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Why now is the time to pay attention to micro-communities

Martech

It’s hard to imagine the web as a real, tangible thing — especially in the context of social media and digital communities where a screen separates our reality from the insular worlds of the internet. But first — what exactly are micro-communities? The Pipedrive community forums. Corey Haines’ Swipe Files.

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Brand Marketing Strategy: Community and Advocacy

Stevens & Tate

A great way to use a strategy is to work with the community and advocacy. Having advocates and engaging with community will help your brand grow. Advocates are customers, employees, fans, and influencers. The best way to advertise is through word of mouth and advocates in the community will do that. Measuring ROI.

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Good morning: Are communities the future?

Martech

If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Good morning, Marketers, and are communities the future across all verticals? 72% of consumers are likely to return to a brand that creates strong online communities. Editorial Director.

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What Reddit can teach brands about creating community via email newsletters

Liveintent

Since the beginning of time, humans have understood the value of community. Whether for literal survival or for comforts slightly higher up on Maslow’s Hierarchy, we self-select into communities that fill our emotional and intellectual needs. Here are some of the highlights. Changing Consumer Expectations.

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Keeping Online Communities Safe Through Intelligent Moderation

Valasys

The internet has connected people around the world like never before. With the ability to easily share ideas comes the responsibility to foster healthy online communities. Despite filtering profanity, your platform remains vulnerable to negativity that poisons your community. With smart moderation, your community can flourish.

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Building a community: Thursday’s daily brief

Martech

If you would like to read this before the rest of the internet does, sign up here to get it delivered to your inbox daily. Welcome to community marketing . “I I wanted a way to talk to people who understood what I was doing — which is the entire ethos of community.” “A Editorial Director. I was just being selfish.

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B2B Marketing’s Editor-in-Chief on Making Community the Secret to Success

Oktopost

Joel Harrison, Editor-in-Chief at B2B Marketing takes on community building. Watch the recording: Want to hear more from renowned marketing leaders on building community? Joel Harrison, Editor-in-Chief at B2B Marketing, sits down with host Jennifer Gutman to shed a bright light on why more B2B brands are leveraging community.