Vidyard

JULY 9, 2020

Maintenance is what you see most brands doing—billboards, Superbowl ads, radio spots—but that’s not how they got big. You can create what’s known as a content matrix where you list off all the assets and where they belong in your funnel so you can see coverage gaps. Nobody can take your email list from you or stop you from using it.

Startups 148

Startups Paid Content Advertising Agencies Paid Search Agency 148

Vidyard

JULY 10, 2020

Maintenance is what you see most brands doing—billboards, Superbowl ads, radio spots—but that’s not how they got big. You can create what’s known as a content matrix where you list off all the assets and where they belong in your funnel so you can see coverage gaps. Nobody can take your email list from you or stop you from using it.

Startups 65

Startups Paid Content Advertising Agencies Paid Search Agency 65

Martech

SEPTEMBER 30, 2021

It’s a trend, and marketers are very good at spotting and following trends. Did you think open rates would drop? With Apple’s iOS 15 now an available update for all iPhones, marketers should be on the lookout for changes in their email open rate data. More social, more video. B2B influencers. Read more here.

Multi-Touch Attribution 77

Multi-Touch Attribution Enterprise Management Peer-to-peer Co-Registration 77