Influitive

FEBRUARY 14, 2019

They’ll even drive three hours to a fellow customer’s office just to help them set up the optimal IT environment—all based off interactions in HPE’s online B2B community. The post How To Build A Thriving Online B2B Community, According To Jennifer Susinski From HPE appeared first on Influitive.

Communities 178

Communities Ad Building B2B Optimization 178

Martech

MARCH 28, 2023

Is the industry prepared for this privacy-driven environment? Dig deeper: How data clean rooms might help keep the internet open Cyndi Greenglass, President of Livingston Strategies, discusses community at the MarTech keynote. Marketers must serve high-quality content into their portal for the community to thrive. Get MarTech!

Privacy 67

Privacy Conference Marketing Management B2B 67

Heinz Marketing

APRIL 8, 2022

So, why not let them turn to your community? The Value of Community Learning. While anyone can go down a Google rabbit hole to learn something new, communities present an opportunity for group learning. However, a community is only as productive as its members. Cultivating the Best-Fit Community.

Communities 98

Communities B2B CMO Paid Search Agency 98

Valasys

OCTOBER 2, 2023

With the ability to easily share ideas comes the responsibility to foster healthy online communities. The Risks of Unmoderated Online Communities Without proper moderation, online platforms can quickly descend into cesspools of hate speech, cyberbullying, and other abuse. With smart moderation, your community can flourish.

Communities 52

Communities User-Generated Content Analysis Positioning 52

Heinz Marketing

MARCH 5, 2022

The impact of the COVID-19 pandemic on the workplace within the last few years has challenged leaders to stay connected to their employees in an online environment. Where Community Really Matters #HelpUkraine. Heinz Marketing believes that in any community, it’s the “communing” that’s so powerful.

Communities 105

Communities B2B CMO Work Management 105

Biznology

JULY 29, 2020

Everybody is in the same space, there’s the opportunity for interpersonal rapport, and it can be the perfect environment for innovation to blossom. Google G Suite is one of the most popular solutions in this area, providing the capability for cloud file sharing, community document creation and editing, and chat options.

Work Management 104

Work Management Paid Search Agency Skype Training 104

Conversica

AUGUST 31, 2022

The Conversica Community Is Here! We are excited to announce that the Conversica Community is live! Even our own employees (known as Conversicans around the office) are a part of the community, sharing their thoughts as well. How to Join the Conversica Community. Select “Community” from the top navigation bar.

Communities 52

Communities Peer-to-peer Practices Features 52

Fount Media

OCTOBER 6, 2022

Building data cultures requires the development of data communities, which are networks of active data users within an organization. Making a data-immersive environment promotes literacy and ignites interest in analytics and data.

Communities 52

Communities Network Marketing Analytics Promotion 52

Content4Demand

FEBRUARY 24, 2021

Community-based marketing offers a fresh angle to stir up your marketing mix, allowing B2B marketers to capture attention in a new way while ramping up brand loyalty among prospects and customers. With audiences dispersed in home offices around the world, now is a great time to harness their yearning for a sense of community.

Communities 67

Communities Peer-to-peer B2B Thought Leadership Paid Search Agency 67

Webbiquity

NOVEMBER 15, 2022

By practicing your writing skills regularly and encouraging your team to do the same, you’ll be able to communicate your brand’s messaging effectively and motivate your audience to take purposeful action. Focus on community engagement. Create a team-centered environment.

Social Media 308

Social Media Work Management Marketing Management Media 308

Kevin Indig

JULY 10, 2023

Community-Led Growth (CLG) gets a lot of hype right now, but there is also lots of fluff on the web about it. I’ve had many touchpoints with communities as growth vehicles (e.g. I helped build the Atlassian community, which now spans over 300 events). However, communities are very hard to get started.

Communities 52

Communities Enterprise Management Work Management Startups 52

Pam Didner

SEPTEMBER 16, 2020

In some companies, digital marketing means owned media such as the company’s website, e-commerce, and user communities. There are many ways that webmasters or community managers can provide help to sales. Build a sales-centric conversion journey into the website, e-commerce or community sites. Media Planning.

Sales Management 103

Sales Management Paid Search Agency Top of Funnel Account Based Marketing 103

The Lead Agency

APRIL 7, 2020

Our top marketing trends of 2020 may be a useful starting point, as well as the following helpful tips and tricks for developing your B2B marketing plan while operating in a volatile environment. With challenges and changes to our business environment, come changes to customer/client needs.

