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Should Your Content Be an Infographic?

Brandpoint

Infographics encompass many styles to get ideas across, combining fascinating data and statistics with eye-pleasing design, as explained by Val Turgeon in this article on the Brandpoint blog. Click the image above to see full infographic] Infographics also tell a story. What is an infographic? What makes an infographic successful?

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Black Friday Isn’t Dead. Here’s How to Win More Online Sales in 2020

Unbounce

, you need to set up meaningful deals that are worthwhile for your customers, craft compelling messaging to stand out from the competition, and use psychological triggers to get more clicks. You can easily customize it in just a few clicks to match your brand and offer. No confusion here—which also means no reason to click away.

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Don’t Fear Chatbots If You Have a Rich Content Strategy

Content Marketing Institute

Click To Tweet. NLP-based bots are the front ends to more sophisticated cognitive systems, as Val Swisher explained in a presentation on natural language processing at the Intelligent Content Conference. Read more>> Click To Tweet. “A NozUrbina Click To Tweet. thanybethanybe Click To Tweet. Click To Tweet.

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Level Up Your Email Skills: What You’ll Learn at our Litmus Live 2019 Workshops

Litmus

That’s why we’re thrilled to have email guru Val Geisler join us in Boston and San Francisco with her workshop, From Onboarding to Re-Engagement: Driving Business with Lifecycle Campaigns. We all know there’s more to KPIs than open and click rates. The customer research technique every email marketer needs in their back pocket.

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#SproutChat Recap: Identifying Your Metrics & Goals on Social

Sprout Social

Having an understanding of what social content already exists and knowing what your brand’s follower numbers, engagement metrics, impressions and click-throughs are is essential for any progress. Overall vanity metrics (followers, engagement rates, impressions) + web clicks/visits. — Val Vesa (@adspedia) November 16, 2016.

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Five Best Practices of Instagram Ads for B2B Companies

Webbiquity

Guest post by Val Razo. 58% lower cost per click. 4X higher click-through rate. 2X lower cost per click. Zephyurmobil wanted to provide great B2B sales experience , so its paid ad campaign offered a free trial which resulted in more clicks and installs. 5X increase in click-to-install rate. What worked?

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Creating Internal Buy-In for Inbound Marketing in Higher Education

Hubspot

When Val Fox, a director in Bentley University ''s marketing and communication department, wanted to implement Hubspot for their PreparedU program, one of the first things she had to do was “sell people internally” on the idea. We talked with Val and she walked us through three tips for creating internal buy-in. 1) Communicate Openly.

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