningful interactions – both with your brand and with other customers – and community managers need to make the experience simple and painless. The post Gamification Alone Can’t Modernize Customer Communities appeared first on Influitive.

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How Improv Comedy Has Made Me a Better Community Manager

Influitive

The post How Improv Comedy Has Made Me a Better Community Manager appeared first on Influitive. (tells me about doing improv in college/show they’ve seen/friend who performs) But by far the most common response I get is: “You make up everything on […].

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Webinar Recap: How Trimble Viewpoint Built a Thriving Customer Community

Influitive

The post Webinar Recap: How Trimble Viewpoint Built a Thriving Customer Community appeared first on Influitive. When customers trust your brand, they’ll do the heavy lifting necessary to attract others to […].

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How to Prepare Contact & Account for an Account-Based Marketing Strategy

Among B2B communities, 2017 brought upon several new concepts, trends and technologies… But perhaps none captured more attention than the re-emergence of account-based marketing as a viable growth strategy.

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Q&A: How Emburse Effectively Plans Content for its Customer Community

Influitive

Just how valuable and in-demand are customer communities to today’s B2B businesses? The post Q&A: How Emburse Effectively Plans Content for its Customer Community appeared first on Influitive. One of the […].

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Humanizing the Workplace: Community Spotlight with Crystal Ledesma

Litmus

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! Every month, we’ll interview, highlight, and celebrate the splendid members of the email community. How did you first connect with the wider email geeks community? And underappreciated sometimes.

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8 Discussion Topics To Help Kick-Start Your Online Community

Influitive

Discussions are a critical aspect to the success of any online community. With a platform that allows for one to one interaction with like-minded people, that’s where members truly begin to identify with the community. If a community made up of highly engaged members is a roaring fire, the role of the community manager is.

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DEMAND Community AMA Recap: Sydney Sloan

Metadata

Lastly, build up a community, identify community leaders and think about how you can organize User Groups around topics and geographies to get your cherished customers to connect with you. Just look at this amazing community as an example! I’m also a big fan of Matt Heinz & Latane’s CMO community.

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TikTok Updated Community Guidelines To Include AI Content via @sejournal, @kristileilani

Search Engine Journal

TikTok updated its Community Guidelines to include new rules related to AI-generated content and how public figures can be used for artistic and educational content. The post TikTok Updated Community Guidelines To Include AI Content appeared first on Search Engine Journal.

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Thinkers360 2022 B2B Thought Leadership Outlook Research

Thinkers360, the world’s premier B2B thought leader and influencer community, has released its 2022 B2B Thought Leadership Outlook Research Report conducted in association with the British Computer Society (BCS). Find out more at Thinkers360.com/enterprise. com/enterprise.

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What Is An Online Community, Anyway?

Influitive

What comes to mind when you hear the phrase “online community?” The definition of online community varies depending on who you talk to. Joanne Jacobs, a digital strategist who spoke at a live online session at a past Community Manager Appreciation Day (CMAD), says “Communities are not just. Your company’s support forum?

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DEMAND Community AMA Recap: Heather Samee

Metadata

Our #AMA Slack channel is a safe space for DEMAND Community members to connect, engage with, and learn from some of the best leaders in marketing. DEMAND Community Join 1,438 members (and counting) in the only community for demand gen marketers. The post DEMAND Community AMA Recap: Heather Samee appeared first on metadata.io.

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Social Media Community Management Tips

Sharpspring

Looking for tips to optimize your brand’s community management for social media? The most effective businesses on social media today use an online community management model, which helps them truly understand what their customers are looking for. What Is Community Management for Social Media?

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5 Digital Marketing Tactics For Senior Living Communities

Stevens & Tate

Digital Marketing Tactics for Senior Living Communities. It’s where they can get more information about your community. You can use your blog to provide useful information like how to downsize, how to stay healthy as you age, how to find the right senior community and how to find work as a senior.

