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Content Marketing and Social Media: 25 Insights and Stats from Three Research Reports

Webbiquity

Nearly three-quarters of companies plan to maintain or grow their content marketing teams over the next year. Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. Here are 25 key findings, facts, and stats from these insight-packed content and social media marketing reports.

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Organic vs paid social media: 12 myths vs realities

Biznology

Organic social media is the use of social networks like Facebook , Twitter , YouTube , Pinterest , Instagram , and Snapchat along with the use of free publishing tools like Hootsuite and Buffer to build a social community and interact with it—publishing posts, sharing others’ posts, and engaging in conversations and comments.

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Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

Below are the methods and channels used in the pre-digital marketing era: Print media, radio, television, and personal relationships dominate enterprises’ marketing methods Companies put a premium on creating catching jingles, slogans and taglines, and direct mail marketing Radio advertisements were also a hit among companies.

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Curious how podcasts make money? Here are 8 ways to turn a profit

ConvertKit

The community and podcast for writers had total net revenue of $30,000 in its second year—Jenni noted that 75% of those funds went back into making the next season and paying the people who make the podcast possible, like editors and guests. As your audience grows, the CPM rate you can demand grows as well. 5 – Online courses.

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Adjusting Digital Media Strategies in a Changing Business Climate

Hubspot

While each business is different and there are many factors to consider, understanding current media trends is an important step in adjusting your approach to advertising. Show your support for the community as a whole and explain how you can be part of the solution. Does your brand have video assets readily available?

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37 Must-Know Marketing Trends & Statistics Post COVID

Outgrow

As marketers, we were keen to know how the marketing community is adapting to the new normal. 40% of content marketers have allotted more resources towards creating content for social media and online communities. A recent report by WARC predicted that global ad spends on traditional media will come down by 10.2%

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Navigating the Landscape: An Overview of the Marketing Industry

ClearVoice

Below are the methods and channels used in the pre-digital marketing era: Print media, radio, television, and personal relationships dominate enterprises’ marketing methods Companies put a premium on creating catching jingles, slogans and taglines, and direct mail marketing Radio advertisements were also a hit among companies.