Planning 62

Planning Marketing Plans B2B Marketing B2B 62

Hubspot

SEPTEMBER 10, 2020

Here, I spoke with Christina Mautz , CMO and Head of Sales at Moz, to learn how business leaders can still build impactful events virtually — plus, how leaders can foster a sense of collaboration and community, even when entirely remote. For us, that equated to creating an environment that felt authentic and community-oriented.

Communities 96

Communities CMO Ad Building Paid Search Agency 96

Convince & Convert

APRIL 23, 2015

I’ve said it before, and I’ll say it again: Community managers have a challenging job. To drive participation and engagement around the contest, the community management team for Ikea Singapore responded to every comment with a funny meme starring the Shelf Help Guru. So, why not let them have a little fun?

Communities 151

Communities Social Media Curation Facebook 151

EveryoneSocial

MARCH 10, 2020

Yet, even after realizing the value of communication in the workplace, organizations still face many challenges when begining to explore building an internal community. Below you’ll learn: Types of Communication in the Workplace Workplace Communications Statistics How to Build An Internal Community.

Communities 91

Communities Ad Building Work Management Statistics 91

Webbiquity

JANUARY 12, 2022

Being a charitable B2B company can benefit your brand, your customers, partners, and most importantly, your community. By understanding the purpose of corporate giving, you can build a desire to impact the surrounding community or world positively. During its first community outreach, RefiJet established the Culture Club organization.

Paid Search Agency 302

Paid Search Agency Companies Advertising Agencies B2B 302

Marketing Insider Group

APRIL 15, 2024

In an environment where 71% of B2B marketers say content marketing has become more important to their organization in the last year, the role of B2B creators becomes crucial. They’re not just creating content; they’re crafting experiences, sharing knowledge, and building communities that businesses want to be a part of.

Enterprise Management 236

Enterprise Management B2B B2B Thought Leadership SMB 236

Brandpoint

AUGUST 16, 2022

11, Brandpoint and Marketers’ Community hosted a panel event with the intent of providing an open space to have a conversation around the topic of burnout. Creating a cohesive team environment is a great start to preventing burnout. In the workplace, only 1 in 3 leaders get training in people skills.

Communities 77

Communities Paid Search Agency Ethics Thought Leadership 77

ConvertKit

MARCH 29, 2021

We have such a stereotype of [the kitchen] being a really chaotic, hard, stressful environment. Her email list felt like her first attempt at connecting with the people on the other side of the TV and stage, her first time creating a community around what she loved. She was also looking for community as she went in this new direction.

Communities 82

Communities Education Television marketing Fulfillment 82

SmartBug Media

MARCH 6, 2019

When you’re promoting your senior care community, it’s especially important to make a connection with the prospects you’re engaging. When you give prospective families and residents the option to see inside the community before they tour, you’re setting yourself up for success. One minute of video is equal to 1.8 The Power of Video.

Communities 77

Communities Video Marketing Top of Funnel Youtube 77

Parse.ly

NOVEMBER 15, 2018

Often we think of social media as a form of community. When a reader interacts with a newsletter, they’re participating in a community of people who value the same information. When a reader interacts with a newsletter, they’re participating in a community of people who value the same information. But why not email?

Newsletter 99

Newsletter Stats Communities Open Rate 99

Webbiquity

AUGUST 18, 2020

Today’s virtual event platforms are adding features like virtual expo halls and exhibitor booths, 3D environments and avatars, social media integration, gamification, one-to-one video networking, content libraries, and detailed attendee activity analytics. Pricing: free (!). Total reviews: 100. Average user rating: 9.20.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Seismic

FEBRUARY 29, 2024

Additionally, our Communities of Belonging are always creating and sharing playlists to give the greater employee base a stronger, more diverse musical education at key times of the year (including this year’s Black History Month playlist). It’s not uncommon to have music playing as team members join a call.

Communities 105

Communities Education Conference Analysis 105

Stevens & Tate

APRIL 15, 2024

When determining how to market senior living communities, you should be aware that the advent of digital technology has offered unprecedented opportunities to connect with potential residents and their families in meaningful ways. For senior living communities, this means the opportunity to truly showcase what makes your community stand out.

