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What it Means to Create “Fit Content”: A Story of Brand Identity

Oktopost

Meet Christopher Willis the CMO/CPO of Acrolinx. Meet Christopher Willis, an AI content governance and brand alignment strategy expert who is currently serving as CMO/CPO at Acrolinx. Listen to the podcast: Or catch us on Apple Podcasts , Spotify , or YouTube. Catch all episodes here. Episode Summary.

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Good morning: Are you looking after your metrics?

Martech

In an ideal world, there would be some degree of insight into engagement with relevant topics outside the brand’s own ecosystem — on social media, for example. Jon Miller, who was both CPO and CMO for over a year continues in his marketing role. What we’re reading.

CPO 101
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How to Build a Career Path Toward the C-Suite

SmartBug Media

Chief marketing officer (CMO). Chief people officer (CPO). With social media networking, it’s easier than ever to promote yourself and establish meaningful, motivating relationships. At most companies, you’ll find some combination of these positions in the C-suite: Chief executive officer (CEO). Chief operating officer (COO).

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CEOs, Partnerships and Innovation – April in Review

Champion Communications

Prior to his role as CEO, Akash has held executive roles at GreyOrange, including CTO and CPO. SoftwareONE Women in Digital: Susanna Parry-Hoey Susanna Parry-Hoey, CMO at SoftwareOne was interviewed by Think Digital Partners for its Women in Digital series. Alludo Office buildings don’t build belonging, people do!

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3 Best Valentine's Day Marketing Campaigns of 2020

Martech Advisor

. ~ Nickolas Rekeda , CMO, MGID, exclusively to MarTech Advisor. Celebrities, publishing houses, organizations, and media channels also took to Twitter to celebrate women's friendships and sisterhood. Darren Guarnaccia , CPO at Crownpeak, exclusively to MarTech Advisor.

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Seismic Shift ’23: Day One Highlights

Seismic

We need to guard the door and stop doing actions that weaken us — like doom scrolling on social media. When it comes to being creating a resilient mindset even in the toughest circumstances, Shola suggests: Controlling the Controllables: Our actions, efforts, and attitudes are important.

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

“Twitter isn’t just changing how we communicate — it is changing how we innovate…It’s revolutionary because it brings 21st Century DNA roaring raucously to life”, stated Umair Haque ( @umairh ) Director of the Havas Media Lab and author of The New Capitalist Manifesto: Building a Disruptively Better Business.

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