Remove Clickthrough Remove Inbound Marketing Remove Lead Gen Remove Social Media
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The Business Blogger's Ultimate Guide to Mastering Lead Generation

Hubspot

Your blog is, without a doubt, one of the most powerful inbound marketing tools at your disposal. So if you're not taking advantage of all the lead generation opportunities your blog offers -- and then optimizing those opportunities -- you're likely missing out on a huge piece of your company's lead gen pie.

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How to Convert Casual Blog Visitors Into Dedicated Subscribers

Hubspot

You probably know all too well by now that content creation is a very necessary function of successful inbound marketing. And for the inbound marketers who embrace that, a business blog is one of the most reliable and effective platforms for publishing much of the content they create. Step 4: Do Some Email Marketing.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

Changes to CTAs, design, social proof, forms often have a conversion rate impact. Email open and clickthrough rates. And you may need lead gen and sales metrics (like cost per lead and cost per sale or ROI) for those two goals. . BIO-key International | Dir of Digital Marketing. . . Kyle G Bradley.

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The Ultimate Collection of Free Content Marketing Templates

Hubspot

We've broken this list down by each type of content marketing template represented. Social Media Content Templates. You know you need a content marketing strategy in place to support the success of your inbound marketing and sales organizations. Download the social media content calendar templates here.).

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9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

These are all common problems marketers have with lead generation. Need help diagnosing your website's lead gen issues? The folks at IMPACT Branding & Design are providing expert website critiques live at this year's INBOUND event with the help of special guests like Marcus Sheridan and HubSpot's Luke Summerfield.

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The Ultimate Collection of Free Content Marketing Templates

Hubspot

To conquer lead gen, I mastered ebook production. 2 Social Media Content Calendar Templates (for 6 Social Networks). Download the social media content calendar templates here.). Year after year, marketers cite lead generation as one of their top content marketing goals for the year.

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The ABCs of Content Marketing: A Glossary of Terms

Hubspot

Having the ability to move quickly in the world of content creation is a necessity for inbound marketers. Calls-to-action are a critical part of your content marketing, because they help convert all that site traffic you''re driving through content creation into actual contacts in your database. Clickthrough Rate.