Remove classified game-theory measurement
article thumbnail

Poker Equity and Marketing II - Lead Equity Explained

Smashmouth Marketing

Poker, for math geeks, is more of a science than a game, a gamble or an art form. You know that your average deal size is $20k, and with this type of lead you've measured historically that 5% over time convert to opportunities, and your sales team closes 25% of those deals. This measure makes for a nice KPI to add to your reports.

article thumbnail

Poker Equity and Marketing II - Lead Equity Explained

Smashmouth Marketing

Poker, for math geeks, is more of a science than a game, a gamble, or an art form. You know that your average deal size is $20k, and with this type of lead you've measured historically that 5% over time convert to opportunities, and your sales team closes 25% of those deals. This measure makes for a nice KPI to add to your reports.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to be indispensable: The CMO’s cheat sheet

B2BMarketing.net

At the same time, it is an extraordinary overview of recent, powerful management theory and practices that Didier has captured, integrated and coordinated, that offer the opportunity for intensive personal and professional introspection and use. Those who can delight can be game changers.” PEMI: Plan-Execute-Measure-Improve.

article thumbnail

How to Do SEO in 2020 [Full Guide]

flux.la

For example, RankBrain may have noticed that people who searched for “new console developed by Nintendo” are looking for results about video gaming consoles. Measuring How Web Users Interact with The Results (User Satisfaction) RankBrain considers user satisfaction as the core of Google search. Understanding Keyword Types.

article thumbnail

The Bamboo Project Blog

Buzz Marketing for Technology

An aside--not sure how "employee engagement" was measured). I heard the same thing from the Gen Y folks at my Social Media Game workshop). Maybe its expertise in using a specific tool or more knowledge about a particular process or theory. The Social Media Game--Remixed and Some Comments. Companies that didnâ??t

Web 2.0 100
article thumbnail

Google’s Helpful Content Update: 5 Reasons Content Marketers Should Care

nDash

Google’s latest update is another measure to support websites rich in quality content–including authentic substance designed to serve a people-first purpose. Instead, it’s a measure to determine site-wide content quality. The classifier for this signal runs continuously. What is Google’s Helpful Content Update?

article thumbnail

72 Definitive Reasons Why Your Emails are Going to SPAM (Reason 27 Will Blow Your Mind)

SendX

didn't come up with this theory. They are classified into two types: a). Sender Score is a comprehensive reputation measurement covering email senders worldwide. On the flip side, inconsistent sending pattern or dips & spikes in email sends may lead you being classified as a spammer. Start a Free Trial. Instant setup.

CAN-SPAM 262