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9 Award-Winning Customer Advocacy Success Stories

These 9 short, easy-to-read success stories will teach you new strategies to mobilize your advocate community to drive ROI. In this year’s edition, advocacy leaders from companies like ADP, Cisco, and Ceridian reveal how to harness the power of advocates to drive growth across every area of an organization.

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The Mum Community: Top 100 Influencers

Onalytica B2B

Mums are fast becoming a powerful economic force in the economy, and a very influential community. MAPPING THE MUM COMMUNITY. We were very interested to see which influencers were driving the most conversation, so we identified the top 100 most influential Mum community accounts and blogs to see who was leading the discussions.

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How to Harness Community Knowledge for Better User Experience

DivvyHQ

But the ideal place is actually hearing from your community firsthand. But where should you look to get inspiration on what types of content, or content topics, will be most impactful? Sure, you can check your analytics for clues. Get inspired with the best practices we're covering in today's post.

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3 Keys to Targeting Online Communities

Heinz Marketing

Targeting professional online communities for your ad campaign through LinkedIn, Reddit, or specialized sites like Stack Overflow can have great success. Still, there are some key things to consider when choosing communities to target as well as how you target them. Make sure the communities you choose are active.

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How (and why) a tech company shifted their social strategy from product- to community-focused

Sprout Social

About a year after BentoBox invested in organic social media by hiring a social media manager, we shifted from a product-driven strategy to a community-driven one. Community is a vague word though. Now, let’s talk about what community means. What does it all mean? And is it really worth it? Scientists? Makeup aficionados?

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Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of this global pandemic.

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The Email Community is Collaborating: How You Can Get Involved

Litmus

We at Litmus have some great news to share with the email marketing community. Email standards are becoming a real thing courtesy of a new community of industry professionals, the Email Markup Consortium (EMC). The EMC is a community-led, collaborative group comprised of email developers, designers, and marketers. Performance.

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Online communities are the best thing about the internet

Biznology

To me, communities like ArtsWire , The Meta Network , Brainstorms , MemeSpace , parts of Facebook , and even No Agenda Social , have always been safe-spaces wherein I can be myself, explore the controversial without feeling muzzled in any way, and also reveal things that are maybe too raw or too vulnerable for me to share. No, seriously.

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Creating Brand Communities on Social Media: Takeaways from Social Media Strategies Summit

Brandpoint

I attended the conference and was inspired by the sessions, specifically the panel “Building Brand Communities on Social.” Clair , Brand Strategy & Communication at Peacock Angela Liu , Sr. The entire panel was excellent and addressed some big issues and trends in social media community building. 26-27, 2022.

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How to Deploy Community as a Growth Strategy

Heinz Marketing

Online communities exploded in recent years with millions of active members, and it’s no mystery why. Instead of going it alone, a community of like-minded individuals becomes a sounding board for ideas and questions. The community boom demonstrates our desire to move beyond isolated content and toward collaboration.

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Connect, Care, Convert: Secrets to Establishing Trust with Niche Markets and Turning Them Into Clients

Speaker: Lynnette Khalfani-Cox, The Money Coach®

From college students and women to communities of color and low-to-moderate-income households, niche populations have specialized financial needs – but they often underutilize many valuable financial products and services. Niche markets represent a huge opportunity for the financial services industry in America.

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The Why and How of Successful B2B Communities

Heinz Marketing

So, why not let them turn to your community? The Value of Community Learning. While anyone can go down a Google rabbit hole to learn something new, communities present an opportunity for group learning. However, a community is only as productive as its members. Cultivating the Best-Fit Community.

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Infographic: Top 5 Financial Benefits of a Customer-Powered Community

Influitive

One of the most valuable resources available to businesses today is a healthy community of engaged, happy customers. In fact, IDC expects the worldwide online communities market revenue to grow to $1.2 Many leading companies are also leveraging their communities to mitigate costs, saving thousands without having.

