Oktopost

SEPTEMBER 21, 2023

The B2B sales process has changed, and digitalization has rendered traditional in-person sales methods (such as door-to-door and cold calling) outdated. This digital shift has welcomed a new era in sales: social selling. To improve your response rate, personalize your outreach.

Sales Management 139

Sales Management Examples Top of Funnel B2B Thought Leadership 139

Lusha

DECEMBER 9, 2024

A well-crafted subject line can significantly boost your open rates and set the stage for successful outreach. The Art of the Personalized Phone Call Cold calling might seem scary, but it’s still a powerful tool in outbound lead generation. Remember, a cold call isn’t about closing a deal right away.

Ideal Customer Profiles 52

Ideal Customer Profiles Lead Generation Work Management Sales Qualified Leads 52

Zoominfo

FEBRUARY 5, 2024

With a team in place, consider which outbound lead generation methods should be included in your sales and marketing strategy. The most commonly used channels include: Direct Dials While many entry-level salespeople dread cold calling , picking up the phone is still an effective way to reach decision-makers.

Sales Management 130

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 130

Zoominfo

JANUARY 24, 2024

What is Outbound Sales? Outbound sales, also known as sales prospecting , refers to proactively starting conversations and building relationships with potential customers. Cold calling , cold email outreach , and networking are common examples. Alternatively, you may be able to use your CRM.

Sales Management 130

Sales Management Ideal Customer Profiles Top of Funnel Sales Qualified Leads 130

Hubspot

APRIL 8, 2020

Responses to sales outreach have decreased as well, suggesting that sales strategies need to be adjusted to reflect the current buying reality. Sales teams were significantly more active in March, but buyers were less engaged with sales content. How Metrics Changed in March.

Advertising Benchmark 101

Advertising Benchmark Planning Budget Programs Forecasting 101

Hubspot

APRIL 23, 2020

Another bright spot for sales teams last week was email. Both sales sequence send and response rates increased week over week with response rates rising 8%. While it's too early to call this a definitive upward trend, it's a promising sight after a few weeks of continuous decline.

Advertising Benchmark 101

Advertising Benchmark Budget Programs Open Rate Response Rate 101

Vidyard

JUNE 15, 2020

The rollout can’t just be, ‘Hey here’s a video tool that gets better response rates.’ Dan Wardle Vidyard VP of Revenue Tactics that don’t go viral within the sales culture underperform. If a few people get cold feet about cold-calling, half the team comes down with the rejection flu and avoids the phones.

Video Marketing 65

Video Marketing Response Rate Cold Calling Hubspot 65

Hubspot

OCTOBER 5, 2017

CRM (customer relationship management): Software that allows companies to keep track of their potential and existing customers at whichever stage they may assume in the sales cycle. Discovery call: The first contact a sales rep makes with a prospect with the aim to qualify them as a lead for the next step in the sales cycle.

Budget Programs 101

Budget Programs Top of Funnel Tools Work Management 101

Scoop.it

MARCH 26, 2019

Sales scripts. Essentially, content that keeps high-value prospects educated, engaged and moving through the sales cycle. With each well-positioned piece of content, a sales rep will have an easier time converting a prospect into a happy customer. These formats are most valuable towards the end of the sales cycle.

Curation 76

Curation Top of Funnel Case Studies Content 76

Only B2B

AUGUST 21, 2023

The traditional methods of cold calling and generic outreach have given way to a more sophisticated approach that leverages data and insights to connect with prospects who are genuinely interested in your offerings. This approach leads to higher response rates, more meaningful conversations, and a shorter sales cycle.

Intent Data 62

Intent Data Intent Intent Signal Account Based Marketing 62

Oktopost

APRIL 28, 2024

Effectively using social media can make all the difference when meeting (and exceeding) your sales quotas across your sales team. After all, this personalized interaction that humanizes your persona beats a cold email. We’re sure you already felt the shift in B2B buyer behavior.

