Remove build viral
article thumbnail

Beyond Virality: Strategies for Building a Lasting Presence on YouTube

Valasys

YouTube’s allure often centers around the pursuit of virality, but sustained success requires a broader strategy. This article navigates beyond viral moments, delving into comprehensive strategies for building a lasting presence on the platform. Why is YouTube so Successful?

article thumbnail

11 TED Talks Every Content Marketer Needs to Watch

Marketing Insider Group

How Videos Go Viral By Kevin Allocca Video Source: TED With TikTok as today’s most popular social media app, everyone wants their video content to go viral. In Kevin Allocca’s TED talk, he sheds light on how you can make that dream come true: be a trendsetter, have a community, and be unpredictable.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Community-led brands & retailers aim for success in China

SmartBrief - Marketing

In China, this trend has promoted the use of social media platforms WeChat and China’s original TikTok, Douyin , to build community-led brands and retailers. According to CMXHub , 66% of retail professionals say that their online community has positively impacted customer retention and 55% say that they have seen increased sales.

article thumbnail

3 Marketing Strategies That Brands Need to Reinforce in 2022

Marketing Insider Group

Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. And understanding influence has a much longer shelf life of value than a viral TikTok video. One of the most important steps in building an influencer program is research and analytics. Brand building to familiar faces.

article thumbnail

User-Generated Content: How to Use It for Good and Avoid a PR Crisis

Contently

Trust When it comes to making a purchase, trust is everything—and nothing builds trust quite like seeing a post from a friend or another customer praising a brand or product. The song quickly went viral and received over 17 million views in the first year. It’s authentic, it’s relatable, and it works!

article thumbnail

IFundWomen's Guide to Cultivating an Inclusive and Engaged Digital Community

Buffer

Their strength is in their community. IFundWomen , the go-to funding marketplace for women-owned businesses, aims to support women entrepreneurs as they navigate building their businesses. They’ve identified a powerful marketing channel to help these women bring their visions to life: digital community. It’s a great tactic!

article thumbnail

3 B2B Marketing Strategies to Double Down On

Marketing Insider Group

Since it’s easier and cheaper to keep current customers happy than to acquire new ones, you should refine (or build) strong customer advocacy programs. Don’t expect to see any viral TikTok videos about data centers or enterprise software anytime soon. Brand Building to Familiar Faces The formula is proven and it’s simple.