Vision6

MARCH 15, 2021

If you use an email marketing platform, chances are you’ve got access to some great reporting data that walks you through the performance of your email campaigns – as well as some aggregated email metrics to compare them to others in your industry. Subject: Do I know what the email is about? Wow, harsh much!

Clickthrough 98

Clickthrough Urgency Marketing POS Domain 98

Optinmonster

APRIL 24, 2023

Did you know that a well-written confirmation email can boost your conversion rates and customer retention? An automated confirmation email is a super easy way to provide excellent customer service. In this ultimate guide, we’ll go over: What is a Confirmation Email? What is a Confirmation Email? It’s true!

Template 72

Template Work Management Practices Examples 72

KoMarketing Associates

JUNE 21, 2018

Focusing entirely on clickthrough rate without any thought to how the click performs later in the sales process. In your AdWords account, make sure all your ad groups (and all your campaigns) are set to “ Rotate Ads Indefinitely ”. Test adding some of your top-performing email subject lines to your headlines. Spend them well.

Adwords 131

Adwords Paid Search Agency Ads B2B Marketing 131

FMG Suite

JANUARY 19, 2022

Whether you are writing an email, a landing page, or just a tweet, solid copywriting skills are needed to capture your audience’s attention and usher them along the client journey. For example, using buyer personas in an email campaign improved open rate by 2x and clickthrough rate by 5x. .

Copywriting 52

Copywriting Long Tail Marketing Tips Clickthrough 52

ClearVoice

MAY 20, 2021

While Robinson focuses on influencers specifically, the same can be valid for a variety of marketing vehicles, including blog content, paid and organic ads, newsletters and email blasts, social platform content, website copy, and so on. Estimated household income. Past purchases. Time on website. Other brand affiliations.

Clickthrough 59

Clickthrough Demographics Communities Social Media 59

Biznology

MAY 9, 2012

That’s because after the strategic objectives, defining your target market is the most critical step in designing a successful digital marketing campaign. I love the execs who can tell me the specifics: their ideal customer is a young man, 24-35, single, likes to travel to Vegas yearly, has $100K+ in income and is glued to ESPN.

Relevance 80

Relevance Planning Psychographics Wikipedia 80

QuanticMind

JUNE 15, 2017

Competitors bidding on your branded keywords use such tactics as URL hijacking, violating Google guidelines either in limited territories or only temporarily on important timeframes (such as Black Friday) or use alternate keywords or misspellings to end-run your branded campaigns.

Keywords 40

Keywords Marketing Analytics Tools Paid Search Agency Brand Identity 40

Hubspot

MARCH 10, 2016

We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. This is often done in email marketing (with variations in the subject line or copy), calls-to-action (variations in colors or verbiage), and landing pages (variations in content). 1) A/B Testing.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Hubspot

JULY 21, 2015

You do some keyword research and notice about 2,000 people are searching for an "infographic generator" every month, so you decide to build one that people can use for free once -- and if they like it, they can create more infographics for free if they provide a name and email address. But what about next month? But your work is done now.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28