Social Media 83

Social Media Top of Funnel B2B Thought Leadership Media 83

Salesforce Marketing Cloud

JANUARY 30, 2025

Tailored specifically for your target audience, cold email templates can be one of your go-to sales tools , offering an opportunity to connect with prospects in a way that’s friendly, warm, and personal. In my years as an executive sales coach, I’ve learned what works and what doesn’t. Watch the demo

Template 52

Template Top of Funnel Lead Scoring Lead Ranking 52

Oktopost

NOVEMBER 16, 2021

The process of engaging with prospects, either directly or indirectly, to convert them to paying customers is known as sales outreac h. Sales outreach is generally proactive, which means that the goal is to accelerate the B2B sales cycle from its normal course of evolution. 8 Tips for Success with Sales Outreach.

Outreach 62

Outreach Top of Funnel Enterprise Management Tips 62

Oktopost

SEPTEMBER 21, 2023

The B2B sales process has changed, and digitalization has rendered traditional in-person sales methods (such as door-to-door and cold calling) outdated. This digital shift has welcomed a new era in sales: social selling. To improve your response rate, personalize your outreach.

Sales Management 62

Sales Management Examples Top of Funnel B2B Thought Leadership 62

Vidyard

FEBRUARY 18, 2021

Paid is Shortening Deal Cycles. Since injecting video into their sales culture, the team at #paid has seen a 5x increase in response rates to outbound messages and a 2.5x increase in the number sales opportunities they generate. Innovators Leading the Charge With Video Trends.

Sales Management 127

Sales Management Trends Video Marketing B2B 127

Hubspot

OCTOBER 29, 2019

After adopting social selling practices and LinkedIn’s Sales Navigator, marketing software company Eloqua decreased their average sales cycle time by 20 days , and boosted the rate of leads converting to opportunities by 25%. Salesy comments are unsolicited, and will annoy group members just as a cold call or email would.

Ideal Customer Profiles 91

Ideal Customer Profiles Peer-to-peer Linkedin Profiling 91

SalesIntel

DECEMBER 5, 2024

Today, the world of sales and marketing is probably the most crowded out there. Yet, traditional emails and cold calls often get lost in the constant marketing circuit. Sales reps are left struggling to just get their messages across. Response rate : Track how many recipients reply or take the desired action.

Video Marketing 52

Video Marketing Top of Funnel Intent Data Outreach 52

SalesIntel

MAY 27, 2024

Instead of waiting for inbound leads to come to you, outbound prospecting allows you to take a proactive role in the sales process while increasing brand awareness among your ideal customers – planting the seed for future consideration, and positioning your company as a trusted solution provider.

Ideal Customer Profiles 52

Ideal Customer Profiles Opt-out Opt-in Outreach 52

SalesIntel

SEPTEMBER 21, 2023

However, persuading this intermediary to transfer your call can be as challenging as convincing the decision-makers to explore your product or service. In either case, there’s a gatekeeper in the equation, someone you must convince that your cold call holds enough significance to warrant interrupting their superior.

Contacts 40

Contacts Allocation B2B Outreach 40

SalesIntel

JANUARY 16, 2025

Sales prospecting is the foundation of a successful sales pipeline, allowing businesses to identify and engage with potential customers before they even enter the buying process. Prospecting tools are an essential element of the sales process. Increases Sales Efficiency: Prioritizing high-quality leads saves time and effort.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Top of Funnel Ideal Customer Profiles 52

Vidyard

FEBRUARY 18, 2021

Innovators Leading the Charge With Video Trends #Paid is Shortening Deal Cycles Since injecting video into their sales culture, the team at #paid has seen a 5x increase in response rates to outbound messages and a 2.5x increase in the number sales opportunities they generate.

Sales Management 65

Sales Management Trends Video Marketing B2B 65

Zoominfo

JUNE 17, 2019

You don’t have to be in the B2B sales world to be familiar with the term “cold calling.” It’s a phrase that’s likely to elicit a negative response, whether you’re in the business world or an average citizen who has received one too many unsolicited calls. What is cold calling? What is warm calling?

Cold Calling 189

Cold Calling Zoominfo B2B Sales Statistics 189

Only B2B

JUNE 2, 2022

If you’ve been in marketing or sales for more than a decade, you’ve probably heard the phrase “cold calling is dead.” Despite this, many of the most successful companies are still cold calling in 2022, and they aren’t going away anytime soon. Is cold calling still a viable option?

