Poker Equity and Marketing II - Lead Equity Explained

Smashmouth Marketing

Poker, for math geeks, is more of a science than a game, a gamble, or an art form. The Technical Buyer from a the non-financial industry can be classified as Use Case A, and the Committe Buyer from the financial Industry can be classified as Use Case B (in poker, hand A and hand B). I could elaborate in this example as to the human aspect of the pipeline, but this really starts to tie in another aspect of poker and math into the equation, game theory.

RFP 126

Poker Equity and Marketing II - Lead Equity Explained

Smashmouth Marketing

Poker, for math geeks, is more of a science than a game, a gamble or an art form. The Technical Buyer from a the non-financial industry can be classified as Use Case A, and the Committe Buyer from the financial Industry can be classified as Use Case B (in poker, hand A and hand B). I could elaborate in this example as to the human aspect of the pipeline, but this really starts to tie in another aspect of poker and math into the equation, game theory.

RFP 116