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Most Exciting Marketing Technologies to Adopt in 2017

Leadspace

While this is a broad category, with lots of noise, hype, and fairy dust swirling, there are a few major categories that I believe are the most important to track (and if you’re an aspiring digital CMO and haven’t made these investments, it’s time to start talking to the CIO and the CFO about making them). Real-time content/offer management.

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Sales Pipeline Radio, Episode 234: Q & A with Jon Miller @jonmiller

Heinz Marketing

” and our guest is Jon Miller , CMO at Demandbase. Even just a year or two ago, I mean, the analysts just were completely perplexed about how to categorize this market, because there’s many different flavors of ABM vendors. So every ABM vendor has some aspect of this. What’s Next?! I ask Jon how do we get beyond ABM?