Industry Spotlight: Email Marketing at Nonprofits

Litmus

Every industry does email marketing a little differently. As with other organizations, email marketing is critical for nonprofits. Nearly 79% of nonprofits say email marketing is important to the overall success of their organization. Campaign planning. Campaign Planning.

Back To School: Four Lead Generation Lessons to Learn Now

Opt Intelligence

Here are a few must-reads if you are looking to generate leads without landing pages or want to grow your email list more quickly and efficiently. Single opt-in and double opt-in are two different methods of consent, most often used in relation to email. But what about email engagement?