One Click That Mattered


Clicking one link after the other. confused look on my face* I clicked it. Our domain ‘’ was set up 4 years ago and we have been using GSuite to communicate within the team.

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20 Email Subject Lines for Sales That Increase Clicks


In sales, every single word counts. email subject lines for sales subject lines for sales

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Earnings Per Click: How to Win Big at Affiliate Marketing


That’s “earnings per click.” ” Without earnings per click, you’ll never reach your full potential as an affiliate marketer. We’re going to teach you: What earnings per click means. How to calculate earnings per click.

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Top 3 SEO Tips for Click-Worthy Headlines

Go Beyond SEO

Vague or off-beat titles may be fun to write–and you may even call yourself clever for writing them–but those titles do not get clicked on. If you want a click-worthy headline, make it clear and easy to read in under two seconds, preferably 70 characters or less–unlike the above example.

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Stream On or Tune Out: Personalize Your Buyer Journey so Audiences Click Next

Speaker: Randy Frisch, Co-Founder, CMO and President, Uberflip

The way we engage with technology has changed—from the way we watch TV (Netflix), to the way we consume music (Spotify), to the way we exercise (Peloton). We have tuned out on old one-dimensional experiences. Your buyer expects each stage of the journey to be curated so they can stream away! Join Randy as he presents an actionable framework for creating experiences that will engage your buyers to stream through more of your content so they don’t tune out.

Local Services Ads vs. Pay-Per-Click

DAGMAR Marketing

Learn more about the differences between Local Services Ads, that use the pay-per-lead model, and pay-per-click. They can be displayed in several places such as at the top of search results, above organic results, and even above pay-per-click Google Ads. What are Pay-Per-Click Ads?

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All SERP Click-through Rates Are Not The Same


SERP features can have a dramatic impact on organic listing CTRs, sometimes up to a 30X. Predictive estimates need to account for this. Keyword Research


Click-Through-Rate: How to Improve CTR

Because the fact is, meta descriptions can be the key to getting users to click through to your site from the search results page. Does it entice you to click through? I’d click that one. How Valuable is a Single Click? per click in value.

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Click-Through Rate in Organic Search: Understanding and Improving It

Method and Metric

In our last post “What is Click-Through Rate and How to Improve it For Paid Search” we covered all of the ins and outs of click-through rate. What it is, why it matters to SEO, and how you can improve your click-through rate in paid ads but where does CTR matter in organic search?

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Understanding Click Funnels vs. Sales Funnels


Using models like sales funnels and click funnels can help you build the path you want your customers to take on their way from prospect to buyer. In this post, we will highlight the differences between click funnels vs sales funnels. What is a Click Funnel? Click Funnels.

9 Award-Winning Customer Advocacy Success Stories

Influitive's annual BAMMIES - Best Advocate Marketing Awards - eBook has been read by 2,000+ savvy marketers and business leaders. In this year’s edition, advocacy leaders from the likes of ADP, Cisco, and Ceridian reveal how to harness the power of advocates to drive growth across every area of an organization.

Key Performance Indicators – Not Clicks


This line of thinking also supports the parallel perception that effective program measurement is driven by click and open rates. Just as any effective Demand Generation program relies on a multi-channel approach (both outbound and inbound) to customer engagement, it takes much more than pulling clicks into a dashboard to determine program success. Blog B2B Marketing channel effectiveness Clicks key performance indicators revenue performance

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How to Write a Great Headline That Drives Clicks (Step by Step)


A good headline will increase your chances of getting more clicks on Google Search and more people will end up visiting your site. And then click on the Analyze Headline button. Positive emotions tend to get more clicks over neutral ones.

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How to Trigger an Elementor Popup on a Link Click


One of these features includes adding a popup that appears when users click a button or link. Why Have an Elementor Popup Triggered by a Click. When they click the button, the popup appears. Just click below to start with your risk-free OptinMonster account.

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Get More Clicks from Search


The post Get More Clicks from Search appeared first on NuSpark Marketing. Mosey's Marketing Minutes Search Marketing SEO

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Do You Really Want a Zero-Click Ranking on Google?

Content Marketing Institute

Fewer than half of Google searches now result in a click. It means you need a two-part plan: One for benefitting from zero-click searches and one for getting clicks. Continue reading → The post Do You Really Want a Zero-Click Ranking on Google?

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Using Rich Snippets to Improve SEO, Link Building & Click-throughs

This description informs a reader of what they might expect should they decide to click through , and could either persuade or dissuade that user from clicking accordingly. The post Using Rich Snippets to Improve SEO, Link Building & Click-throughs appeared first on

Things to check before you click “send”


The post Things to check before you click “send” appeared first on ConvertKit. So much of deliverability is fixing issues after you realize there’s a problem. But what about solving problems before they become a problem?

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Click Models – Their Use and Importance to SEO


An introduction to click models for web search and their impact on search engine optimization. Search Engine Basics

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Increase Click Throughs with Compelling Meta Descriptions


These specialized tags provide potential web visitors with a snapshot of what your website is about, and convince them to click through to your page. In this post, we break down what meta descriptions are and how to write a compelling meta description to increase clicks.

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How to Optimize Your Product Listing Ads For More Clicks


So when you’re in the market for a new book or pair of shoes, instead of clicking on a plain old text link to Amazon or eBay, you’ll see a product listing ad at the top of your search results. Pay Per Click

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How To Create a Click to Call Link in WordPress (3 Ways)


Do you want to add a click-to-call link to your WordPress site? A click to call link will make it easy for them to connect with you. In this article, we’ll show you 3 easy ways to easily add a click to call link in WordPress. Why Add a Click to Call Link in WordPress?

