Remove privacy-policy
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How To: Start the New Year with a Clean Email List

Opt Intelligence

Cleaning out closets, drawers, files…it’s all for the same goal: a fresh start. The first step to any good clean out is to take stock of what you have. By segmenting out a group of email addresses that don’t open or click, you can bring up the overall quality of your list. Generate New Leads.

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How to Rebuild Your Email List After GDPR

Opt Intelligence

Didn’t keep your original opt-in records, or maybe used some not-so-white-hat tactics a long time ago? Here’s how to rebuild your email list with opt-in advertising. What was your privacy policy language on their method of entry, and did you require a checkbox or double opt-in to validate? The best pa rt?

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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

To enhance empathy and connection with their teams and clients, organizations will foster employee brand ambassadors, highlight origin stories, show behind-the-scenes videos, and encourage user-generated content. Marketing investment was redirected towards demand generation (content marketing, paid media) as startups looked for deal flow.

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The Laws Marketers Need to Know to Avoid Legal Backlash

Hubspot

And you might have also noticed that privacy has been quite a hot button issue recently, with the launch of Google's new one-size-fits-all privacy policy as well as the latest debacle with the up and coming (or maybe not?) Every email message you send out has to include your valid physical mailing address.