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How I Built a 15,000-Person Community In Under 2 Years

Buffer

When I fostered my first puppy only to quickly find out he had fleas, I felt lost and in need of people I could turn to for trustworthy information, and as a dog mom today, I’m regularly looking for community support. Of course, wanting a community and actually creating one are two very different things.

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Why Most Online Communities Are Destined to Fail—And 5 Ways To Save Yours

Influitive

Listen, if you’re an online community manager, or are responsible for the success of an online community, you might want to know this: According to Gartner, 70 percent of online communities are destined to fail. Despite the billions of dollars being poured into online communities, almost 70 percent of customers never.

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How Product Managers Can Shape Inclusive Futures with UX

Speaker: Bronwen Rees, Author and Lead Product Designer at Xero

What you can do on both an individual level and a community level to promote inclusion. This session will cover: What inclusive design is, and why it's important. What biases are and how to avoid them. Ways to practice inclusivity within design. March 30th, 2022 at 11:00 am PST, 2:00 pm EST, 7:00 pm GMT.

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How to Build a Vibrant Online Community [Examples]

Content Marketing Institute

Smart brands work hard to create online communities where digital versions of personal interactions are common. Continue reading → The post How to Build a Vibrant Online Community [Examples] appeared first on Content Marketing Institute. The pandemic just made them more important.

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Virtual online community and social media article roundup

Biznology

Online communities predate February 2004. Virtual online communities even predate the WELL ‘s birthdate, circa 1985. My first online community was a local dial-up BBS back in 1983—but I didn’t get it. My first online community was a local dial-up BBS back in 1983—but I didn’t get it. Like this post?

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Audiences or communities? Defining the new social media landscape

Sprout Social

Are you consuming or communicating? In the social media world, there’s a lot of talk about audiences and communities. Now think of a community, like a small town. If people stop playing their parts, the community stagnates. Communities and audiences have distinct dynamics. Keeping up with your community.

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Online Communities are Not Virtual

Biznology

Do you consider message boards, forums, virtual realities, and virtual communities to be a waste of time, populated by losers? Abraham PR respects online community; Abraham PR respects the online life. There is a general misunderstanding that online virtual communities are escapist. And continues to do so. On the contrary!

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The Key to Marketers’ Happiness

Speaker: Matt Snodgrass, Director of Marketing for MarketingProfs

Use your community to succeed. This is one session you won't want to miss! At the end of this session, you will be able to: Willingly embrace the learning mentality. Help today's marketer feel most fulfilled. November 14, 2019 11:00 AM PST, 2:00 PM EDT, 7:00 PM BST. Use B2B Marketing Zone's webinars to earn continuing education credits!

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Let’s talk ABM: 8 ways to build a community with ABM

Strategic-IC

And hence why so many of us are putting our efforts into not only building deep relationships with our customers, but also building a community. Whether you’re networking with your current customers or future ones, the power that a community of like-minded professionals can provide is immense. Your ABM community starts from within.

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SharpSpring Stands with the Black Community

Sharpspring

However, in order to show our unwavering public support for the Black community, we are also sharing it here. With this in mind, and stated as clearly and forcefully as we can: SharpSpring stands united with the Black community and all victims of discrimination, oppression, and violence in all its forms. Once again our world shatters.

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5 Things Every Good Community Manager Does

Tomorrow People

Social media professional Sookie Shuen makes the case for community managers everywhere. So why do so few companies employ a social media community manager? At Tomorrow People , we've been developing our community management team and processes to real effect over the past 16 months. 1) Sets Up and Manages Profiles.

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How to use Twitter communities to grow your brand

Sprout Social

Unfortunately, many of these communities are becoming cluttered and inauthentic. Twitter communities are the latest addition to the platform and are designed for these people. Let’s explore what Twitter communities are and how you can use them to grow a community of happy customers. . What are Twitter communities?

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