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How to Trigger a Popup Form on a Button Click (Step by Step)


Are you trying to figure out how to trigger a popup form on a button click but not sure the best way to do it? Making a popup that appears on the click of a button can be a powerful way to boost conversions. Why Open a Popup on a Button Click.

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SEO Split Test Result: Small H3 Change, Big Click Result


Are header tags important for SEO? We decided to run an SEO split test where we changed the H3 tag to include the related keyword. Find out the result of this SEO experiment. SEO Split Testing

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Hate Clicks Are the New Clickbait


I was hoping it was going to get a lot of clicks,” she said. “I It was getting more views and more clicks than any of our articles before. What La Foucade experienced firsthand was the whiplash reaction to the warped cousin of a hot take: hate clicks, defined here as content angled to intentionally rile up an audience so much that they have to spend time with your content. ” Hate clicks, then, fall under the umbrella of the take.

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How to Expose Your Competitors in One Click with Domain Analytics 


Domain Analytics can provide you with a number of top-level insights into your competitors. We‘ll show you how right here. Competitor Research

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How to Use Click Tracking to Optimize Your Landing Pages


That’s why your best friend is going to be a little code called click tracking. Click tracking shows where visitors click and how much time they spend looking at each element. Let’s first take a look at how click tracking works. What Is Click Tracking?

Steps to Improve Email Click Through Rates

RightOn Interactive

Email Marketing Marketing Marketing Automation click through rate click through rates CTR Email email click through rate email click through rates email marketing campaigns social proofAs I’ve discussed before, email deliverability is a huge focus of marketers across all industries. We all want our email marketing to reach the inboxes of our subscribers’ — both.

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6 Email Newsletter Ideas for More Opens, Clicks, and Shares

Content Marketing Institute

Continue reading → The post 6 Email Newsletter Ideas for More Opens, Clicks, and Shares appeared first on Content Marketing Institute. Why do so many people sign up for your email newsletter ¬¬– and then rarely open it?

6 Ad Copywriting Best Practices to Get Your Audience Clicking

SmartBug Media

Getting someone to click on a paid ad in Google, Bing, Facebook, or any other paid marketing channel isn’t always easy. In this blog we’ll cover six copywriting best practices for creating paid media ads to capture the attention of your audience and have them click on your ad content.

[Announcement] Custom Domains, ‘Click to Copy’ Buttons, ?Plugin Updates & More!


Creating a new ‘Copy to Click’ success action for buttons. 3) ‘Click to Copy’ Buttons. Next, ‘Click to Copy’ buttons have arrived! Click below to start your 100% risk-free OptinMonster account: Join the OptinMonster Family Today!

What is CTR and how to increase your keyword’s Click-Through Rate


Take, for example, your CTR (Click-Through Rate), a very important indicator of any strategy. CTR is a key indicator of Digital Marketing, revealing the relationship between the number of views and the number of clicks of an ad. Thus: Number of clicks ÷ number of views = CTR.

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Email Marketing is Changing, Here’s Why no one is Clicking on your Emails

Schubert B2B

Data has shown that readers are 50% more likely to click on a link in an email if it is segmented. Email campaigns are critical to any effective marketing strategy because they keep you in touch with current or prospective customers throughout their buying journey.

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7 Things That Will Get Your CTAs Clicked Every Time

SmartBug Media

CTAs with a strong, personalized message could see click-through rate improvement of over 202 percent. The more you demonstrate you know their wants and needs with the CTA, the more likely they’ll be to click. Make it look like something you would want to click.

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How To Increase Your Click-Through Rate

Lead Liaison

From email marketing to website offers, your click-through rate (CTR) is one of the most important metrics you track. People need to click to get to the next point in the funnel, so it is essential that you do everything you can to increase your CTR. You should insert a call-to-action (CTA) each time you want someone to click on your website or in an email. Use these tips to get people to click on your links and offers. Click here to learn more !

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What is pay-per-click, or PPC?


Pay-per-click. a system used to set prices for online advertisements on a search engine or other website, by which the advertiser pays a small fee to the website publisher each time a user clicks on the advertisement. Pay-per-click (PPC advertising) is a form of paid digital marketing where advertisers pay a fee each time their ad is clicked. But pay-per-click, PPC, has continued to be an essential digital marketing tactic across all brands and strategy.

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Cost Per Click Reduction Strategy in Google AdWords


If your products and services aren’t on page 1 or 2 of the organic results, then paid search ads via Google AdWords are considered so that you can generate bottom funnel leads; targeting prospects using a search engine to find an answer to their business problemsThe problem is; for very competitive keywords in a competitive industry, the cost of a click in many industries can be quite high. Many competitors jack up the price of clicks by bidding high on seed keywords.

Optimizing Pay-Per-Click; Real world examples


Pay per click , search marketing, and the issue of relevancy. Although I’m a Google certified professional and help clients manage and improve their pay-per-click efforts, I’m not going to do another “how to&# blog post. Advertising Landing Pages Pay-Per-ClickHowever, I am serious when it comes to optimizing campaigns; and that includes the ads themselves and conversion-friendly landing pages.

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Optimize Your Content With One Click

Atomic Reach

Now, with RAD AI you incorporate machine learning (ML) insights in your content with just one click. No matter the content type (blog posts, marketing emails, search ads, product descriptions, & more), you can optimize in 1 magic click.

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B2B Pay Per Click Advertising


Search advertising (pay-per-click) is another popular option: it costs money, but it immediately starts driving people to your site. Jep: Terry, thank you very much for this introduction to B2B pay-per-click advertising. Tags: Landing Pages & Forms Pay-Per-Click Advertising b2b cpc search eloqua landing page optimization lead scoring marketo pay-per-click ppc search advertising sfga terry whalen Interview with Terry Whalen from CPC Search.

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