Biznology

AUGUST 11, 2016

Xerox CMO John Kennedy mentioned that they are using LinkedIn to share content with their followers. Wiley’s CMO, Clay Stobaugh, mentioned that they’re focused on sponsored updates and sponsored Inmails, since they are getting amazing click-through rates. He’s just focused on leads and getting people into the funnel.

Linkedin 80

Linkedin Top of Funnel Marketing Automation Services Sales Qualified Leads 80

SWZD

JULY 1, 2019

I was CMO at Brainshark at the time and recognized that people were opening emails less and less. Let’s run it for a period of time, and we will see which yields more clickthroughs or downloads. Typically, it is the CMO who is often the main buyer or champion of our platform.

Personalization 48

Personalization Enterprise Management CMS Development Marketing Automation Services 48

Hubspot

FEBRUARY 11, 2013

Because your blog titles are primarily what show up in channels like search engines and social media, putting the time into writing exceptional blog titles is critical for attracting clickthroughs. You'll increase your clickthrough rate! Insert evil, maniacal laughter here.]. Otherwise, you might scare people off !

Paid Content 28

Paid Content Work Management Marketing Management Marketing Budget 28