Video Marketing 80

Video Marketing Marketing Strategy Marketing & Strategy Planning 80

Zoominfo

JUNE 19, 2022

During the month of June, your social media timeline is flooded with corporations pledging their allegiance to the LGBTQ+ community with rainbow logos, photos, campaigns, and products. How many of these companies work to implement real change for the LGBTQ+ community? Do: Support LGBTQ+ initiatives year round.

Paid Search Agency 130

Paid Search Agency Companies Peer-to-peer Communities 130

Martech

FEBRUARY 29, 2024

In the last article we looked at who would win and who would lose in the enterprise and vendor community in 2024 with AI on the horizon. First, client teams must focus on documenting a holistic view of each client’s technology environment and architecture. The framework and business model they work under is another story.

Enterprise Management 101

Enterprise Management Consulting Work Management Marketing Management 101

Convince & Convert

FEBRUARY 18, 2016

Topcoder is a community of designers, developers, and data scientists who specialize in design and technology. This community develops enterprise-level work for some of the biggest companies in the world. Why listening skills are crucial to effective communication with your audience. “Topcoder was always community first.

Transparency 75

Transparency Communities FAQ Design 75

SmartBrief - Marketing

MARCH 19, 2024

Responsibility : Acknowledging the impact of business practices on the environment and society and taking steps to mitigate negative effects. TOMS Shoes , known for its One for One donation model, donates 1/3 of profits to community organizations for sustainable change.

Ethics 102

Ethics Trust Marketing Paid Search Agency Lead Ranking 102

Outgrow

JUNE 20, 2022

The 3 types of community-led growth and what most people get wrong about it. Why a product-led funnel is easier to build than a community-led go to market . Tune in to learn everything there is to know about driving engagement, community and product-led growth, and his transition from a software engineer to a Serial Marketer.

Paid Content 52

Paid Content Communities Work Management Product 52

Salesforce Marketing Cloud

AUGUST 2, 2023

Now: Join the Release Readiness Trailblazers Community Stay in the know by joining the Release Readiness Trailblazers Community. August 10: Sign up for a prerelease environment Why do you need a prerelease org? August 10: Sign up for a prerelease environment Why do you need a prerelease org?

Opt-out 98

Opt-out Communities Opt-in Domain 98

Martech

MAY 18, 2022

Despres has been heavily involved with virtual spaces for almost twenty years and has become my go-to for all things related to building and engaging virtual communities. It is a purely aspirational concept that would allow for an open, connected and interoperable network of virtual environments dedicated to social interaction.

Rules 144

Rules Planning Work Management Advertising Agencies 144

Convince & Convert

MAY 8, 2012

What are the defining characteristics of a community? To get to this point, it becomes necessary to define what a community is. According to dictionary.com, a community is. According to dictionary.com, a community is. As community managers, it’s our job to manage a brand’s online (and offline) presence.

Communities 154

Communities Facebook Brand Identity Branding 154

Top Rank Marketing

DECEMBER 4, 2023

In an environment where trust and credibility are paramount, B2B clients gravitate towards businesses that demonstrate authenticity and ethical practices in their communication. The report shows a dramatic increase from 34% in 2020 to 85% in the current year of B2B marketers incorporating influencer marketing into their strategies.

Marketing AI 129

Marketing AI Trends B2B Marketing Content Marketing 129

Webbiquity

MARCH 5, 2019

Your best customers can also be your best marketers, best customer support resources, and best sources of input to your product roadmap—if you give them the right environment for engagement. WorkOutLoud hosts online communities connecting enterprise companies and their customers. The Company. Year founded: 2015. The rest is history.

Enterprise Management 254

Enterprise Management Work Management Marketing Management Co-Registration 254

Salesforce Marketing Cloud

AUGUST 1, 2023

Anything you do in a Trailhead Playground will only show up in that environment, and nobody can see it but you. Between having the Trailblazer Community at your fingertips and the challenge verifications at the end of each lesson, you’re never really studying alone. If your answer is incorrect, you’ll receive a hint as to why.

Peer-to-peer 98

Peer-to-peer Communities Ideal Customer Profiles Rules 98

Convince & Convert

MARCH 15, 2013

Jake explains that the outdoor recreation department is huge for Gamin, and Jeff speculates that the people who are a part of the outdoor recreation community are extremely serious about their hobby, which makes them very special customers for Garmin. HolySocial! This week’s #HolySocial! Social Media Stat of the Week.

Communities 138

Communities Mobile Advertising Emarketing Stats 138