Clickthrough and WOM - B2B Marketing Zone

60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

JUNE 19, 2014

CTR: Clickthrough Rate. A popular hashtag on Twitter (#FF or #FollowFriday) in which, every Friday, you send a tweet to your followers recommending a Twitter handle you think is interesting that others might want to follow, too. You accompany these Tweets with the hashtag #FF or #FollowFriday. WOM: Word-of-Mouth.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

MARCH 10, 2016

15) Clickthrough Rate (CTR). 39) Hashtag. Hashtags are a way for you and your readers to interact with each other on social media and have conversations about a particular piece of content. You can put these hashtags anywhere in your social media posts. 95) Word-of-Mouth (WOM). 16) Closed-Loop Marketing. (It

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60 Marketing Acronyms Every Industry Pro Should Know

The Ultimate Dictionary of Marketing Terms You Should Know

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