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Get Your Email List Ready for The Holiday Shopping Season

Opt Intelligence

Grow your email list with high-quality, low-cost leads now, before the jingle bells start ringing. Here are three ways to improve your email list today. Segment Your List. Before you can build your list, you need to audit your subscribers. A quality list will get a lot of engagement from valid subscribers.

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Using Double Opt-In to Maintain List Quality

Opt Intelligence

Opt-in advertising is one of the most efficient ways to grow your email list. But did you know that it can also be used to improve your email list quality? Double opt-in is a simple way to take opt-in advertising by validating email addresses to maintain a qualified email database full of actionable leads. Ready to get started?

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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

If you’ve segmented your email list , you can send different emails to different user groups. If your highest plan costs $55/month and the second-highest plan costs $25/month, the latter will seem more reasonable by comparison. WPForms runs a lead nurturing campaign offering something of value to new users with each email.

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Lead Generation: How Lithium Technologies uses webinars to grow its customer database

markempa

Tweet If you’re looking for a consistent way to build a list of highly qualified leads – then you might want to pay closer attention to what Bonnie Thomas, Director of Content Strategy, Lithium Technologies, is doing. Significant percentages of the 1,000-plus people who attend are new leads. Practice the presentation.

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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

If you’ve segmented your email list , you can send different emails to different user groups. If your highest plan costs $55/month and the second-highest plan costs $25/month, the latter will seem more reasonable by comparison. WPForms runs a lead nurturing campaign offering something of value to new users with each email.

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8 Challenges and 4 Benefits of Having 2+ Marketing Automation Platforms

Capstone Insights

Bounced emails: Bounced emails decrease a company’s email deliverability (it drives more of your emails into spam filters) and, given enough of them, can put your company on a black-list, meaning that none of your emails will go through. cost allocation is more straight-line. Is this a reason to have multiple platforms? Absolutely not.

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Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

Thanks to Jep Castelein and his LeadSloth blog for helping with this list. My hope is that this mega-list will provide clarity into exactly what you get when you buy marketing automation, as well as some insight into how capabilities vary across systems. Common features of a CRM system. Marketing Automation. Account Management.