How Much Should Sponsored Articles Really Cost? [New Data]
DECEMBER 10, 2014
In the study, publications were classified as websites that already utilize traditional display advertising and have editorial content that is regularly created by more than five writers, contributors, or columnists. Everything else was classified as a blog. A multivariable regression analysis showed strong correlations between blog prices and Domain Authority, Facebook Fans, AlexaReach, and PageRank.