The Power of Integrated Marketing: How Owned, Earned, Paid, and Shared Media Can Drive Visibility in a Zero-Click World
Hinge Marketing
JULY 21, 2022
If you have premium content (gated long-form content such as executive guides), you can start to grow your email list. Also overlooked is repromoting older content to your email list. Many wrongly believe the only time they can send out content to their list is the day they release it. Forgetting to update content. Paid Media.
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