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Is Co-Registration a Lead Generation Tactic to Consider?

NuSpark Consulting

I recently re-discovered the concept of co-registration as another means of capturing email addresses of interested prospects. What is Co-registration Lead Generation? (or, or, Co-Reg). Generally, prospects can opt in to a publisher’s mailing list for information, eBook or newsletter on a specific topic.

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How to Build a B2B Email List that Converts: Proven Strategies and Future Trends

Only B2B

Your marketing efforts will be focused on the correct audience if you build a targeted, opt-in B2B email list, improving the likelihood of engagement and conversions. Optimize your website for lead capture: Place prominent and strategically positioned opt-in forms on your website to capture leads.

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7 Digital Trends Defining B2B Social Media Marketing in 2024

sagefrog

This also means that first-party data from customer opt-ins will pull more weight. The digital space is evolving, and B2B social media marketing is witnessing a paradigm shift in 2024. With the onset of the new year, marketers are urged to assess the current state of their strategies. Then, once they’re in the market, you’ll be front of mind.

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How to Measure Your Content Marketing Effectiveness

Content Marketing Institute

e-books, our blog, webinars, co-registration opportunities, etc.). Opt-out percentages by month and opt-out sources. However, we’ve found it’s more important to track conversions to email subscription, topics of interest, and registrations for a CMI activity such as Content Marketing World.

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Crowdsourcing in marketing automation

Capstone Insights

As an example, a newsletter, an unsolicited whitepaper, and a webinar follow-up, are “emails,” but are different use cases and the performance metrics for each are very different. For example, how many companies are using progressive profiling in their online registration forms? It represents the eye of God looking over humanity.

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29 Simple Ways to Grow Your Email List

Hubspot

Your contacts' email addresses change as they move from one company to another, opt-out of your email communication, or abandon that old AOL address they only use to fill out forms on websites. Email lists can shrink as members opt out of email subscriptions, and grow as the business solicits contact information from website visitors.

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Crowdsourcing in marketing automation

Capstone Insights

As an example, a newsletter, an unsolicited whitepaper, and a webinar follow-up, are “emails,” but are different use cases and the performance metrics for each are very different. For example, how many companies are using progressive profiling in their online registration forms? It represents the eye of God looking over humanity.