Cold Calling 118

Cold Calling Ideal Customer Profiles Telemarketing Work Management 118

Vidyard

NOVEMBER 11, 2020

Benefits of Video for Sales Emails 2.1 Sales Videos Command Attention Because They’re Unexpected 2.2 Using Video in Sales Emails is More Convincing than Traditional Cold Calling 2.4 Improve Your Sales Videos over Time with Data 3. Using Video in Sales Emails is More Convincing than Traditional Cold Calling.

Video Marketing 168

Video Marketing Cold Calling Lead Ranking Enterprise Management 168

Vidyard

FEBRUARY 2, 1999

Benefits of Video for Sales Emails 2.1 Sales Videos Command Attention Because They’re Unexpected 2.2 Using Video in Sales Emails is More Convincing than Traditional Cold Calling 2.4 Improve Your Sales Videos over Time with Data 3. Using Video in Sales Emails is More Convincing than Traditional Cold Calling.

Video Marketing 66

Video Marketing Cold Calling Lead Ranking Enterprise Management 66

Vidyard

NOVEMBER 11, 2020

Benefits of Video for Sales Emails 2.1 Sales Videos Command Attention Because They’re Unexpected 2.2 Using Video in Sales Emails is More Convincing than Traditional Cold Calling 2.4 Improve Your Sales Videos over Time with Data 3. Think about it: Cold calling only offers audio.

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

FEBRUARY 2, 2021

Benefits of Video for Sales Emails 2.1 Sales Videos Command Attention Because They’re Unexpected 2.2 Using Video in Sales Emails is More Convincing than Traditional Cold Calling 2.4 Improve Your Sales Videos over Time with Data 3. Think about it: Cold calling only offers audio.

Video Marketing 65

Video Marketing Cold Calling Lead Ranking Enterprise Management 65

Vidyard

FEBRUARY 2, 2021

Where to Use Video in the Sales Cycle 4.1 Video Calls to Action 4.2.2 Post-Sale 5. Communication with Your Remote Sales Team 4.1 Remember the Three C’s of Remote Sales Team Management 1. The Benefits of Video for Sales 1.1 Sales videos: 2. Where to Use Video Throughout Your Sales Cycle 2.1

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

SalesIntel

MARCH 3, 2025

Lower response rates, fewer conversions, and wasted effort. Your sales team is stuck sending robotic emails that dont resonate, while your competitors (who have better data) are crafting hyper-personalized messages that grab attention. This builds trust faster, keeps leads engaged, and ultimately increases response rates.

Lead Ranking 52

Lead Ranking Lead Scoring Sales Qualified Leads Ideal Customer Profiles 52

Vidyard

SEPTEMBER 14, 2021

The Benefits of Video for Sales 1.1 Sales videos: 2. Where to Use Video Throughout Your Sales Cycle 2.1 The 3 Types of Video for Sales 3.1 What is a Sales Pipeline? How to Build a Sales Pipeline 2.1 Step 1: Design Your Sales Cycle 2.2 Remember: Sales is a Fluid Process 1.

Marketing Budget 65

Marketing Budget Enterprise Management Work Management Marketing Management 65

SalesIntel

APRIL 18, 2025

helps reps streamline their email outreach and cold calling efforts. Instead of spending hours crafting follow-ups, sales teams can set up automated workflows that nurture leads at the right time. Higher engagement rates and more booked meetings. G2 Rating : ZoomInfo Sales has a G2 rating of 4.5

Ideal Customer Profiles 40

Ideal Customer Profiles Marketing AI Tools Enterprise Management 40

Televerde

APRIL 29, 2025

Mistake #2 Relying on One Lead Source Why Its a Problem If most of your leads come from a single channelwhether its paid search, cold calling, or webinarsyoure taking a big risk. Algorithms change, budgets shift, and response rates drop. And when that one source slows down, your pipeline stalls with it.

Lead Generation 85

Lead Generation Sales Qualified Leads Lead Ranking Ideal Customer Profiles 85