The Modern CMO's Superpower: Stories in a Data-Driven World
CMSWire
JUNE 9, 2025
The Gist New CMO role. Modern CMOs must blend data and storytelling to meet customer expectations. A decade ago, the chief marketing officer (CMO) was often seen as the brand's creative visionary who orchestrated campaigns that resonated with audiences. We've got you covered. Has Your Martech Stack?
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