How To Use Online Holiday Shopping to Grow Your Email List

Opt Intelligence

Zoom gatherings and online shopping wishlists are the norm, hastening an increasingly digital culture and creating greater competition in email Inboxes and ad marketplaces. You can use this increased online activity to your advantage through co-registration.

Using Double Opt-In to Maintain List Quality

Opt Intelligence

Opt-in advertising is one of the most efficient ways to grow your email list. Double opt-in is a simple way to take opt-in advertising by validating email addresses to maintain a qualified email database full of actionable leads. It’s simple, too: after joining your list with a few clicks through a co-registration form, an automated email is triggered to confirm the user’s subscription to your list.

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How to Rebuild Your Email List After GDPR

Opt Intelligence

When it comes to email marketing, this means a sender must have proof of consent for every address they include in their distribution. Didn’t keep your original opt-in records, or maybe used some not-so-white-hat tactics a long time ago? Here’s how to rebuild your email list with opt-in advertising. What was your privacy policy language on their method of entry, and did you require a checkbox or double opt-in to validate?

Get Your Email List Ready for The Holiday Shopping Season

Opt Intelligence

Holiday shopping seems to start earlier and earlier every year, but the current pandemic promises to make this even more noticeable in 2020. The same goes for unsubscribers, but more on that in a minute. A quality list will get a lot of engagement from valid subscribers.

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