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The complete guide to social media community management

Sprout Social

Active social media communities build hype around a brand, providing organic amplification for launches and promotional activities, alike. That being said, community management in social media and owned community management are two entirely different beasts. What is social media community management?

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HubSpot pairs community with a connected platform

Martech

Two kinds of disconnection — personal and technological — two solutions — building community and building a natively connected marketing, sales and service platform. ” Indeed, HubSpot’s content offerings have burgeoned, not least through last summer’s launch of the HubSpot Podcast Network. .

Hubspot 100
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How technology is enabling community marketing

Martech

Community as a function of business and a function of practice has been a long time coming. That was Mike Rizzo, founder of the MO Pros community, in the first part of this two-part series on the significance of community marketing for brands. Online networks are actually valuable. It’s just maturing.

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Amplifying Our Underrepresented Community Trailblazers

Salesforce Marketing Cloud

Representation matters Inspiring a new series Being the #AskTheTrailblazer host Trailblazer impact Trailblazer Community impact Get involved! While there will always be challenges when navigating to new career heights, there’s really a power in community. Join the conversation on the Trailblazer Community. SIGN UP TODAY.

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How to Deploy Community as a Growth Strategy

Heinz Marketing

Online communities exploded in recent years with millions of active members, and it’s no mystery why. Instead of going it alone, a community of like-minded individuals becomes a sounding board for ideas and questions. The community boom demonstrates our desire to move beyond isolated content and toward collaboration.

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Why online communities are the future for creators

ConvertKit

From the very first “ electronic bulletin board ” at the Community Memory Project in Berkeley, California to Facebook groups for everything from fans of hit show The Office to aspiring novelists, online communities are everywhere. That’s why Sid Yadav co-founded Circle , an online community platform, in 2019.

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Why community could be the next big thing in marketing

Martech

I wanted a way to talk to people who understood what I was doing — which is the entire ethos of community.” ” The first comment came from Mike Rizzo, telling me how the MO Pros community of marketing operations professionals started out as a Slack channel. Gamers have long constituted a network of online communities.